Other articles by Andreas

Two-Factor Authentication (2FA)

14 Aug 2026

Abicart Admin · Account Security Set up two-factor authentication (2FA) Two-factor authentication (2FA) adds an extra layer of security to your Abicart admin login. Normally, you sign in with your username and password. With 2FA turned on, you'll also enter a one-time 6-digit code from an authenticator app on your phone. This means that even if someone gets hold of your password, they still can't sign in without the code from your authenticator app. Setup time About 2 minutes Cost Included, free Works with Any standard authenticator app Protects Your admin login only On this page Why turn this on Before you start Setting it up Signing in afterwards Recovery codes Turning it off Benefits & limitations Questions Why turn this on Passwords leak. They get reused across sites, guessed, phished, or picked up in a breach that has nothing to do with Abicart. Two-factor authentication means a leaked or guessed password isn't enough on its own: the person signing in also has to produce a six-digit code that refreshes every 30 seconds on your phone. If you manage payments, customer data, or store settings from your admin account, 2FA adds important protection if your password is ever compromised. Before you start You'll need: A phone with an authenticator app installed, such as Google Authenticator, Microsoft Authenticator, Authy, 1Password, or Bitwarden. Any standard authenticator app works Your current Abicart username and password. Setting it up Go to My Profile in your admin menu, then find the field Security. 1 Click Enable 2FA A setup window opens with a QR code generated just for you. 2 Scan the QR code Open your authenticator app and add a new account by scanning the code on screen. Can't scan it, for example because you're on the same device as the camera you'd need? Click Show text key to reveal a text code you can type into the app by hand instead. 3 Enter the 6-digit code from your app Your app will now be showing a rotating 6-digit number. Type the current one into the setup window and click Verify & Activate. This confirms your authenticator app is set up correctly. 4 Save your recovery codes Once activated, Abicart shows you eight recovery codes. Copy them somewhere safe. A password manager or a printed note in a locked drawer both work well. These are your only way in if you ever lose your phone. 5 Tick I have saved these codes and close The close button stays disabled until you confirm you've stored the codes. Once you close this window, the codes won't appear automatically again, but you can still view your remaining codes later from the same Security card. Signing in afterwards   Regardless of which sign-in method you choose, you won't be fully signed in until your password or email sign-in link has been verified. You'll land on a page asking for Authentication Code. Enter the current number from your app and click Verify. You have 15 minutes. If you don't finish entering your code within 15 minutes of your password check, the verification page expires and you're sent back to start the login again. Recovery codes Recovery codes are your backup plan for a lost, stolen, or wiped phone. You get eight when you first activate 2FA, and each one works exactly once. Using one to sign in On the verification screen, click I lost my device / Use recovery code. The code field switches to accept a recovery code instead of an app code. Enter one of your saved codes and it's consumed. That same code won't work a second time. Viewing your remaining codes Go back to My Profile → Security at any time and click View Recovery Codes to see the codes you have left. Because you can view your recovery codes here, make sure you keep your Abicart login secure. Running low? There's no button to top up your remaining codes on their own. If you're down to one or two, turn 2FA off and back on to generate a fresh set of eight. Turning it off From My Profile → Security, click Disable 2FA. You'll be asked to confirm your current password before it switches off. This stops someone who's merely sitting at your already-open session from quietly disabling your protection. Benefits & limitations An honest look at what this feature gives you, and where it still has room to grow. Benefits ✓Blocks logins from a leaked, reused, or guessed password: the attacker still needs your phone. ✓Works with authenticator apps you may already have installed; no new app to buy or learn. ✓No SMS involved, so there's nothing to intercept and no text message costs. ✓Covers both ways of logging in: password, and the passwordless "Quick login" email link. ✓Recovery codes mean a lost phone doesn't mean a lost account. ✓Free, and takes about two minutes to turn on. ✓Your 2FA details are encrypted before they're stored, not kept as plain text. Limitations to know about –No "remember this device" option yet: you'll enter a code every time you log in, even on your own computer. –If you lose your phone and your recovery codes, there's no in-product recovery path. You'll need to contact Abicart support to have 2FA reset on your account. –Each admin turns 2FA on for their own login individually; there's no shop-wide setting yet for an owner to require it for staff accounts. –Codes depend on your phone's clock being accurate. If your phone's date and time have drifted, valid codes may be rejected. –Doesn't apply to your shop's storefront, only to the admin login your staff use to manage the store. Questions Which authenticator apps can I use? Any app that supports TOTP (the standard behind most authenticator apps) works: Google Authenticator, Microsoft Authenticator, Authy, 1Password, Bitwarden, and most password managers with a built-in authenticator. Can I add the same account to more than one device? Yes. During setup, you can scan the same QR code (or type the same text key) into an app on a second phone or tablet, so you have a backup code generator. Abicart doesn't need to know about this; it's a property of how the underlying code standard works. My code keeps getting rejected. What's wrong? The most common cause is your phone's clock being out of sync, since codes are time-based and only valid for about 30 seconds. Check that your phone's date and time are set automatically, then try the next code that appears. I lost my phone and can't find my recovery codes. What now? Contact Abicart support through your usual channel. They'll verify your identity and reset 2FA on your account so you can log back in and, if you'd like, set it up again on a new device. Does this affect my shop's customers at checkout? No. This protects the admin login your staff and owners use to manage the store. It has no effect on how shoppers create accounts or check out on your storefront. Can I make 2FA mandatory for my staff? Not yet. Each person with an admin login enables 2FA for their own account from their own My Profile page. There's currently no owner-level setting that enforces it across every staff login. Locked out? If you can't get in and don't have a working recovery code, email hello@abicart.se rather than repeatedly guessing codes.

Withdrawal Button in E-commerce 2026 – New Legal Requirements | Abicart

16 Jun 2026

On 19 June 2026, new rules under the Distance Contracts Act will come into effect. For many online retailers, this change introduces a new requirement to provide a digital cancellation function, often referred to as a return button.The purpose of the legislative change is to strengthen consumer protection and make it just as easy to exercise the right of withdrawal online as it is to make a purchase.If you operate an online store that sells to consumers, you need to ensure that your store complies with the new requirements before the legislation comes into force. What is a digital withdrawal function? The digital withdrawal function is a new legal requirement that allows consumers to notify a retailer online that they wish to exercise their right of withdrawal.Until now, many online retailers have required customers to contact customer service by phone or email to cancel a purchase. Under the new rules, consumers must be able to do this through a clear and easily accessible digital function.The term "withdrawal button" is often used because the function should be easy to find and use, without unnecessary barriers or additional steps. Why are these new rules being introduced? The legislative change is part of a broader effort to strengthen consumer rights in e-commerce.In recent years, regulators and lawmakers have focused on so-called dark patterns – design practices that make it difficult for users to cancel subscriptions, withdraw from purchases, or exercise their legal rights.The aim of the new rules is therefore to create a more transparent and consumer-friendly online shopping experience where customers can easily exercise their right of withdrawal. Which online retailers are affected? The new rules apply to businesses that sell to consumers (B2C).If your online store serves private consumers, you will be required to provide a digital withdrawal function.Pure B2B stores, where sales are made exclusively between businesses, are not covered by the new requirement.If you sell to both businesses and consumers, you should assume that the rules apply to the consumer-facing part of your business. What must an online store provide after 19 June 2026? To comply with the new legal requirements, your online store must provide:A clear digital withdrawal functionCustomers must be able to notify you easily that they wish to withdraw from a purchase without having to contact customer service manually.Easy accessThe function should be easy to find, for example via: My Account Order confirmation emails Information pages The website footer The navigation menu Automatic confirmationWhen a customer submits a withdrawal request, an acknowledgement of receipt should be sent automatically.Documented case handlingThe store must be able to receive and manage withdrawal requests in a structured manner. Will the withdrawal period change? No. The statutory 14-day withdrawal period remains unchanged.What changes is how customers can notify you that they wish to exercise their right of withdrawal. The process must become simpler and more accessible online. What happens if an online store does not comply? If an online store does not provide a digital withdrawal function after the legislation comes into effect, it may be considered a breach of consumer protection and marketing regulations.Depending on the circumstances, this may result in: Regulatory scrutiny by the relevant authorities Sanctions An extended withdrawal period for the customer For this reason, all online retailers are encouraged to review their processes and technical setup well in advance of 19 June 2026. How the digital withdrawal function works in Abicart Abicart includes support for the new digital withdrawal function.Customers enter their order number and the email address used for the purchase. Once the information has been verified, they can submit a request to exercise their right of withdrawal.After the customer confirms the request, it is forwarded to the store and registered in the administration panel, where it can be handled by store staff.Store administrators can then: View incoming withdrawal requests Add internal notes Approve or reject requests Navigate directly to the related order How to activate the withdrawal function in Abicart To comply with the new requirements, you need to ensure that the withdrawal form is visible and accessible to your customers.In the latest theme versions, the link can be enabled directly through the theme settings.If you are using an older theme, you can instead add a custom link in places such as: The footer The navigation menu Terms & Information pages Customer service pages Step-by-step guide We have created a comprehensive guide that explains: How the withdrawal function works How to manage incoming requests How to enable the footer link How to add the link to menus and information pages What you need to check before 19 June 2026 Read the guide to the digital withdrawal function in Abicart Frequently asked questions about the withdrawal button Is the withdrawal button a legal requirement? Yes. From 19 June 2026, online retailers selling to consumers must provide a digital function that allows customers to notify them that they wish to exercise their right of withdrawal. Does the legislation also apply to B2B businesses? No. Businesses that sell exclusively to other businesses are not covered by the new requirement. Must customers be able to withdraw directly from their order history? No. The legislation does not require a specific placement, but the function must be clear, visible, and easily accessible. Do customers still need to contact customer service? No. The purpose of the legislation is to allow customers to initiate a withdrawal request digitally without having to call or send a manual email. When do the new rules take effect? The new rules come into force on 19 June 2026. Need help activating the withdrawal button? If you have any questions about the digital withdrawal function, the right of withdrawal, or the new e-commerce requirements, we're here to help. Contact our support team through the chat in your admin panel.

