Market-specific product pricing

Abicart's pricing system offers the flexibility required to manage complex pricing strategies, allowing you to tailor your product offers for different markets, sales events, or customer segments. This functionality is essential for maximizing sales both domestically and internationally, as well as when running a B2B operation alongside a B2C store.

The system is built around price lists, providing a powerful structure for all your product pricing needs.

Targeted Pricing for Maximum Revenue

• Multiple Price Lists: You can create unlimited price lists to manage various pricing scenarios, including regular prices, special/extra prices, and tiered pricing. This feature is a core component of optimizing your sales strategy.
• Customer Group Pricing: For stores catering to different customer segments, such as private customers and retailers (B2B/B2C), you can create specific customer groups. Each group can be linked to its own unique price list, ensuring that logged-in members see customized pricing appropriate for their segment.
• Multi-Store Systems: When operating multiple online stores from a single platform (available with the PRO subscription), each sub-store can be independently connected to specific price lists. This allows for precise market-specific or brand-specific pricing across your business ecosystem.

Efficient Price Management

Managing prices across these different lists is designed to be streamlined and efficient:

• Scheduled Pricing: For sales events like Black Friday or seasonal promotions, you can schedule a price list to automatically activate and revert at specific dates and times, eliminating the need for manual updates during off-hours.
• Quantity-Based Pricing (Tiered Prices): Motivate customers to increase their average order value by setting up tiered pricing within a price list. The unit price decreases as the purchased quantity of a product increases, with the changes visible directly on the product page.
• Bulk Updates: Price lists can be updated manually directly in the administration interface or quickly via file import, making it simple to implement widespread price changes based on product groups or other criteria.

This comprehensive approach to pricing ensures you maintain full control over your margins and offer competitive, market-relevant prices to every customer segment.