| Features | Go | Plus | Pro |
|---|---|---|---|
| Products & assortment Build an assortment that sells, whether you offer physical goods, services or digital downloads. |
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|
Sellable products |
✓ | ✓ | ✓ |
|
AI-generated content |
✓ | ✓ | ✓ |
|
Product variants |
✓ | ✓ | ✓ |
|
Product groups |
✓ | ✓ | ✓ |
|
Product reviews |
✓ | ✓ | ✓ |
|
Price comparison |
✓ | ✓ | ✓ |
|
Wishlists / favourites lists |
✓ | ✓ | ✓ |
|
Digital products |
✓ | ✓ | ✓ |
|
Product capacity 5,000 |
✓ | ✓ | ✓ |
|
Product templates / article templates |
✓ | ✓ | |
|
Product filtering |
✓ | ✓ | |
|
Product monitoring |
✓ | ✓ | |
|
Gift cards |
✓ | ✓ | |
|
B2C and B2B sales |
✓ | ✓ | |
| Online and physical store Coordinated inventory & order flow via integration between store and e-commerce. |
✓ | ||
|
Design & customisation Create your store to reflect your brand. With professional themes and full freedom for you who want to go in depth. |
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| Responsive & professional themes Ready-made store themes that work on all devices. |
✓ | ✓ | ✓ |
| Landing pages / campaign pages Drive sales with pages for targeted offers. |
✓ | ✓ | ✓ |
| Own CSS, JavaScript & HTML Change source code and tailor the experience. |
✓ | ✓ | ✓ |
| Popups & campaign notices Capture the customer at the right moment. |
✓ | ✓ | ✓ |
| Countdown Create interest and buying intent. |
✓ | ✓ | ✓ |
|
Checkout & payment A checkout that converts – fast, smooth and frictionless. |
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| Express checkout Simpler and faster purchase experience. |
✓ | ✓ | ✓ |
| Guest checkout Let customers shop without creating an account. |
✓ | ✓ | ✓ |
| Payment methods Kustom (Klarna), Swish, Nets, Stripe etc. |
✓ | ✓ | ✓ |
| Own payment methods & manual invoice Choose your own payment method or create manual invoices. |
✓ | ✓ | ✓ |
| Upselling in the checkout Increase the average order directly in the checkout. |
✓ | ✓ | ✓ |
| Free shipping threshold / increased shipping for product Choose if a certain product should cost more in shipping (e.g. bulky). |
✓ | ✓ | ✓ |
| Show/hide prices & buy buttons for selected customer groups Perfect when you only want a product to be purchasable when logged in. |
✓ | ✓ | |
| Campaign codes & discount functions Discounts on one or more products. Schedule or start immediately. |
✓ | ✓ | |
| Order & inventory management Everything you need to receive, pick and deliver orders – automated or manual. |
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| Order registry Order registry, order history. |
✓ | ✓ | ✓ |
| Order confirmation via email Sent out after the order is placed. |
✓ | ✓ | ✓ |
| Pick lists & packing slips Automatic order picking and packing documents in admin. |
✓ | ✓ | ✓ |
| Automatic stock balance Keep track that your products are in stock. |
✓ | ✓ | ✓ |
| Stock log Clear log of every stock change. |
✓ | ✓ | ✓ |
| Customer registry All information about your customers in one place. |
✓ | ✓ | |
| Manual orders Create manual orders directly in admin. |
✓ | ✓ | |
| Edit a placed order If you need to adjust something afterwards. |
✓ | ✓ | |
| Return and complaint handling Handle returns and complaints directly in the order. |
✓ | ✓ | |
| Notify when product is back in stock Capture interest and sell directly when the product becomes available. |
✓ | ||
|
Shipping & delivery Flexible shipping - Postnord, DHL, Budbee, Instabox etc. |
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| Shipping methods Set up your own. Shipping options based on price, weight, zone or product. |
✓ | ✓ | ✓ |
| Shipping classes & partial deliveries Shipping per product/destination. |
✓ | ✓ | ✓ |
| Address labels Works on all screens. |
✓ | ✓ | ✓ |
| Free shipping per product / per order Select products or orders that should have free shipping. |
✓ | ✓ | ✓ |
| TA-integration (nShift / ShipNordic) Connections to TA systems via API (shipping carriers depend on the agreements in your TA system). |
✓ | ✓ | ✓ |
| Extended TA-integrations (PostNord and Shipmondo) Access to more TA systems and advanced shipping flows (shipping carriers depend on the agreements in your TA system). |
✓ | ||
| Customer & loyalty Create long-term relationships with customers through personal communication and smart features. |
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| Customer reviews Increase the store’s credibility with integrations from Trustpilot, Lipscore etc. |
✓ | ✓ | ✓ |
| Customer login Account for faster purchases and order history. |
✓ | ✓ | |
| Customer groups & segmentation Create targeted offers and terms based on customer type. |
✓ | ✓ | |
| Customer-specific prices Adapt prices and content per customer group. |
✓ | ✓ | |
| Contract prices Customer-specific prices. |
✓ | ✓ | |
| Tiered prices Automatic volume discounts based on purchased quantity. |
✓ | ✓ | |
| Mailchimp via smart integration Automated email marketing via Mailchimp. |
✓ | ✓ | |
| Newsletter / subscription Collect subscribers for your newsletter. |
✓ | ✓ | |
| Rule via smart integration Automated email marketing via Rule. |
✓ | ||
| Marketing & sales focus Get more visitors and generate more purchases. |
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| SEO tools & meta tags Better Google ranking with your own meta tags. |