Activate the digital right of withdrawal feature and manage withdrawal cases

9 Jun 2026

Make it easy for the customer to submit a notice of withdrawal and keep the receiving, processing, and refunding separate. This guide is for store administrators in Go, Plus, and Pro. The digital right of withdrawal feature is available in all three plans. The legal requirement applies to distance contracts with consumers where a right of withdrawal exists; pure B2B trade is not covered by this consumer requirement. How the link is added depends on the active theme, language, and sub-store. 1. Understand the feature's scope The rules on the digital right of withdrawal feature apply from June 19, 2026. The customer must be able to submit a notice that they are exercising their right of withdrawal via a clearly accessible online interface and receive a confirmation of receipt. The receipt shows that the message has been received, not that the store has approved the case. The terms and exceptions for the right of withdrawal must be assessed separately; this article does not imply that all purchases have a right of withdrawal or an automatically extended withdrawal period. See Konsumentverket’s information about the change (in Swedish). 2. Get the correct system page linkPlace a clearly labeled link, for example "Cancel purchase", where the customer can easily find it throughout the withdrawal period. Check on both mobile and desktop, the correct sub-store, and public languages. A link only deep within the terms and conditions text is not sufficient if the feature is then difficult to find. The customer can also submit a clear notice of withdrawal in other ways; do not require a message already sent to be resubmitted through the form. Select the store/sub-store where the customer shops.Go to Pages → System pages → Cancel purchase.Copy the address in the field URL. Use the generated address for the correct store and language; do not write your own assumed path.Check the link in the public store. A disabled language can result in an inaccessible page even if a corresponding page works in the store's base language. Option A: Built-in link in the older theme editor's footer This path applies to themes that have the footer setting: Fabrikk from 1.6, Nordic/Hajde/Bountiful/Emporium/Trailblazer/Brew from 1.1, and Azalea from 1.2. Check the actual active version. TPL or another editor may have a different setup; in that case, use your own system page link according to option B and the correct editor. Open Appearance → Themes → Edit the active theme → Content → Footer.Turn on Link to right of withdrawal form. Adjust the link text if needed.Save and check that the link is visible and goes to the correct form. In this footer layout, it is displayed next to the address details. If the footer uses custom HTML blocks, for example in all four columns, add a regular text link in a suitable block according to option B. The absence of an address field does not prevent you from adding your own link. Option B: Link on a custom page or in an HTML block Copy the URL from the correct system page: Open the page where the link should be, for example Pages → System pages → Terms & info.Write a clear link text, for example, "To the withdrawal request form". Select it and choose the link icon. Paste the system page URL into the link field, save the link, and then save the page. Option C: Link in the menu Copy the URL from Withdrawal request.In the older theme editor, open Content → Menu. In Fabrikk, for example, the menu is located under Content → Header.Under Menu items: select Add → Custom link, paste the URL, and enter a clear link title.Add, save the theme, and check the public menu. Repeat the check for each affected sub-store and public language. A theme change can alter the link's position; check again after the change. 3. How the customer submits their declaration of withdrawal The customer opens the form and enters the order number and the email address associated with the order. If the order number and email match an order, the system attempts to send an identification link. The first form does not yet create a withdrawal case. The customer follows the link, checks the information, writes their message, and submits the declaration of withdrawal.The confirmation after the first form only means that the identification process has started. It does not confirm that the details matched an order or that the email was delivered. The identification link is valid for 24 hours; an expired link can be replaced with a new one. The link's validity period does not change the withdrawal period. In case of email problems, the customer needs to be able to contact the store directly to submit their message. Upon actual submission, the link and order are verified, the declaration is saved, and then the system attempts to send a receipt to the customer and a notification to the store. An email error does not delete an already saved declaration. Therefore, distinguish between a missing email and a case that was never submitted. 4. Process in admin and handle the order separately Open Orders → Withdrawal cases. New cases have the status New. Filter by, for example, All, New, Approved, or Denied. Open Details, read the customer's message, and make notes on the processing. Document the processing with the correct case status. The status change only affects the withdrawal case: it does not send an automatic decision email, cancel any order, or issue any refund. A valid withdrawal message submitted on time is not dependent on you later selecting Approved in admin. Assess any exceptions to the right of withdrawal separately and inform the customer of the outcome. Click the order number when you need to open the order and take the correct order or payment action. 5. Check emails, language, and common errors Identification email is missing: check the order number, the order's email address, spam folder, and the store's email sending settings. An initiated identification is not a submitted case.Receipt is missing: first check Withdrawal cases before the customer tries again; the declaration may have been saved despite the email error. If the case exists, ensure that the customer receives a readable and saveable confirmation of receipt without delay, stating what the message is about and when it was received.Wrong recipient/sender: open Settings → Email and use the withdrawal-specific sender/notification fields. The withdrawal-specific sender can be left empty to use the sender for order confirmations.Wrong language: the message text is based on the order's language, with the store's base language as a fallback. Also check that the public language is activated.404 or missing link: get the current URL from the correct sub-store's system page and check the active theme and language. A link to another store or an inactive language should not be used. Quick startGet the withdrawal page's URL for the correct store and language.Add a clear link in the correct active theme and check it publicly.Understand the difference between identification and actual submission.Ensure confirmation of receipt, process the case, and perform any order/payment action separately. Subscription and accessThe digital withdrawal feature is included in Go, Plus, and Pro. The built-in footer link depends on the theme and version; a system page link can be used when that setting is missing. The application of the legal requirement depends on the customer and agreement, not on the subscription.

Check operational status and report issues with the right information

22 May 2026

Determine if your problem is related to a known incident and provide support with the necessary information when it is not. This guide applies to all store administrators in Go, Plus, and Pro, regardless of the theme. The status page describes the platform's components; a green component does not mean that every individual store, payment connection, or email delivery is working. 1. Check the affected component and time Open Abicart's official status page.Read about ongoing incidents, planned maintenance, and relevant history.Compare the incident's time and affected service with your problem: admin, store/theme, API, email, or search/filtering. Follow the updates if the incident matches. An estimated recovery time can change; do not assume that an old incident explains a new problem. You can choose to subscribe to status updates through the channels offered on the page. 2. If the status is green or the problem only affects your store Identify what is actually failing. A working home page does not prove that checkout, login, or order emails are working.Note the exact error text, affected URL, local time, and time zone.Make a harmless comparison in another browser or network connection if possible without losing unsaved work or an active shopping cart.Check if an external provider, such as for payments or shipping, is displaying its own relevant error. Do not randomly change DNS, payment agreements, the active theme or integration keys.A green status page does not show that your particular payment or shipment booking succeeded. First check the existing order's payment or shipment reference and the result with the correct provider. Do not repeat a purchase, capture, refund or shipment booking while the outcome is unknown. Report the store, time, error and necessary reference without secrets or unnecessary customer data. 3. Submit a useful issue report Contact support via the current contact guide. Provide: Store ID and the current store/sub-store, as well as the affected public URL.Time and time zone, and when it last worked, if known.The feature and brief steps leading to the error.The exact error message and how many users/orders seem to be affected.What status information and harmless comparisons you have already checked.Order/shipment reference only when needed for the specific error. Do not send passwords, access tokens, or full customer exports. Hide sensitive information in screenshots. The fact that no incident is published does not mean your error does not exist. Quick startRead the current incident for the correct component and time.Pinpoint which feature is failing.Gather the URL, store, time, steps, and error text.Contact support with the information if the problem lacks a relevant incident or persists. Subscription and accessStatus information applies to all plans. The plan's support terms and current contact methods are stated in the contact guide/agreement. A theme variant may be relevant for a specific store error but does not change the scope of the status page.

Shipping label

21 May 2026

Shipping Label The shipping_label attribute allows you to group products together in order to set up specific shipping rates in Google Merchant Center. The information entered in this field is not visible to customers. You can use shipping labels to categorize products - for example as oversized, perishable, or free shipping. This is an optional field, used exclusively for Google Merchant Center integration. Setting up the Shipping Label attribute 1. Enable the attribute Go to Assortment → Products → Product Settings. In the panel on the right, locate the Product Attributes section. Scroll down until you find the Shipping Label heading. Select the option Include in product feed and click Save. Note: The option to mark the field as private will hide it from customers, but to send the value to Google you must select the product feed option. 2. Add a shipping label to a product Go to Assortment → Products and open the product you wish to edit. Scroll to the bottom-right of the product page. You will find the Shipping Label field, where you can enter the desired label value. 3. Export to Google Merchant Center Once a shipping label has been added to a product, the value will be included in your Google product feed automatically. In Google Merchant Center, you can then use this label under Products → Delivery & Returns to configure shipping rules based on the label. If you have any questions, please contact customer support.

Setting Up a New Language

13 Apr 2026

This guide explains how to add and configure a new language in your Abicart store covering translations, domain setup, shipping, VAT, and product feeds. Finnish is used as the example throughout, but the same steps apply to any language. Follow the steps in order. Steps 1 and 2 must be completed before the remaining settings become available in your store.1. Activate Language and Currency Begin by enabling the new language and adding its corresponding currency. Once activated, additional localization settings will appear throughout your store administration. Activate the language Navigate to:   Settings  →  Languages Locate the language you want to add and set it to active. If you do not want the language to be visible to store visitors yet, set it to Hidden — the language fields will still be available in your administration panel. Add the currency Navigate to:   Settings  →  Currency Select Add currency and choose the appropriate currency for the target market (for example, EUR for Finland). 2. Translate Your Store The recommended approach for translating store content is to export all texts to a file, complete the translations, and re-import. This covers the majority of your translation in a single operation. Export content for translation Navigate to:   Settings  →  Languages  →  Export Configure the export options: Translate from - Select your current primary language (the language content is written in). File format - XLXS recommended. It opens directly in Microsoft Excel or LibreOffice Calc. Data to include - Select all content types: Articles, Article groups, Delivery methods, Payment methods, Delivery information, Article template, Own pages, and Theme. Click Export. The file is downloaded to your computer. Complete translations in the file Open the file in a spreadsheet application. It contains three columns: Column A (key) - Internal identifier. Do not edit. Column B (content) - Source language text. Column C (translation) - Enter your translations here. Leave columns A and B unchanged. Important: Do not make changes to your store between export and import. Translation strings are matched by their key values. Modifying store content before importing the translated file may cause mismatches. Import the translated file Navigate to:   Settings  →  Languages  →  Import Select the target language, choose the translated file from your computer, and click Import. If importing a CSV file, ensure: The file is saved with UTF-8 character encoding. The delimiter is set to comma. For full documentation on this process, see: https://www.abicart.com/support/assortment/import-and-export/translations-exportimport-texts-in-multiple-languages 3. Configure Shipping and VAT Each market requires its own shipping methods and tax rates. These must be configured correctly before the new language is made publicly available. Add a shipping method Navigate to:   Settings  →  Shipping Select Add shipping method and configure an option applicable to the target country. Add the VAT rate Navigate to:   Settings  →  VAT Add the correct VAT rate for the target country. Consult the local tax authority for the applicable rate. 4. Email Content and Other Texts If your store uses customised transactional email templates — such as order confirmations, shipping notifications, or invoices — these must be translated separately. Translate email templates Navigate to:   Settings  →  Documents  →  Email Content Add a translated version of each template for the new language. Other texts Some content, such as discount names, is managed within its own section and must be translated manually. The export/import workflow described in Step 2 covers all standard storefront and theme content. 5. Add a Language-Specific Domain You can associate a separate domain with each language. For example, Finnish customers could be served from a .fi domain while your primary store uses .se. Register the domain Navigate to:   Settings  →  Domain & SEO  →  Domain Enter the new domain address and save. Connect the domain to the language Navigate to:   Settings  →  Domain & SEO  →  URL Settings A section for each activated language is shown. Select the domain you registered from the drop-down for the relevant language. Note:  This step can be completed at any point after Step 1. The domain assignment does not affect the translation or shipping configuration. Make sure to have the language set to “active” before this step. 6. Create Language-Based Product Feeds If you advertise on Google Shopping or Meta (Facebook/Instagram), you can generate a separate product feed for each language and currency. Navigate to:   Settings  →  External Connections  →  Product Feed Select the target country, currency, and file format. The system generates a feed URL for that language and currency combination. Use this URL when configuring your feed in Google Merchant Center or Meta Commerce Manager. Note:  Ensure the correct currency is selected. An incorrect currency selection will result in wrong prices being displayed in your advertising campaigns. Checklist Before Launch Use this checklist to confirm all steps have been completed before making the new language available to customers. Language activated under Settings → Languages Currency added under Settings → Currency Translations exported, completed, and imported Shipping method configured for the target country VAT rate configured for the target country Email content translated (if using custom templates) Domain registered and connected to the language (if applicable) Product feed generated for the language/currency (if applicable)

Change domain in live webshop

10 Apr 2026

This manual shows you how to change the domain of a webshop that is already active (live). For example, if your online shop changes its name after a few years.Step-by-step: 1. you have purchased your new domain 2. point the new domain to Abicart according to this manual: Domain: Connect a domain to your webshop *Point the domain both with and without www. 3. insert the new domain under the old one and wait 24 hours.Settings >> Domains & SEO >> Domains >> New domain name >> Enter the domain >> Add >> Add www. domain as subdomain >> SaveNOTE!It may take 1-24 hours before the domain is correctly pointed (step 2) and you can continue with step 3. If it is not possible to add the domain immediately, wait 1 hour at a time until it is possible to add the domain as a subdomain.   4. After the new domain has been a subdomain for 24 hours , delete it from the list of subdomains and add it as a new domain name. 5. Go to URL settings and change the domain name for the store language >> save.Now set the new domain as the main domain. We go through how to do this in the linked manual.*Also edit the language prefix and suffix as desired. See the same manual as above. 6. Now put the old domain under the new domain: i) Go back to "domains" and copy your old domain and main domain and paste into a document.ii) Delete the old domains from the list in admin to be able to move them (delete subdomain first, then main domain)iii) Add the old domains as subdomains to the new domain name, one domain at a time (e.g. by copying the domains from the document where you just pasted them). See picture:A: New domain name - Here you enter your new domainB: Domain name - Your new main domainC: Add - Here you enter your subdomain. If the customer has a link with the subdomain, it will automatically redirect to the main domain. Once this is done, the redirection from the old domain to the new domain will happen automatically. So a customer clicking on an old link will be redirected to the same page with the new domain (if the page still exists). 7. what's left to do: - Contact any payment methods and inform them that you have changed domainThe same goes for any external tools, such as Google tools: update the service with your domain change.Then it's done!

Shipping and delivery: Pick up in store

2 Mar 2026

Create a delivery method for pickup in your physical storeBefore creating a shipping method, it's a good idea to watch our video guide and read this manual: Shipping and delivery: How do I create my shipping methods? Video guide Download in store Settings >> Shipping >> +New shipping method 1) Create a new shipping method and name it 2) Enter a description 3) Check the box "Pick up in store"Checking this setting is important as it excludes the delivery method from your product feed. Without this setting, misleading information about the free delivery method will be sent to Google. 4) Click on Add 5) Click on Shipping Tariffs >> Introduce new tariff 6) Name the tariff 7) Click on Add 8) Click on Link tariff to delivery address 9) Click on the arrow for countries within the EU* *If your store or warehouse for collection is located in a country other than the EU, select the section that lists the country. 10) Click on the country 11) Click on the tariff you recently created 12) Save Now you see that a country has an active tariff: 13) Click on Properties >> Check Active to activate the delivery method 14) Save Done!

January 2025 - Software updates

17 Feb 2026

We've fixed a number of things, added new features and improved performance to make your experience even better. Here are some of the highlights: Product images: Support for unicode file names. Added support for more global attributes (category: music) New feature: Stock reservation. Read more >>

June 2024 - Software updates

17 Feb 2026

We've fixed a number of things, added new features and improved performance to make your experience even better. Here are some of the highlights: Global Attributes: Updated Schema for Store Code and Address Fortnox: Added support to import/export all price lists Shipmondo: ServiceLocation for Klarna Shipping Assistant (KSA)

August 2025 - Software updates

17 Feb 2026

We've fixed a number of things, added new features and improved performance to make your experience even better. Here are some of the highlights: New language: Latvian New block on Dashboard showing unpaid orders.

Visma eAccounting fix

17 Feb 2026

Visma eAccounting fix

Qliro Checkout Now Available in Abicart – Boost Conversions | Abicart

26 Jan 2026

We are happy to present Qliro as a payment solution in Abicart.Qliro is a modern checkout built to increase conversion and create a smooth payment experience for your customers. With flexible payment options, fast checkout, and a focus on security, Qliro helps e-retailers sell more, without hassle. What does this mean for you as an Abicart customer? A proven and popular payment solution Smooth checkout adapted for today's e-commerce A solution that supports both growth and customer satisfaction Add Qliro Checkout to your webshop Go to Settings -> Payment methods -> Add new payment method. Step by step how to get started -> Want to know more about Qliro? Curious if Qliro is right for your store or want to know how to get started?We are happy to help you!Contact us and we'll tell you more ->Or book a demo directly with Qliro ->

Guide: how to sell children's clothes online

18 Dec 2025

Do you want to sell children's clothing online in your own webshop? Abicart is a complete professional e-commerce solution with hundreds of features that are perfect for you to succeed in selling children's clothing. It is completely free to try - and best of all - it is extremely affordable if you choose to subscribe to one of our versions.Start a webshop with us. Free demo for 30 days!Click here and start your webshop - Free demo! You'll be up and running in minutes!Free access to Abicart customer service.No connectionsSelling children's clothing in your own webshop can be a profitable business for those who have an interest in children's clothing and want to start an online store. By using Abicart as your e-commerce platform, you can create a professional and user-friendly webshop to sell your products.To use Abicart to sell children's clothing, you first need to create an account on the platform and choose the package that suits your needs. After that, you can easily create your own webshop by choosing one of the ready-made templates or customizing your own template using the tools that Abicart offers.Once your online shop is ready, you can start posting pictures and descriptions of your children's clothing. It is important to have a well-written product description and clear images that show the clothes in the best possible way. Abicart also offers tools to manage your inventory and create campaigns and offers.To promote your webshop, you can use social media and other online channels. Abicart also has a built-in feature to optimize your online shop for search engines, which can help you reach a wider audience and increase your sales.Once you've received an order from your online store, you can easily manage payments and shipping via Abicart's integrated payment and shipping options. Abicart also offers support for multiple payment methods and shipping options, making it easy for your customers to purchase children's clothing from your online store.To increase your sales, you can also offer different types of promotions and offers, such as discount codes and free shipping. It is also important to have an efficient customer service and fast delivery time to increase customer trust and loyalty to your webshop.In summary, with Abicart as your e-commerce platform, you can create a professional and user-friendly webshop for selling children's clothing online. With clear product descriptions, effective marketing and a smooth handling of payments and shipping, you can build a profitable business selling children's clothing.Katrin succeeds with her children's clothing webshop using the Abicart e-commerce platformKatrin had always been interested in fashion and had long dreamed of starting her own shop. After becoming a mother of twins, she realized that there was a great demand for high-quality children's clothing at competitive prices. She decided to take the plunge and start her own webshop to sell children's clothing online.Katrin chose Abicart as her e-commerce platform to create her webshop. She realized that Abicart was the best option to build a professional and user-friendly webshop that could meet the needs of her customers.With the help of Abicart, Katrin created a webshop that offered high quality children's clothing at competitive prices. She also used her knowledge of fashion and style to offer her customers the latest trends in children's clothing.Katrin was also careful to provide excellent customer service. She was always available to answer questions and help her customers with any problems. She also offered an easy return policy and fast delivery.By using Abicart, Katrin was also able to take advantage of features like search optimization and advertising to increase her online visibility and reach more customers. Over time, Katrin's webshop sales began to increase and she started to get more and more repeat customers.Katrin also realized that it was important to have an integrated solution for her physical store and her webshop. She could use Abicart's functions to manage orders and deliveries, making it easy to manage sales in both channels at the same time.Today, Katrin's webshop is one of the most popular destinations for customers looking for high-quality children's clothing at competitive prices. By using Abicart as her e-commerce platform, Katrin was able to create a professional webshop that met the needs of her customers and generated higher profits for her business.This ad is intended to inspire others to start their own webshop to sell children's clothing online. By using Abicart as your e-commerce platform, you can create a professional and user-friendly webshop that meets the needs of your customers. There are many advantages to selling children's clothing online in your own webshop, including greater market potential, lower start-up costs, increased customer loyalty and flexibility. By offering high-quality children's clothing at competitive prices and excellent customer service, you can build a loyal customer base and increase your online sales. If you are thinking of starting your own webshop to sell children's clothing, Abicart is the perfect e-commerce platform to help you succeed. Click here to start your online shop - Free demo!

Build a webshop for suits

18 Dec 2025

Do you want to sell suits online in your own webshop? Abicart is a complete and professional e-commerce solution with hundreds of features that are perfectly suited for you to succeed in selling suits. It's completely free to try - and best of all - it's extremely affordable if you choose to subscribe to any of our versions.Start a webshop with us. Free demo for 30 days!Click here and start your webshop - Free demo! You'll be up and running in minutes!Free access to Abicart's customer service.No card required

Build a webshop for bed frames

18 Dec 2025

Do you want to sell bed frames online in your own webshop? Abicart is a complete and professional e-commerce solution with hundreds of features that are perfectly suited for you to succeed in selling bed frames. It's completely free to try - and best of all - it's extremely affordable if you choose to subscribe to any of our versions.Start a webshop with us. Free demo for 30 days!Click here and start your webshop - Free demo! You'll be up and running in minutes!Free access to Abicart's customer service.No card required

Get started selling caps online

18 Dec 2025

Do you want to sell caps online in your own webshop? Abicart is a complete and professional e-commerce solution with hundreds of features that are perfectly suited for you to succeed in selling caps. It's completely free to try - and best of all - it's extremely affordable if you choose to subscribe to any of our versions.Start a webshop with us. Free demo for 30 days!Click here and start your webshop - Free demo! You'll be up and running in minutes!Free access to Abicart's customer service.No card required

Guide: how to sell aquariums online

18 Dec 2025

Do you want to sell aquariums online in your own webshop? Abicart is a complete and professional e-commerce solution with hundreds of features that are perfectly suited for you to succeed in selling aquariums. It's completely free to try - and best of all - it's extremely affordable if you choose to subscribe to any of our versions.Start a webshop with us. Free demo for 30 days!Click here and start your webshop - Free demo! You'll be up and running in minutes!Free access to Abicart's customer service.No connectionsSelling aquariums and accessories in your own webshop is a fascinating activity with a rich historical background.Build your product portfolio: aquariums have been around for thousands of years, from ancient cultures such as the Egyptians and Romans, to today's modern aquariums that come in different sizes and price ranges. Offering a wide range of aquariums and accessories in different price ranges and for different types of fish allows you to follow the rich history of aquarium keeping.Create an attractive webshop: a well-designed and user-friendly webshop is crucial to attract visitors and increase conversions. Make sure you have clear and informative product descriptions, high-quality product images and easy navigation for your customers.Offer a secure and smooth payment process: make sure your webshop has a secure payment gateway and that payments go smoothly and easily for your customers. This can increase customer confidence in your online store and help increase sales.Promote your webshop: use social media and other digital channels to promote your webshop and attract new customers.Offer customer support: make sure to offer easy and accessible customer support, either via email, phone or live chat. This can help solve any problems or questions your customers may have and build a strong relationship with them.By following these tips, you can create a successful aquarium and accessories webshop that can attract new customers and increase your sales over time. Good luck!

Start an online store for movie posters

18 Dec 2025

Do you want to sell movie posters online in your own webshop? Abicart is a complete and professional e-commerce solution with hundreds of features that are perfectly suited for you to succeed in selling movie posters. It's completely free to try - and best of all - it's extremely affordable if you choose to subscribe to any of our versions.Start a webshop with us. Free demo for 30 days!Click here and start your webshop - Free demo! You'll be up and running in minutes!Free access to Abicart's customer service.No card required

Sell surfboards online – how to get started

18 Dec 2025

Do you want to sell surfboards online in your own webshop? Abicart is a complete and professional e-commerce solution with hundreds of features that are perfectly suited for you to succeed in selling surfboards. It's completely free to try - and best of all - it's extremely affordable if you choose to subscribe to any of our versions.Start a webshop with us. Free demo for 30 days!Click here and start your webshop - Free demo! You'll be up and running in minutes!Free access to Abicart's customer service.No card required

Build a webshop for cleaning products

18 Dec 2025

Do you want to sell cleaning products online in your own webshop? Abicart is a complete and professional e-commerce solution with hundreds of features that are perfectly suited for you to succeed in selling cleaning products. It's completely free to try - and best of all - it's extremely affordable if you choose to subscribe to any of our versions.Start a webshop with us. Free demo for 30 days!Click here and start your webshop - Free demo! You'll be up and running in minutes!Free access to Abicart's customer service.No card required

Sell quilts online – how to get started

18 Dec 2025

Do you want to sell quilts online in your own webshop? Abicart is a complete and professional e-commerce solution with hundreds of features that are perfectly suited for you to succeed in selling quilts. It's completely free to try - and best of all - it's extremely affordable if you choose to subscribe to any of our versions.Start a webshop with us. Free demo for 30 days!Click here and start your webshop - Free demo! You'll be up and running in minutes!Free access to Abicart's customer service.No card required

Build a webshop for planners

18 Dec 2025

Do you want to sell planners online in your own webshop? Abicart is a complete and professional e-commerce solution with hundreds of features that are perfectly suited for you to succeed in selling planners. It's completely free to try - and best of all - it's extremely affordable if you choose to subscribe to any of our versions.Start a webshop with us. Free demo for 30 days!Click here and start your webshop - Free demo! You'll be up and running in minutes!Free access to Abicart's customer service.No card requiredSelling planners in your own webshop can be a very profitable business, especially if you have a niche target group that is interested in specific types of almanacs. Here are some tips to help you increase sales of almanacs in your webshop.Choose a niche: Think about the type of planners you want to sell and target a niche group. This can range from themes such as nature, cooking, gardening or hobbies to target groups such as students, entrepreneurs, mothers or pensioners. By having a clear target group and a clear message, you can attract the right customers and sell more calendars.Design and quality: to stand out from the crowd of planners on the market, it is important that your almanac has a stylish and attractive design. Hire a professional designer or use existing templates to create an attractive and easy-to-read layout. Also, remember to choose high-quality paper and a sturdy binding to ensure that your almanac is of high quality.Marketing: when your planners is ready to be sold, it's time to market it in a variety of ways. Use social media to reach out to your target audience and showcase your almanac's unique features. Create a blog post or video showcasing your almanac and giving tips on how to best use it. Also, send out newsletters to your email list and use paid advertising if it fits your budget.Your webshop as your main sales channel: it's best to use your own webshop as your main sales channel because you have full control over sales and can create your own brand experience. Use a reliable and secure e-commerce platform to build your webshop and make sure it is easy to navigate and use for your customers.Customer service: to create a loyal customer base, it's important that you provide good customer service. Respond quickly to questions and requests from your customers and make sure they are happy with their purchases. Also, send a personal greeting or thank you card to your customers after their purchase to show appreciation and build relationships with them.