✓ | ✓ | ✓ |
| Google Shopping / Google Merchant Center Show your products in Google’s shopping results. |
✓ | ✓ | ✓ |
| Meta pixel & product catalogue Connect your Facebook and Instagram account. |
✓ | ✓ | ✓ |
| Instagram & Facebook feed Show posts from your social media. |
✓ | ✓ | ✓ |
| Blog / news pages Write posts that rank high in the SERPs. |
✓ | ✓ | ✓ |
| Related products Show what others have bought to increase upselling. |
✓ | ✓ | ✓ |
| Upselling in the checkout. Show more relevant products right before purchase. |
✓ | ✓ | ✓ |
| Banner in the header Extra useful when you want to push an important offer or discount. |
✓ | ✓ | ✓ |
| Time-controlled campaigns Activated and ended automatically. |
✓ | ✓ | |
| Affiliate programme Visible on other websites, blogs, and discount sites. |
✓ | ✓ | |
| Statistics & insights Measure what matters – from visits to conversion. |
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| Google Analytics (incl. GA4) Track traffic and sales with GA4. |
✓ | ✓ | ✓ |
| Google Tag Manager (GTM) Smooth tag management with GTM. |
✓ | ✓ | ✓ |
| Facebook Conversion API Better tracking to Meta. |
✓ | ✓ | ✓ |
| Retargeting support via Facebook Advertise to customers who have already visited your store. |
✓ | ✓ | ✓ |
| Inventory statistics Easily keep track of your inventory status. |
✓ | ✓ | ✓ |
| Sales statistics Simple overview of how your sales are going. |
✓ | ||
| International e-commerce Sell to the whole world – with local adaptations. |
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| Multiple languages & currencies Customised store for each market and currency. |
✓ | ✓ | ✓ |
| Automatic exchange rates Exchange rates are updated continuously. |
✓ | ✓ | ✓ |
| Market-/country-based payment & shipping methods Show the right payment and shipping options depending on the customer’s country. |
✓ | ✓ | ✓ |
| Local domains / language-based URLs Better SEO and customer experience per market. |
✓ | ✓ | ✓ |
| Intrastat / customs invoice / TARIC Export documentation via external integration. |
✓ | ✓ | |
| Product prices per market Customised prices for each market. |
✓ | ||
| Multishop - Support for multi-store setups Manage multiple stores with unique content, currency, concept, target group etc. |
✓ | ||
| Integrations & automation Connect the store with your other systems and save time every day. |
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| API & headless support Add and manage items, orders, payments and integrations with other systems. |
✓ | ✓ | ✓ |
| Integration with Ongoing Warehouse (WMS) Warehouse, picking & packing, distribution. |
✓ | ✓ | ✓ |
| Marketplaces API key to e.g. Sello, Fyndiq, CDON etc. |
✓ | ✓ | ✓ |
| Integration to several accounting tools Automated accounting via Fortnox, Visma, Business Central, Specter etc. |
✓ | ||
| Support & services Our customer service helps you in both Swedish and English. |
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| Phone & email support Support in Swedish or English via phone and email. |
✓ | ✓ | ✓ |
| Chatbot around the clock Henryk, our knowledgeable chatbot, is by your side 24/7. |
✓ | ✓ | ✓ |
| Support centre / guides / videos Self-service around the clock with guides, instructional videos and FAQ. |
✓ | ✓ | ✓ |
| Onboarding - get started with Abicart Always included when you are a customer with Abicart, even during your trial period. |
✓ | ✓ | ✓ |
| Support for accessibility questions Unsure whether your site follows standards? We’ve got it covered! |
✓ | ✓ | ✓ |
Ready to go when you areCan I start selling right away with Abicart?
Yes! You can start adding products and receiving orders already during the trial period.
What is included in the price – are there any hidden fees?
No. There are no hidden fees or transaction charges. Each plan has a fixed monthly price, and you only pay for your subscription and any optional add-ons you choose.
Can I sell to customers outside Sweden?
Absolutely. Abicart supports multiple languages, currencies and payment solutions, making it easy to sell internationally.
Can I connect Abicart to my ERP system or other services?
Yes! Abicart offers ready-made integrations to common ERP systems, payment services and logistics solutions. In addition, there is an open API for custom integrations.
How much can I customise my store?
A lot! You can choose from ready-made themes, adjust the design and structure yourself, or get help from our knowledgeable team for a fully tailored setup.
What happens if my store grows quickly – can Abicart handle it?
Of course. The platform is built to scale, so you can grow from your very first order to millions of orders without any issues. A big advantage with Abicart is that we offer a robust and reliable platform.
What kind of support do I get as a customer?
You get access to a knowledge base, manuals, communities and our support team who are happy to help when you need it. We also have the bot Henryk who assists you 24/7.
We are Sweden’s most affordable e-commerce platform and we have what you need to succeed online. Smart features, powerful integrations and reliable partnerships. After 25 years as an e-commerce platform, we know what it takes for you to succeed – from the first order to sales records and beyond.