Build a webshop for bows

18 Dec 2025

Do you want to sell bows online in your own webshop? Abicart is a complete and professional e-commerce solution with hundreds of features that are perfectly suited for you to succeed in selling bows. It's completely free to try - and best of all - it's extremely affordable if you choose to subscribe to any of our versions.Start a webshop with us. Free demo for 30 days!Click here and start your webshop - Free demo! You'll be up and running in minutes!Free access to Abicart's customer service.No card required

Guide: how to sell salt online

18 Dec 2025

Do you want to sell salt online in your own webshop? Abicart is a complete and professional e-commerce solution with hundreds of features that are perfectly suited for you to succeed in selling salt. It's completely free to try - and best of all - it's extremely affordable if you choose to subscribe to any of our versions.Start a webshop with us. Free demo for 30 days!Click here and start your webshop - Free demo! You'll be up and running in minutes!Free access to Abicart's customer service.No card required

E-commerce with mobiles: from idea to online store

18 Dec 2025

Do you want to sell mobiles online in your own webshop? Abicart is a complete and professional e-commerce solution with hundreds of features that are perfectly suited for you to succeed in selling mobiles. It's completely free to try - and best of all - it's extremely affordable if you choose to subscribe to any of our versions.Start a webshop with us. Free demo for 30 days!Click here and start your webshop - Free demo! You'll be up and running in minutes!Free access to Abicart's customer service.No card required

Start an online store for posters

18 Dec 2025

Do you want to sell posters online in your own webshop? Abicart is a complete and professional e-commerce solution with hundreds of features that are perfectly suited for you to succeed in selling posters. It's completely free to try - and best of all - it's extremely affordable if you choose to subscribe to any of our versions.Start a webshop with us. Free demo for 30 days!Click here and start your webshop - Free demo! You'll be up and running in minutes!Free access to Abicart's customer service.No connectionsSelling posters in your own webshop can be a lucrative business idea with several advantages. Here are some of them:Flexibility: by selling posters in your own webshop, you have complete control over the range and can easily change the range as needed. You can add new posters at any time and remove those that are not selling as well. This gives you the flexibility to adapt your range to demand and keep your webshop up to date with the latest trends.Higher profit margins: by eliminating middlemen and selling directly to customers, you can increase your profit margins. Instead of paying a third party to sell your products, you can take all the profit yourself. This gives you more control over your sales and allows you to make more money on every poster you sell.Larger customer base: by selling posters in your own webshop, you have the opportunity to reach a larger customer base. Your webshop can reach customers from all over the world and you can easily promote your products on social media and other platforms. This gives you the opportunity to sell more posters and expand your business.Better customer experience: by selling posters in your own webshop, you can offer a better customer experience. You can create a customised and user-friendly website, answer customer questions directly and provide personalised service. This allows you to build a loyal customer base and create a strong brand identity.Creative freedom: by selling posters in your own webshop, you can have full creative freedom over your products. You can create unique posters and give them a personal touch that sets them apart from the competition. This gives you the opportunity to stand out in the market and attract new customers.In conclusion, there are many advantages to selling posters in your own webshop. It offers flexibility, higher profit margins, a larger customer base, a better customer experience and creative freedom. If you want to start a webshop, selling posters can be a profitable and fun business to consider.

Start an online store for dresses

18 Dec 2025

Do you want to sell dresses online in your own webshop? Abicart is a complete and professional e-commerce solution with hundreds of features that are perfectly suited for you to succeed in selling dresses. It's completely free to try - and best of all - it's extremely affordable if you choose to subscribe to any of our versions.Start a webshop with us. Free demo for 30 days!Click here and start your webshop - Free demo! You'll be up and running in minutes!Free access to Abicart's customer service.No card required

Sell baked goods online – how to get started

18 Dec 2025

Do you want to sell baked goods online in your own webshop? Abicart is a complete and professional e-commerce solution with hundreds of features that are perfectly suited for you to succeed in selling baked goods. It's completely free to try - and best of all - it's extremely affordable if you choose to subscribe to any of our versions.Start a webshop with us. Free demo for 30 days!Click here and start your webshop - Free demo! You'll be up and running in minutes!Free access to Abicart's customer service.No card requiredSelling baked goods in your own webshop can be a profitable business for those who have a passion for baking and want to sell their products online. By using Abicart as your e-commerce platform, you can create a professional and user-friendly webshop to sell your baked goods.To use Abicart to sell baked goods, you first need to create an account on the platform and choose the package that suits your needs. Then you can easily create your own webshop by choosing one of the ready-made templates or create your own template using the tools offered by Abicart.Once your webshop is ready, you can start uploading images and descriptions of your baked goods. It is important to have a well-described product description and clear pictures that show the baked goods in the best possible way. Abicart also offers tools to manage your inventory and create promotions and offers.To promote your webshop, you can use social media and other online channels. Abicart also has a built-in feature to optimize your webshop for search engines, which can help you reach a larger audience and increase your sales.Once you have received an order from your webshop, you can easily manage payments and shipping via Abicart's integrated payment and shipping options. Abicart also offers support for multiple payment methods and shipping options, making it easy for your customers to purchase baked goods from your webshop.To ensure that your baked goods reach the customer in good shape, it is important to have efficient shipping management and appropriate packaging. It is also important to offer different types of promotions and offers, such as discount codes and free shipping, to increase customer trust and loyalty to your webshop.In conclusion, with Abicart as your e-commerce platform, you can create a professional and user-friendly webshop to sell baked goods online. With clear product descriptions, effective marketing and a smooth handling of payments and shipping, you can build a profitable business to sell your baked goods.

How to start a webshop selling essential oils

18 Dec 2025

Do you want to sell essential oils online in your own webshop? Abicart is a complete and professional e-commerce solution with hundreds of features that are perfectly suited for you to succeed in selling essential oils. It's completely free to try - and best of all - it's extremely affordable if you choose to subscribe to any of our versions.Start a webshop with us. Free demo for 30 days!Click here and start your webshop - Free demo! You'll be up and running in minutes!Free access to Abicart's customer service.No card required

Guide: how to sell rings online

18 Dec 2025

Do you want to sell rings online in your own webshop? Abicart is a complete and professional e-commerce solution with hundreds of features that are perfectly suited for you to succeed in selling rings. It's completely free to try - and best of all - it's extremely affordable if you choose to subscribe to any of our versions.Start a webshop with us. Free demo for 30 days!Click here and start your webshop - Free demo! You'll be up and running in minutes!Free access to Abicart's customer service.No card required

E-commerce with stamps: from idea to online store

18 Dec 2025

Do you want to sell stamps online in your own webshop? Abicart is a complete and professional e-commerce solution with hundreds of features that are perfectly suited for you to succeed in selling stamps. It's completely free to try - and best of all - it's extremely affordable if you choose to subscribe to any of our versions.Start a webshop with us. Free demo for 30 days!Click here and start your webshop - Free demo! You'll be up and running in minutes!Free access to Abicart's customer service.No card required

How to start a webshop selling games

18 Dec 2025

Do you want to sell games online in your own webshop? Abicart is a complete and professional e-commerce solution with hundreds of features that are perfectly suited for you to succeed in selling games. It's completely free to try - and best of all - it's extremely affordable if you choose to subscribe to any of our versions.Start a webshop with us. Free demo for 30 days!Click here and start your webshop - Free demo! You'll be up and running in minutes!Free access to Abicart's customer service.No card required

Sell books, e-books and audiobooks online – how to get started

18 Dec 2025

Do you want to sell books and e-books online in your own webshop? Abicart is a complete professional e-commerce solution with hundreds of features that are perfect for you to succeed in selling books and e-books. It's completely free to try - and best of all - it's extremely affordable if you choose to subscribe to one of our versions.Start a webshop with us. Free demo for 30 days!Click here and start your webshop - Free demo! You'll be up and running in minutes!Free access to Abicart's customer service.No card required

Sell comic books online – how to get started

18 Dec 2025

Do you want to sell comic books online in your own webshop? Abicart is a complete and professional e-commerce solution with hundreds of features that are perfectly suited for you to succeed in selling comic books. It's completely free to try - and best of all - it's extremely affordable if you choose to subscribe to any of our versions.Start a webshop with us. Free demo for 30 days!Click here and start your webshop - Free demo! You'll be up and running in minutes!Free access to Abicart's customer service.No card required

E-commerce with handmade crafts: from idea to online store

18 Dec 2025

Do you want to sell handmade crafts online in your own webshop? Abicart is a complete and professional e-commerce solution with hundreds of features that are perfectly suited for you to succeed in selling handmade crafts. It's completely free to try - and best of all - it's extremely affordable if you choose to subscribe to any of our versions.Start a webshop with us. Free demo for 30 days!Click here and start your webshop - Free demo! You'll be up and running in minutes!Free access to Abicart's customer service.No card required

How to start a webshop selling stock photography and images

18 Dec 2025

Do you want to sell stock photography and images online in your own webshop? Abicart is a complete and professional e-commerce solution with hundreds of features that are perfectly suited for you to succeed in selling stock photography and images. It's completely free to try - and best of all - it's extremely affordable if you choose to subscribe to any of our versions.Start a webshop with us. Free demo for 30 days!Click here and start your webshop - Free demo! You'll be up and running in minutes!Free access to Abicart's customer service.No card required

Why Personalization is the Key to E-commerce Success in 2024: Strategies and Tools for Online Stores

18 Dec 2025

Unlock the power of personalization in e-commerce to drive customer engagement and sales in 2024. Explore essential tools and strategies for creating tailored shopping experiences that resonate with your customers.Introduction: The shift towards Personalized Shopping ExperiencesIn 2024, personalization is no longer just a nice-to-have feature in e-commerce-it's a crucial component of a successful online store. With consumers expecting more tailored experiences, businesses that leverage personalization can significantly improve customer satisfaction, increase conversion rates and build long-lasting relationships with their customers.Personalization in e-commerce is all about delivering a shopping experience that is uniquely tailored to each customer based on their preferences, behaviours and previous interactions with your brand. In this blog, we'll explore why personalization is so crucial to ecommerce success in 2024, tools and strategies you can use to implement it, and how you can effectively leverage personalization to meet and exceed customer expectations.The Growing Importance of Personalization in E-commercePersonalization has become a driving force in e-commerce, mainly due to the increasing demand for more relevant and engaging shopping experiences. Here's why personalization is so important:Improved Customer ExperiencePersonalization helps create a more enjoyable and efficient shopping experience by presenting customers with the products and content that are most relevant to them. This reduces the time and effort customers need to spend finding what they are looking for, leading to higher satisfaction and loyalty.Increased conversion ratesPersonalized recommendations and targeted offers can significantly increase conversion rates. When customers feel understood and valued, they are more likely to make a purchase. Studies show that personalized product recommendations can increase conversion rates by up to 20%.Higher customer loyaltyPersonalization helps build stronger relationships with customers by offering consistent and relevant experiences across all touchpoints. This promotes loyalty and encourages repeat purchases. Customers are more likely to return to a store that consistently meets their individual needs.Improved Marketing EffectivenessPersonalized marketing campaigns, such as email marketing or targeted ads, are more effective because they speak directly to the interests and needs of the individual customer. This leads to higher engagement rates and better return on investment (ROI).Strategies for Implementing Personalization in Your Online StoreTo effectively implement personalization in your online store, it's important to develop a comprehensive strategy that addresses the different aspects of the customer journey. Here are some key strategies to consider:Collect and Analyze Customer DataThe foundation of personalization is data. Collecting data on customer behavior, preferences, and purchase history will enable you to better understand your customers and tailor your offers to their needs. Use tools like Google Analytics, CRM systems and customer surveys to gather valuable insights.Implement Personalized Product RecommendationsProduct recommendations are one of the most effective forms of personalization. By analyzing customer behavior, such as browsing history and previous purchases, you can offer relevant product suggestions. Implement recommendation engines on your website that dynamically display products based on individual customer data.Personalize the shopping experiencePersonalize different elements of the shopping experience, from the homepage to the checkout. For example, you can greet returning customers by name, display recently viewed items, or customize the layout of the homepage based on past interactions. Personalization can also include promotional banners, product sorting, and even the checkout process.Use Dynamic ContentDynamic content allows you to change the content of your website based on who is viewing it. This can include personalized banners, pop-ups, and product displays that adapt to customer data. Dynamic content ensures that each customer sees the most relevant information, improving their overall experience.Leverage Personalized Email MarketingEmail marketing remains one of the most effective channels for personalization. Use customer data to send personalized emails that include product recommendations, tailored offers and content relevant to their interests. Segment your email lists based on customer behavior, demographics and preferences to increase engagement.Offer Personalized Discounts and PromotionsTailor discounts and promotions to individual customers based on their purchase history and preferences. For example, you can offer a discount on a product they frequently buy or suggest complementary products with a bundle discount. Personalized offers can drive conversions and increase average order value.Incorporate AI and Machine LearningArtificial intelligence (AI) and machine learning (ML) play a crucial role in delivering real-time personalization at scale. These technologies can analyze large amounts of customer data and automatically deliver personalized experiences without manual intervention. Implement AI-powered tools that adapt to customer behavior in real-time to keep your personalization efforts current.Tools to Improve Personalization in E-commerceTo implement effective personalization, you need the right set of tools. Here are some key tools that can help you deliver personalized experiences:Recommendation enginesTools like Nosto, Dynamic Yield and Barilliance offer powerful recommendation engines that analyze customer behavior and provide personalized product suggestions in real time.Customer Relationship Management (CRM) SystemsCRM systems such as Salesforce, HubSpot and Zoho CRM help you manage customer data, track interactions and personalize communications across channels.Email marketing platformsEmail marketing platforms like Klaviyo, Mailchimp, and ActiveCampaign offer advanced segmentation and personalization features that allow you to send targeted email campaigns based on customer data.AI and Machine Learning toolsAI-powered tools like Bluecore, Optimove, and Algolia use machine learning algorithms to deliver personalized experiences at scale, from product recommendations to dynamic content.Personalization platformsComprehensive personalization platforms like Adobe Target and Monetate offer end-to-end solutions to personalize the entire customer journey, from the first interaction to post-purchase communications.How Abicart Can Help You Implement PersonalizationAbicart is committed to helping e-commerce businesses succeed by providing the tools and support necessary to implement effective personalization strategies. Here's how Abicart can help:Integrated Personalization Tools: Abicart offers built-in tools for personalized product recommendations, dynamic content, and personalized email marketing, making it easy to deliver tailored experiences to your customers.AI-Powered Features: Leverage the AI and machine learning capabilities within the Abicart platform to automatically adapt your store to individual customer preferences and behaviors.Comprehensive Data Analysis: Use Abicart's advanced analytics tools to collect and analyze customer data, enabling you to gain insights and drive your personalization strategy effectively.Flexible Customization: Abicart offers flexible customization options that enable you to personalize different elements of your store, from product pages to checkout flows, ensuring a unique experience for each customer.Conclusion: Personalization as a Competitive Advantage in 2024In 2024, personalization isn't just a trend-it's a necessity for ecommerce success. As customers continue to demand more relevant and engaging shopping experiences, businesses that invest in personalization will stand out from the competition, drive higher conversions, and build lasting customer loyalty.With the right strategies and tools, including those offered by Abicart, you can create a personalized shopping experience that resonates with your customers and prepares your business for long-term success in the ever-changing world of e-commerce.

Swedish e-commerce platforms

18 Dec 2025

Status update on TPL Edit - Our new theme engine for the future of e-commerce

18 Dec 2025

This is a report on where the TPL Edit project stands today and what you can expect in the future. We go through our timeline and future steps, current projects and client collaborations, the work we've done so far, and what parts we're working on right now. Our goal is to give you a picture of where the project stands today and what's coming next.Timeline and future stepsWe have some customers who will need to have accessible websites as of 28 June 2025 as required by law. As this means some changes to our existing themes, we will make these changes in our new TPL themes. These themes will be available to all customers. However, we do not have a "hard" launch date but will roll out the updates gradually.We have put a lot of effort into developing TPL Edit to identify the right requirements. Since the start of the project, we have explored different technical solutions and decided on the path that best meets, for example, our performance and availability requirements, but also the company's internal needs. We have also tested and adapted the platform in real customer projects to ensure that TPL Edit meets actual needs rather than just theoretical specifications or wish lists. So we will continue to work for a while longer, at least over the summer, to make sure we build the right solution.After the summer, the next milestone is a closed evaluation with more customers involved, and then an open beta, and development of more themes. We don't have a date for when the closed evaluation and open beta will happen - it depends on the feedback we get along the way.Current projects and client collaborationsRight now we have two active projects where we use TPL Edit to build pages. The first project is a simple website for one of Textalk's other products, Prenly. The goal of this project was to get basic technology in place and tested in the real world, without having to spend time on webshop functionality.Our second project is a real webshop with a lot of customization for a customer with unique needs. The goal of this project is to make sure that TPL Edit is flexible and versatile and doesn't have to stay within the confines of a standard solution. This theme does not have an editor, but is customized as needed. More information about this customer will be available once the project is launched.We are now in the starting blocks for our third project. In parallel, we are now developing a tool to make settings in the theme without code, as well as a default theme that will be available to all customers.Through these projects, we ensure that TPL Edit is of high quality and adapted to real needs.Interface development and technical benefitsWork on developing a good editor for themes is in full swing. One requirement we have for our new theme editor is that you should be able to see the results of your changes immediately, meaning that every time you make a change to the theme, you will immediately see how it affects your store. A graphic editor is a prerequisite before we can start opening up TPL for Abicart to more customers.For those who are curious about the technical side, we can tell you that the new themes are more traditionally web-based, which means that it will be much easier for you to customize HTML and CSS without having to understand the inner workings of the theme engine. You'll have direct access to the source code via your browser, and you'll be able to edit themes using knowledge of HTML, CSS and a simple templating language called Twig. You don't need to know technologies like JavaScript, SCSS, React or other frameworks.ConclusionWe look forward to offering you a more powerful and flexible platform with TPL Edit. However, there is still some way to go before it will be visible to the outside world. Stay tuned for more updates and don't hesitate to contact us if you have any questions or concerns. We have worked hard to ensure that TPL Edit meets all modern requirements and your needs, and lays a good foundation to stand on for many years to come.

Info on disruption 2023-08-30

18 Dec 2025

Some days simply don't turn out as planned. We are extremely relieved to announce that the system is now back in full operation.Let's not joke about it - we have experienced an almost unbelievable series of events that we could hardly have imagined where it all started with a tractor hitting the power grid and knocking out the power in 3 municipalities (for 20,000 households) but we managed to do this thanks to our redundant power supply.The problem arose when the power came back on because our network provider inadvertently applied 270 volts instead of the standard 230-240 volts. As a result, several critical hardware components were burned and stopped working. We have therefore during the afternoon, in parallel with the start-up of our systems, more or less emptied electronics stores in the Gothenburg area of the necessary hardware.Sure, we have redundant fiber lines, servers and even a large diesel generator for electricity supply (which by the way worked fine earlier today and smoked so much that the fire department came to visit). But this was a situation we have certainly never encountered before.To ensure that we are even better equipped for the future, we have decided to sign a partnership with a provider of "co-location" operating services. This means that going forward we will distribute additional parts of our operations to several independent geographical locations - of course within Sweden's borders and with our own servers.We have also decided to improve our customer support flows. Soon you will see a new approach that allows you to reach us in more ways, without the need to log in. We are really looking forward to sharing these exciting news with you.Thank you for your understanding and perseverance during this challenging day. We sincerely apologize for the inconvenience this interruption has caused.Wishing you a great evening!Jens HalvarssonCEO Textalk

A major e-commerce innovation is on its way: Abicart TPL Edit.

18 Dec 2025

Prepare to take your e-commerce into the future. At Abicart, we are proud to announce a new feature that we believe will renew your approach to web design: Abicart TPL Edit.This future-proof template editor will offer a wide range of modern themes, developed by us and our partners, ready to be used immediately. Themes that are designed with the latest trends in web design in mind and are search engine optimized to give your online store the best possible visibility.Abicart TPL Edit is based on the Twig template language and data from the Abicart API, which means you have all the tools you need to create a fully customized, user-friendly and unique online store. And with full freedom to use any CSS library you want - whether you prefer Bootstrap, Tailwind or any other framework - the flexibility is great.But we go further than that. If you have a unique vision for your online store and want to create something truly special, Abicart TPL Edit allows you to build your own theme from scratch. You can customize every detail of your online store and if you need help, our Abicart Experts team or your own web agency is ready to assist.Besides being user-friendly and flexible, Abicart TPL Edit is also prepared for upcoming AI services. This means that your online store will not only be ready for the challenges of today, but also for the opportunities of the future.Abicart TPL Edit is more than just a template editor. It is a tool that gives you complete control over your online store and its appearance. It's something we're incredibly excited about and we can't wait for you to discover it.We are working hard and intensively to launch TPL Edit for our customers soon. Stay tuned - Abicart TPL Edit is coming soon, ready to take your e-commerce to the next level.By Textalk for AbicartBehind the development of TPL Edit is Textalk, Abicart's parent company. With their deep roots and broad expertise in CMS development, Textalk has created a powerful and flexible template editor that can be used across several of their CMS tools.Abicart TPL Edit is a special edition of TPL Edit, specifically designed for building online store solutions. With its ability to create customized and user-friendly design options, Abicart TPL Edit allows online store owners to create unique and professional customer experiences, adapted to the specific needs and challenges of e-commerce. This makes Abicart TPL Edit an invaluable tool for anyone looking to take their e-commerce to the next level.Screenshots from the dev team:

Optimizing your Abicart store: 11 tips to increase your conversion rate

18 Dec 2025

Do you dream of turning your e-commerce into a conversion machine? You are not alone! Competition is fierce, but with the right strategies you can outperform your competitors and increase your conversions. Here are 11 great tricks to take your webshop to new heights:Capture customers' attention with FOMO (Fear of Missing Out): Create a sense of urgency and entice customers to act immediately by offering limited quantities or time-limited offers on your online shop. This can be crucial to drive sales and increase conversions.Strengthen your social media presence: Link your online shop to your social media profiles and use platforms like Instagram to create inspiring content and encourage customers to buy directly from your posts. Social media is an important channel to increase your online shop's visibility and engage your target audience.Enchant your customers with captivating product titles and descriptions: Give them all the information they need to make a purchase decision on your webshop. Well-written and informative product descriptions can make a big difference in the customer's decision-making process.Put your online shop in the spotlight by optimizing your product titles and descriptions with keywords: Attract more traffic and customers to your online shop by using keyword strategies that help you achieve higher rankings in search engine results.Show how much your customers love your products through social proof: Customer reviews on your online shop build trust and make new customers want to try your products. Focus on collecting and displaying positive reviews from satisfied customers.Adapt to the mobile world with a responsive website design: Provide a smooth shopping experience for customers using their mobiles. A mobile-optimized website is essential to retain visitors and increase conversions.Refine your online shop with high-quality product images and videos: Showcase your products in the best possible way and make your customers' hearts beat a little faster. Invest in professional images and videos that really bring out the best in your products.Make your visitors stay and shop by increasing the speed of your online shop: make sure they don't get frustrated and leave without buying anything. A fast and efficient online shop is essential to keep visitors interested and reduce drop-out rates.Make it simple and easy for your customers to find their dream products: Offer an easy-to-use navigation on your webshop with clear categories, subcategories and product filters. A well-structured webshop makes it easier for customers to find what they are looking for and leads to a better shopping experience.Provide your customers with a seamless and secure checkout and payment process: Offer multiple payment options and minimize the number of required fields in your online shop registration form. A smooth and secure payment process increases customers' trust and reduces the risk of them abandoning their shopping carts at the last minute.Win back abandoned customers: Send engaging emails with discounts and offers, or surprise them with pop-ups and exclusive discount coupons on your online shop before they leave. Abandoned shopping carts can help you recover lost sales opportunities and increase your online shop's conversion rate.Follow these 11 inspiring tricks and turn your online shop into a conversion dream. By adapting and experimenting with these strategies, you will not only increase conversions, but also give your customers a great experience that makes them want to come back again and again. So take the opportunity to give your online shop the attention it deserves - it's time to create an e-commerce platform that really stands out and allows you to achieve unprecedented success!

AI can revolutionise e-commerce: how your business can be impacted and benefit from AI

18 Dec 2025

Get started with artificial intelligence and revolutionise your e-commerce! With AI, you can benefit from improved customer experiences, increased efficiency and enhanced marketing. Discover how AI can impact your business and take your e-commerce to the next level! Contact us today to find out more.One specific use of AI in e-commerce is to automate the creation of product descriptions. Abicart is an example of a company that offers this through their autogenerated article texts. These texts are automatically created using AI and are designed to be unique and user-friendly. This way, e-tailers can save time and effort on creating product descriptions and focus on other aspects of their business instead.E-tailers can use AI as a tool to streamline their work in many ways. For example, AI can be used to automate customer service, improve marketing and help make business decisions.AI is likely to have a major impact on digital business and e-commerce in the future. Here are some of the most likely developments:Personalised recommendation: AI can be used to create more personalised recommendations for customers, based on their past purchases and search history.Automated customer service: AI chatbots and virtual assistants can be used to help customers with everything from answering questions to managing orders.Predictive analytics: AI can be used to perform predictive analytics on data from the e-commerce platform to help businesses make better business decisions.Enhanced security: AI can be used to identify and block fraud and other undesirable behaviour on the e-commerce platform.Merchandise distribution: AI can help plan and optimise merchandise distribution by using data on customer demand and sales to predict future demand and keep inventory at optimal levels.Overall, AI will help e-tailers gain a better understanding of customers and their behaviour, which in turn will lead to better marketing and increased sales.

"My strong point is baking and certainly not computers"

18 Dec 2025

So this Christmas time it's busy for e-tailers and for Maria, who runs Kitchen One 90, it's also busy in the kitchen! Here she offers both Christmas recipes and talks about her path to e-tailers. Visit Kitchen One 90!

Increase sales with gift cards

18 Dec 2025

As an e-merchant, you have many advantages during the gift-giving season. Customers don't have to queue, crowd, or run around shops. And if you sell digital gift cards, you have a substantial competitive advantage. With our Plus subscription, you can access gift cards, discount schemes, and more!  Read more about our subscriptions!10 reasons to offer gift cards:The gift card carries your brand with it as a personal recommendation from the buyer. It is very possible that the recipient will become a new customer of yours by visiting your store to "get their gift".Don't limit your customers to physical products with thresholds such as geographical distance, delivery time and shipping cost. Pay now - buy later. The money is secured before the holidays while the gift recipient visits your store after the big shopping days with the chance of more sales during the off-season.The chances are high that the recipient will buy for an order value higher than the gift card because the custom add-on is perceived as less money in the context.Frequent repurchases. The risk of people returning their gifts and taking advantage of open sales after the holidays is high - with gift cards you minimise refunds from your store.Gift cards are a secure card. If your customers find it difficult to choose a suitable gift from you, they may choose something else instead. If you offer gift cards, there is a much higher chance of sales.You can offer gift cards as an alternative refund within the repurchase period and also to create goodwill for late return attempts.Perfect last-minute gift - around the clock! Planet thanks you because gift cards more rarely lead to wrong purchases and returns.Your customers are your best ambassadors, let them spread the word about your business!

Exclusive offer from Redcarpet!

18 Dec 2025

Redcarpet helps clients increase their conversions profitably and effectively by driving relevant traffic to their site, regardless of digital channel - and by capturing the traffic that comes to your website. They have broad expertise with years of experience on the Abicart platform. They have a wealth of knowledge and can help you with your online search advertising and brand building strategies.Just now - till you with web shop at Abicart: Take advantage of Redcarpet's tailored package offer at an unbeatable price, exclusively for you as an Abicart customer. Get world-class digital marketing at an unbeatable price!Read more about your offer!

Small business with big plans?

18 Dec 2025

Have you nominated yourself or someone else for this year's Klarna Growth Awards? A growth package worth a total of SEK 18M awaits in the prize pool!✨ Klarna's fantastic jury will select winners in the four categories: Rising Star, Innovation, Sustainability & Small Business. We at Abicart are proud sponsors of the Small Business category and hope that many of our talented e-tailers will be nominated in that category :)...is the total value of the prize packages.As a winner of the Klarna Growth Awards, you get access to our new growth package. The prize packages contain Klarna's latest services and products such as advertising in the Klarna App and on Klarna's social media, influencer marketing AI tools, the newly launched virtual shopping service and much more. In short - everything you need to expand and give your growth journey a real boost.Nominate now!

From hobby to full time - today Matilda lives on her e-commerce

18 Dec 2025

A desire to control one's own timeDo you also dream of making a living from your hobby? With her webshop Organic Knitters, Matilda Kruse does just that. Abicart had a chat with her where she tells us how it all started, why she also opened a physical shop and what her recipe for success is.Matilda Kruse, founder of Organic Knitters.Matilda is 35 years old and lives in Mariestad with her partner and two dogs. The idea for her e-commerce business was hatched through her interest in knitting. She knitted a lot in her spare time and felt that she was missing the creative part of her day job. With the desire to learn something new seasoned with a large portion of curiosity, she tried to open a webshop.I had a desire to control my own time and start something where I could realise my own ideas. In the beginning, I didn't have a clear goal, but since it was fun and the company was growing slowly but surely, I decided to continue," says Matilda.The result was Organic Knitters, which Matilda herself describes as an online shop and now also a physical shop with carefully selected yarns in natural materials, a large proportion of which are eco-certified yarns.From cardboard boxes in her apartment to a physical shopToday, she works full-time in her shop and makes a living from it. She runs it all on her own with good help and support from her family.  For the first few years, I worked full-time in Social Services while starting up the business in the evenings and on weekends. Then I went down to part-time and a few years ago I decided to quit my job and focus on the business," says Matilda.In the autumn of 2020, she took the next step and opened a physical store. Partly because it was getting crowded with all the boxes in the apartment and partly because it was getting lonely working from home.In the beginning, the warehouse was small and fit into a couple of boxes in a spare room in the apartment. The warehouse grew and grew, eventually taking up all the closets and storage space in the home. That's how I had it until last September when I finally signed a lease for a retail space. The storage space is still small but a lot fits on the shelves in the shop part itself.It's thanks to the e-commerce that the business is running though, she doesn't have the physical shop just to increase profitability. No, exactly. The reason I chose a retail location, rather than an external warehouse for example, was because I wanted a pleasant place to work and to see customers during the day. It was getting lonely working from home! However, it is the online shop that carries my business, as Mariestad is a small town, the customer base is not enough for such a niche yarn shop as Organic Knitters. I have loyal customers all over the country and many of them have visited the physical shop already. I hope even more people will come here when the restrictions are eased and we can move more again," she says.Knit-alongs have made a good impactAlthough Matilda humbly finds it difficult to talk about the success of her business, she can agree that she has done well and come a long way. Yes, of course she has. One of my big goals has been to be able to work full time and make a living from the business, which is where I am now! The key has been to let it take time, to slowly but surely build up a clientele with many satisfied and returning customers.A part of her success, she says, is her work with social media - and so loyal customers of course. A big key has been working to engage customers in activities, called knit-alongs, that have taken place on social media and have further spread my designs and my brand. My customers are amazing! I almost never get any complaints and have very few returns. I make sure to always have a friendly and service-oriented approach in all customer contacts. Somewhere I read the tip to see every customer contact as a chance to build trust and make a personal connection. I've taken that with me.How do you stand out and reach out to customers? I'm personal in my communication via social media and in my monthly newsletter to customers. Organic Knitters is not only a brand and a shop, it is also largely me, the person behind it. Matilda's top three tips for successWe asked Matilda to give some tips to you who might also be thinking about turning your idea into reality and starting up an e-commerce business:Choose a field that you are passionate about, where you have the opportunity to constantly innovate and develop.Customize and build the business according to how you want your work situation to look. For example, is it important to be able to work from home? Use an external warehouse. Is it more important to meet your employees or customers? Choose a different solution.Go all out when it comes to customer service! And try to create customer engagement. This not only brings more sales, but also a lot in return in the form of positive feedback.Finally, how do you see the future? What is the goal? The goal right now is to be able to free up more of my time for pattern design, marketing and to continue developing the brand. One hope is that in time I will be able to hire a person to help with a lot of the practical bits, packing orders, helping customers in the shop and so on. At the same time we are expecting our first child and a big challenge in the near future will be to combine business with parental leave and family life.We thank Matilda for the chat and wish her every success with both the business and the addition to the family! If you're curious about Organic Knitters, you can visit their website here.

How to earn your first 10 000 SEK!

18 Dec 2025

Ten tips on how to get your webshop up and running Do you dream of being successful in e-commerce? Here are our top ten tips on how to earn your first 10,000 crowns from your webshop as quickly as possible!Start! The very first step - and for many, one of the most difficult - is to actually take the plunge and get started. You have to dare to win and try to learn. At Abicart, you can also start up and test your webshop for free for the first month - if that's not for you, you can just quit. So, are you sitting on a good idea? Go!Spread the word. Of course, to succeed with your e-commerce, others need to know you exist. Why not start with a method that doesn't cost a penny - contacting and using your network? Tell family and friends, ask other acquaintances, ask them to tell others. Use the social media you're on, share as much information as you can and ask others to help you pass it on. You can also look for Facebook groups of like-minded people. Let's say you sell seed bags for home planting, join gardening groups and participate in threads, ask questions and give tips about your shop. However, keep a good tone, be humble and don't overdo the sales pitch.Create your own channels. Start a Facebook page for your business where you tell people about your stuff, showcase what you sell and invite everyone you know to like the page. Perhaps it would also be wise to have a page on LinkedIn? Or on Instagram? Try to figure out where your target audience is. Many people use social media to look for specific products and services, especially on Instagram this is common. So tag your posts with appropriate hashtags so that more people can find you. However, remember not to just start up a bunch of accounts on different platforms if you don't have the time or ability to keep them alive. Accounts with few updates that don't respond when potential customers ask questions will have the opposite effect - it's better to have just one specific account that you can actually manage well.Contact media and seek collaborations. Is your start-up business of interest to the local press? It costs nothing to contact them and tell them, if you're lucky you'll get some free media space there. Are there other players you can contact to get coverage? Anything from podcasts to others in the industry may be relevant to you. Maybe you can get a collaboration with someone like-minded where you push for each other's channels on your platforms? Or maybe you can send some free sample to some influencer? Think outside the box and remember that it's free to at least ask the question!Organisation and order. Make sure your webshop is easy to use with a clear structure, good texts and good images. This will enhance the user experience and help you rank higher in Google's search results. Put some extra effort into making your webshop as professional as possible.How do others do it? Spend some time on an analysis of the world around you, and you'll be better equipped to do as good a job as possible yourself.How do others do it? Spend some time on an analysis of the world around you, and you'll be better equipped to do as good a job as possible. Look at how other similar e-tailers are doing and how your competitors are doing. How do they communicate? What do they do well and what do they do less well? What platforms are they on? Is there something they're missing where you could even gain ground? Also look at what words and phrases are being searched for on Google, so you know what words to use in your headlines and texts in your webshop.Optionalise your keywords. Something that can certainly take some time, but is also completely free, is to search engine optimize your webshop. If you're brand new and starting from scratch, you're also in a golden position because you can do it right from the start. A good search engine optimised website is not only good for how you appear on Google, but often the user experience itself goes hand in hand with this. You can read more about how to search engine optimize your webshop here.Advertise. If you want an extra boost, it might make sense to spend a few bucks on advertising. Both on social media and through Google Ads, you can get a relatively good reach within your target audience without it costing much. If you advertise correctly and smartly, you can go a long way with little money!Ask for references.Have you had a customer who was satisfied with their purchase from you? Ask them if it's okay if you ask a few questions and publish the answers on your website. Few things have as much marketing power as when another person recommends your product or service. If you get the opportunity to ask a few questions, be smart, ask questions that will give you the answers you want - that is, answers that will convince other customers. We're toying with the idea that you sell hand-painted glass. One worry factor for potential customers could be the delivery itself, fearing that some glass will be edge-damaged or even broken when it arrives. Then ask a question about how the satisfied customer felt about the delivery - hopefully they'll say it went really well, that the glasses were very well packaged and that they were delivered whole and beautiful.ask for feedback. Ask others what they think! Ask those around you to take a look at your webshop and have their say. Do they find it easy to use? Do they understand how to navigate? Does anything seem complicated to them? Try to include people who are part of your target group. In other words - if you sell dog toys, it makes sense to ask dog owners, for example. Learn from their opinions and improve on what should be improved!So, that's our top ten tips! Are your fingers itching to get started with your very own webshop? It's just a click away.

Expert advice: start your own online marketplace!

18 Dec 2025

E-commerce with retailers in your cityIt's no secret that with the rise of digital, it's becoming increasingly difficult for physical stores to meet new customers, not least in smaller towns. The solution? A digital marketplace, of course! Abicart's own expert Raoul Hess tells us more about how it works.Pandemitism and requests from businesses who wanted to reach out online gave birth to the idea of Your Marketplace. Many businesses either want to get started with some form of e-commerce or online shop, or gain greater visibility online to reach out better. Often they may not have the ability to run the line on their own, or it may just feel very scary to take the plunge. That's where Your Marketplace comes in, where businesses can come together and form a common platform that benefits everyone involved.What is a digital marketplace?Just as shops can sometimes and buy an ad page in the local paper to make a joint effort where each gets to showcase their current offerings ahead of the weekend's window display Sunday, the digital marketplace works in much the same way. The difference is that it's online, you can reach many more potential customers and you can sell your products and services directly online. You can think of it as a shared web shop where everyone shares the space, plain and simple. Sort of like a mini-Blocket!"All it takes is a product"So what does it take to get started? Well, first and foremost, of course, you need commitment - both from local traders and vendors, but also from some kind of coordinating force that can push it forward. It could be a business person within the municipality, a business network or even a private actor.For the trader who wants to be part of the marketplace, all that is really required is a product. In fact, it doesn't have to be more difficult than that. You can choose whether you want to sell your product directly from the digital marketplace, i.e. as an e-retailer, or whether you just want to use the platform as a shop window to attract visitors to your physical store.How do you start a marketplace? Let's go through the steps!We play with the idea that you have a good collaboration between a number of businesses in your locality. You might even have a couple of networking meetings a year where you get together and share experiences with each other. You agree that a digital marketplace where you can share space to attract more customers would be a great solution. So, how do you do it?It is very important that you have a good coordinator for the collaboration. You need someone who knows a bit about e-commerce and has the commitment to drive the process. For the sake of simplicity, let's call the coordinator Anna in this case.Anna will be responsible for the platform and then also its owner. She will decide, in consultation with the retailers, on the forms of cooperation around the marketplace, what payment solutions will be available, how you will share costs, what it will cost for the retailers to be involved, etcetera. Should she get stuck, we at Abicart are of course just a phone call away!Anna coordinates the merchants and sellers who want to be part of the cooperation and together we approve Anna's proposal for the set-up, cost sharing, etc. Anna then contacts us at Abicart to set up the marketplace.We help Anna get started, known as "boarding". All the features are put in place, the look and feel is adapted to the preferences and all merchants get their own logins and profile pages. Because the platform is so easy to use, the merchants themselves don't need to have any previous e-commerce experience.We play with the idea that one of the merchants runs an electronics store, we call him Hakim. Hakim gets a login to the marketplace where he can post his products. He prices the goods, enters current promotions, fills in stock balances and tidies up his profile page. Pling! Suddenly a customer has bought a wireless bluetooth speaker, half an hour later the customer picks up the speaker in Hakim's shop - the payment has already been made online!Maj-Lis on the other hand doesn't sell electronics, she runs a hairdressing salon. Like Hakim and all the others, she has a login to her profile page, where she lists the services offered in the salon. Just as Hakim has just sold a speaker, Maj-Lis has got a booking for the next day, what a cut!When you are up and running with your marketplace, it is very important to think about marketing it. Contact the local press, get involved in social media and put up signs in the shops that are participating. With the right digital marketing, you can also reach even more customers, such as visitors to the city who are passing through. If you need help with, for example, search engine optimisation of the marketplace, we are here for you.Your Marketplace is constantly improvingYour Marketplace is our latest addition here at Abicart and was launched in autumn 2020. Today we have around ten marketplaces up and running and we are constantly working to make the platform as easy to use and functional as possible. We listen to our customers to meet their needs. Please get in touch if you have any questions or concerns!How do others do it?The first place to start a marketplace with us was Torsby. At the time of writing, a dozen shops have joined their platform. Customers can easily see the full range, sort by product or store and shop from the stores online. A great example of why Your Marketplace really makes a difference was recently when a passing party wanted a coffee, found the local patisserie via the marketplace, ordered and paid online and picked up the pastry shortly afterwards. How easy would it have been for the patisserie to reach the potential customer without the marketplace?Please visit Handla i Torsby and take a look! Three quick tips to get started with your marketplaceIf you're thinking of starting your own digital marketplace, here's a list of the three most important things to consider:Make it simple, start small. It's better to start small and then scale up than to start too big and not be able to handle the whole thing!Have a driven person/player, preferably with an understanding of e-commerce, who can drive the project and coordinate.Tut and go! Dare to take the plunge - and when you have, spread the word about your new marketplace. Market it!Good luck and remember that we at Abicart are here for you throughout the journey!

Svenskt Avlopp - "E-commerce helps us to build customer understanding and trust"

8 Dec 2025

Svenskt avlopp is Sweden's largest e-commerce and national supplier/installer of sewage systems for private households and commercial properties. They have over 20 years of combined experience in sewage and treatment systems in their organization and they are the price leader in the sewage industry. Friends Mikael and Johan started up Svenskt avlopp in 2017. Before starting their company, they worked as one-man installers of individual sewers. Over the years, as the internet developed, the idea grew that they too should be able to digitise parts of the service and in 2017 they took the plunge and started their own business. If you are in need of an individual sewer, it is a long and expensive process to complete. By creating a webshop, their customers can firstly get an idea and trust in them by seeing previous customer reviews, and secondly they can read up on both the products and the process itself as a whole. Svenskt Avlopp has been awarded the Recos "Recommended Company" award two years in a row thanks to their customer service, fast deliveries and sharp prices. Michael Töråsen tells us more about their business:"E-commerce helps us build understanding and trust with the customer"What do you sell in your webshop?E-commerce works mostly to support the customer in seeking information at an early stage. Here they can getinformation about the process itself and they can read about our different products. Ithelps us build understanding and trust with the customer. Replacing or acquiringan individual sewer is a rare commodity and a large investment, so it is important that the customer gainsconfidence in us. We use the online shop as a sales support but we also sell products directly fromthe site such as spare parts, septic tanks, accessories and consumables and more.It is a long process when you need a single sewer and they have to be replaced when theyare not up to scratch anymore according to the municipality. When you find yourself in this situation, we help customersby first doing a VA survey, where we tell the customer how they need to install theirsewer. Then we go to the customer's home to look at ground conditions, accessibilityetc. to determine the best solution for the customer. Then we take care of the application from the municipality so that we get the go-ahead to carry out the work. After that, we hire an excavation company to come anddig for the sewer, which we then put into operation. So we help the customer with the whole process, fromthe moment their sewer has been condemned by the municipality until it has a new individual sewerinstalled.Why did you choose Abicart as your e-commerce platform?Abicart was easy to set up with, the process was quick as it is easy to get to grips with and isuser friendly. The platform works great, it is easy to manage products and it workswell to manage many products in your online store.We recommend Abicart mainly because it is easy to get started and it is easy tostart on a smaller scale and then scale up the business. It is also very easy tomanage products in different categories in Abicart's platform.What is the best thing about running your own business and online store?The best thing is probably the freedom you get and that all your choices and actions have an effect right away. You quickly get a receipt of what you do and you see what works well and what worksless well.Do you have any tips for others who want to start an online store?My tip is that you should not rush a launch, but make sure that all products that you wantto have are included from the beginning. Write a proper description and make sure the SEO is in place withMETA text and H1s. The risk of starting on the sly with a weak website is that you may losecustomers from the start because the website doesn't appeal to them and those customers may not come backif their first impression of the website is poor. So the tip is to hurry slowly and do it right andproperly from the start.Which subscription of ours do you use and why?We have the Plus subscription with you and it suits our business well, we have what we need.We use the theme of Fabrikk. When we started up we took help from Webfolket who nowwork at Abicart with the design. They chose that theme because it fits when you have as manyproducts as we have. Since then, we've kept going with it, but we've made some changes and updated the website over the years.Visit Svenskt Avlopp online!

Humlegårdens Ekolager (Hops farm) - "I didn't have a thought of starting the company in the first place"

8 Dec 2025

Humlegårdens Ekolager was not only the first in Sweden to bring in products for breweries, they have also influenced the entire Swedish development of small-scale beer brewing. Since its inception, they have been the leader in their market in Sweden and have made an incredibly awesome journey. Below you can read Svante Ekelin's story about Humlegården's journey:From hobby business to market leader What do you sell in your shop?We sell high quality raw materials, equipment and literature for advanced home brewers and small breweries. In the beginning when we started our company, there were less than 10 breweries in Sweden and very few individuals brewing beer as a hobby. But over the last 10-12 years, a lot has happened, both brewing and homebrewing as a hobby has grown enormously and it has been very cool that we have been able to be part of that journey. Today there are around 500 breweries in Sweden and the homebrewing hobby has grown enormously in recent years.You only sell your products on the web, have you ever thought about setting up a physical store in addition?We have considered offering our customers a physical store as it can be nice but our niche and market caters to a rather small target group that is spread all over Sweden. This has led us to the conclusion that an e-commerce is a better fit for our products. However, if you live nearby, our customers have the option of coming to our customer reception and picking up their order from our warehouse. So we don't offer shelf sales but you can at least choose pick up from our warehouse as a delivery method. In the beginning we took orders via email given that the web was not that developed yet and after a few years I found a shopping cart solution that we used. But it had some shortcomings, for example it didn't keep track of the stock balance so every day we had to manually upload a new file to maintain the stock and customers could only pay by invoice and postal advance.What is the best thing about running your own business and online store?The best thing about running your own business is that you can influence your own life and you can work with your interest. In our case, we also got to influence the whole Swedish development in small-scale beer brewing and it has been a very fun and interesting experience. For me it started as a hobby, I discovered that you could get really good beer by brewing it yourself. I didn't have a thought of starting the company from the beginning but when we discovered that there was a shortage in the market, it was my wife Eva who came up with the idea that we should start a company and offer this niche to the Swedish market. We started our company back in 1992 so we were very early, this was before the web took off which meant we had to be persistent in the beginning. But the positive thing about it all was that we were the first in Sweden with this niche, which I think has contributed to us becoming as big as we have become.Why did you choose Abicart as your e-commerce platform?When we wanted to invest in a more advanced webshop solution in 2009, we did thorough research to find the platform that suited us best and we ended up using Abicart. The reason we chose you was because it is an extremely affordable platform and we had just started using Specter as our business system and Abicart offers an integration that connects Specter and Abicart. This means that everything sold on the website automatically changes in the stock balance in real time, which we appreciate very much. This connection between Abicart and Specter was an important element for us and one of the reasons why we chose Abicart as our e-commerce platform. Another integration we use is Trustpilot and that is very important to us. We are very happy with Abicart as a platform and we have had it since 2009 without wanting to change.Which of our subscriptions do you use and why?We use the Pro subscription at Abicart and we have had it since the beginning I think. We've grown big in the last few years so for us it's absolutely essential to have that subscription to drive our business forward and to be able to use the integrations that we want and we get a lot for the money. Until now we have had a common online store for the homebrewers and for the small breweries but now we are creating a multi-store system. Abicart is helping us to develop a sub-store that will be entirely focused on breweries. So in a few weeks we will be running two webshops on Abicart's e-commerce platform, one for private customers and one for businesses. It will be exciting to see how this develops going forward.Svante's best tips for others who want to start an online store:My tip is to find something you are interested in and good at. You will benefit in the long run and your work will also be more fun if you have a genuine interest in what you are selling. If you combine that with products and a niche that is not so common so there are few established companies on the market, there are very good chances of establishing a large e-commerce business. Another important thing to consider when running an e-commerce business is customer service. You should always aim to keep the customer happy, especially when you are working towards a niche market. You are often unknown to new merchants and it is important to show that you are a company you can trust, for example by sharing your reviews on Trustpilot. This provides reassurance to new visitors and customers. Take a look at Humlegården's cosy online store!

The Museum of Modern Art (Moderna Museet)

8 Dec 2025

You will find art and design products, posters, postcards, catalogues and over 3000 book titles. We sell Moderna Museet publications and exhibition catalogues as well as literature and products related to the current exhibitions. When you shop in our stores, you support Moderna Museet's activities. To the Moderna Museet shop

Speedparts

8 Dec 2025

SPEEDPARTS is a company located in Ingelstad, just outside Växjö in the Småland forests. Managers at Saab & Volvo Since 1999 we have sold spare parts to SAAB, in 2018 we also started to sell parts to Volvo. The business is run over the internet and we are continuously working to improve our online store. A big focus of our work is to make it easier for our customers to find the part they need. With a 3000m² warehouse, always at least a million units on the shelves and over 7000 unique items, we mark ourselves as one of the largest specialists in Swedish cars on the market. In addition, we have one of the world's widest ranges of accessories, spare parts, tuning and upgrades for SAAB. Welcome to SPEEDPARTS!

Ullared Lantmän

8 Dec 2025

Welcome to Ullareds Lantmän - Experts in Home Furnishings, Workwear Outlet and Forestry and Farming. Shop Online in our E-shop now. You will find everything within Outlet Workwear such as Helly Hansen, Protect work jackets, work trousers, work shoes, rainwear peltors, etc. As well as a wide range with saws, dog and cat food, home furnishing mints, candelabras etc. All at cheap prices in Ullared. Visit our store or shop online in our online shop today. Visit us at www.ullaredlantman.se. Here you can buy cheap workwear online. Ullared Farmers offers a wide range of Home Furnishings, Workwear Outlet and Forestry and Farming. Lantmännen Ullared has been in business for over 100 years and is located along the large parking lot of GeKås. Welcome to Ullareds Lantmän

Adyen Checkout

8 Dec 2025

What is Adyen Checkout? Adyen Checkout works for all types of e-commerce and digital payments, for all businesses and industries. In the checkout support for credit cards, bank transfers, payment vouchers, electronic wallets, mobile payments and subscriptions.Order Adyen CheckoutContact Adyen on their websiteIn which countries does nets Adyen Checkout work?Adyen Checkout works in most of the world's countries and supports many different currencies. Adyen activates the currencies you want to manage in their portal.Add Adyen Checkout to the storeGo to Settings -> Payment methods -> Add new payment method. Select "Adyen Checkout" from the list and then click "Add".You then get to the page with the settings.StatusActiveTick the box ​​to activate and make the payment method visible in the store.PreselectedA setting to make the payment method default at checkout.Make available only to the customers or customer groups where I specify.If you do not want all customers to be able to use this payment method, you can disable it for non-logged-in customers through this setting. You then go to the respective customer group to activate the payment method there.Available for customer typeMan kan ställa in att betalmetoden endast ska vara tillgänglig för en kundtyp eller alla. Require the buyer to enter a personal/organization numberTick ​​to make personal/organization number mandatory at checkout.Send payment status confirmation to store ownerA setting to enable to send a separate email about the payment status of this payment method to the store owner.Turn off purchases of gift card products using this payment methodActivate a setting that makes the gift card product type unpurchasable with this payment method.AccountThe next block contains fields for Adyens data found in the Adyens portal.API keyThe API key is generated in Adyen's portal under Developers -> API Credentials.A tip is to open a new tab in the browser and log in to Adyen's portal there so that you have easy access to both the store's admin and Adyen's portal.You should then have received API credentials from Adyen and then they will be listed in the field on the right. Click on the key.Scroll down to the "Server settings", click on the "API key" tab (1), then on "Generate API key" (2) and then on the copy icon (3).Go back to Abicart admin and paste the key in the API key field.Client keyGo back to the Adyen portal, to the same page as above. Scroll down to "Client settings". Click on "Generate client key" (1) and then on the copy icon (2).Switch back to Abicart's admin and paste the key in the Client key field.Merchant accountThis information is retrieved in Adyen's portal under Settings -> Merchant Accounts. Copy the name of your account listed on the right under "Account code".Go back to Abicart's admin and paste it in the "Merchant account" field.API URL prefixYou can find this prefix in Adyen's protal under Developers API URLs. Click the Copy button to the right of the prefix box, then paste it into the API URL prefix field in the store.Activate test modeIf you want to test the payment method before you go live, check this box and enter your test information in the fields above.Webhook URLIn Adyen's portal under Developers -> Webhooks, click on the blue Webhooks button at the top right.Find the one called "Standard notification" and then click "Add".On the top line, you should enter a name in the description field. Click on the pencil icon on the right and enter a name, for example the name of the store. At "Server configuration", paste the following URL:https://admin.abicart.se/backend/adyen/webhookAlso check that Events is set to "Default events enabled".In the next box, Security, we need to enter the data for "Basic authentication" as well as an HMAC key.You can find the information for "Basic authentication" in Abicart on the payment method.Copy the username and password and enter these in Adyen.Then we need to generate an HMAC key. This key is only shown when you have generated it, so you have to copy it and put it in the store's settings directly. Click on "Generate" (1), then on "Copy" (2) and finally "Apply" (3). Then paste it into the HMAC key field in the store.Add the shop domain in AdyenOne last thing you have to do is enter the store's domain name in Adyen's portal. Go to Developers -> API Credentials. Edit the credentials you created earlier and then scroll down to "Client settings". A bit down in the box is the heading "Add allowed origins". Here you must add all the domains you have entered in the store.Remember to enter the domain both with and without www. If you have different domains for each language, these must also be entered with and without www, for example abicart.no, www.abicart.no, abicart.com, www.abicart.com, etc.Now Adyen Checkout is ready to be used at checkout.

EasyCashier

8 Dec 2025

Synchronised online and in-store stock balances. The integration between the EasyCashier POS system and Abicart means that you automatically have a complete overview of the stock balance both in your online shop and in your POS system. Avoid incorrect purchases As stock balances are always kept up to date, you avoid the risk of selling a product that is out of stock. Less administration As the online store's stock is automatically adjusted based on purchases made in the store - and vice versa - you don't need to make manual adjustments to always show the correct stock balance to your customers. Get started with EasyCashier

Froda

8 Dec 2025

Affordable business loan in collaboration with Froda. Together with Froda, we have developed an affordable offer with market-leading terms for small and medium-sized companies. Now you don't have to choose between flexible and affordable when you choose a business loan. With Froda, you get access to external capital at the best price and terms on the market - in a fraction of the time and hassle compared to the traditional bank. With Froda, you always borrow at a fixed price based on your company's sales. Easy repayment via direct debit to avoid unnecessary administration. If you want to change or pay off the loan earlier, you can always do so, at no extra cost. Read more about Froda on their website. Get started with FrodaMarket-leading terms in no time.With Froda's digital business loans, you don't have to choose between convenient and affordable, but get market-leading terms without long lead times.Loan up to 2 million with satisfaction and lowest price guaranteeWe at Froda want you to always get the lowest possible price. This means that if you get a lower price from someone else, we'll match it*.Always a fixed price on your loan, with no hidden costs or feesWe have no late fees or reminder fees. You always get a fixed price for your loan with no surprises or extra costs.

Hygglig

8 Dec 2025

A more decent payment solution for your e-commerce. Hygglig Checkout is part of Marginalen bank and is completely free of commitment time, start-up and monthly fees. Instead, a transaction fee is charged per purchase. How much you pay in transaction fees depends on how much your e-commerce business turns over. Cozy included when you start a webshop with Abicart. Get started with HyggligNo hidden feesSole deal for Abicart customers; No start-up cost, monthly fee or commitment period.You only pay a transaction fee when a purchase is made in your webshop. How much you pay in transaction fees depends on how much your e-commerce turns over.Pricing plan, cost per orderStartup: 2,25%Pro, for those who turn over at least 1 MSEK/month: 1,95%Corporate, for those who turn over at least 5 MSEK/month. Price on request.Everything you needAll the most popular payment methods are included. Examples: Swish, invoice, instalment and card payment. You also have the option to customize the look of the checkout to match your brand.

Fortnox

8 Dec 2025

Sweden's most widely used cloud-based financial system. Fortnox accounting software is the hub of your Fortnox and simplifies your everyday business life. By easily creating a completely digital way of working, you save time and can take care of your bookkeeping wherever you are. Thanks to the clear reports, you can see how your business is doing in real time. Up-to-date accounting gives you the basis to make the right decisions to drive your business forward. Get started with FortnoxSmart and easy bookkeepingOrganise supplier invoicesWork where you wantWork at your own pace

Swedbank Pay

8 Dec 2025

Payment solutions for all occasions. Swedbank Pay is a newcomer, but certainly not a beginner. With the best of Babs, Swedbank Card Services and PayEx - as well as one of the leading banks in the Nordics behind it - Swedbank Pay was formed to offer secure and easy payments where sellers and buyers meet - both in-store and online. Whether you have a start-up webshop or are already up and running, Swedbank Pay Checkout is for you if you want a user-friendly and easy way to pay online. Get started with Swedbank PayFreedom of choiceSwedbank Pay helps you as an e-merchant to charge wherever your customers are - online, in store or on the go. No matter which bank you and your customers have.Checkout recognises the customerCustomers can save details like card number, phone number and address in the Checkout so they don't have to fill them in for every purchase. If they don't want to save their details, they can skip that step, and those who choose to save can easily delete or change their details afterwards.More purchases completedThe smoother the experience is for your customers, the more likely they are to make a purchase. By offering multiple payment methods and the ability to save details, you won't lose purchases to unnecessary hassle.

Accessibility support and WCAG guidance

28 Nov 2025

Build a webshop that works for everyone – and performs better while doing it. With Abicart, accessibility is not an add-on or an afterthought. Our platform and services are designed to help you meet WCAG 2.1 guidelines and local regulations, while creating a smooth, enjoyable shopping experience for all your customers.We support you throughout the whole journey – from planning and design to launch and continuous improvement. Our team can help you understand what WCAG means in practice for e-commerce: structure and semantics that work with screen readers, clear navigation, sufficient color contrast, readable typography, alternative texts for images, accessible forms and checkout flows, and keyboard-friendly interaction patterns. Using Abicart and our accessibility guidance, you can: build a webshop that aligns with WCAG 2.1 and relevant legal requirements create a shopping experience that works with assistive technologies avoid common accessibility pitfalls in design, content and custom code strengthen your brand by showing that you take inclusion seriously Accessibility is also good business. A webshop that is easier to use converts better, reduces friction at checkout, and is more future-proof as standards and expectations evolve. When you choose Abicart, you get both a powerful e-commerce platform and a partner that helps you make your store accessible, usable and ready to grow.

Onboarding: getting started with Abicart

28 Nov 2025

Launching a new webshop can feel big – but it doesn’t have to be complicated.With Abicart, you can either set up your store step by step on your own, or let our onboarding team guide you through the process and help you with the look and structure of your shop.Our goal is simple: make it easy for you to start selling online as quickly and smoothly as possible.Easy to get started on your own Abicart is built so that you can launch a professional webshop on your own by following a few clear steps. Inside the admin area you’ll find guides, manuals and video tutorials that walk you through the most important parts of getting started, such as: Create product groups (categories)Start by setting up your product groups – these become the main menu of your store and help customers find the right products. Add your productsAdd products manually or import them from a file. You choose what suits your business best. Choose and customize a themePick a theme you like and adapt it with your own colors, fonts, images and layout so the store reflects your brand. Set up payment methodsConnect the payment providers you want to use so customers can pay in a secure and convenient way. Set up shipping methodsAdd your delivery options and carriers, and decide how you handle shipping costs and destinations. Add terms and customer informationUse the built-in templates as a starting point for your store’s terms, return policies, delivery information and other important pages. Handle GDPR and agreementsSign the necessary agreements and follow the guidance to make sure your store handles customer data correctly. Connect your domainPoint your own domain to the store to build trust and make your webshop easy to find. Go live with your storeWhen everything looks good, you publish the shop with a few clicks and start selling. You can follow these steps at your own pace, and always return to the guides whenever you need more detail. Get an extra boost from our onboarding team Even though it’s easy to do it yourself, you don’t have to be alone in the process.Our onboarding team is happy to help you shape the look and structure of your store, based on your own wishes and brand. Together with you, we can for example: Define the visual style of your storeHelp you with logo placement, colors, fonts and overall layout so your webshop feels coherent and professional. Set up menus and navigationStructure product groups and menus so that your customers quickly understand where to go. Design a strong start pagePlace images, texts and content blocks in a way that highlights your offers and leads visitors towards buying. Review payment and shipping setupMake sure your chosen payment and delivery options are activated and clearly presented to customers. Make sure legal info is in placeHelp you use and adapt the built-in templates for terms, policies and other key information pages. Prepare your store for launchGo through a simple checklist so that your webshop is ready to be made public. How the onboarding usually works You tell us about your business and goalsWe talk about your products, your brand and what kind of shopping experience you want to offer. We help you shape the storeBased on your input, we support you in setting up design, structure and key settings in Abicart. You learn how to manage everythingWe show you where things are in the admin and how you can continue to update products, pages and design on your own. You launch – with confidenceWhen you’re ready, you go live knowing both your store and its basic setup are in good shape. Ready to start? Whether you prefer to follow the built-in guides step by step yourself, or you’d like a helping hand from our onboarding team, Abicart makes it easy to get your webshop up and running.

Stock locations and internal stock transfers

28 Nov 2025

For merchants managing stock across different physical spaces, Abicart offers features to help keep track of where every product is located and how stock moves internally.Designate Stock Locations for Efficient Picking Every product can be assigned a specific storage location name directly within your admin panel. This simple tagging is highly valuable for improving efficiency during order fulfillment. [cite_start] Fast Location Lookup: Store the name of the storage location on the product itself[cite: 538]. [cite_start] Optimized Pick Lists: The stock location name is included in your system for easier sorting when generating picking lists[cite: 538]. This helps staff locate items quickly and minimizes picking errors. Maintain Accurate Records with Stock Management When coupled with Abicart’s robust inventory features, tracking stock location ensures that your digital records accurately reflect physical availability. [cite_start] Enable Stock Management: To utilize location tracking and manage availability, the "Enable stock management" setting must be active on the product[cite: 532, 588]. [cite_start] Manage Variants: If you use product variants (like size or color), the stock balance for each individual selection is managed on the "Customer selections" tab[cite: 532]. By effectively managing stock locations, Abicart provides the detailed internal visibility you need to speed up processing times, especially important for growing businesses with expanding inventories.

Pop-ups and on-site campaign messages

28 Nov 2025

In the fast-paced world of e-commerce, capturing a visitor's attention instantly is crucial. Abicart provides sophisticated tools to deploy dynamic on-site campaigns, ensuring your most important messages and offers are seen at key moments in the customer journey. Pop-up Dialog: Strategic Messaging for Conversion Our flexible Pop-up Dialog feature allows you to deliver targeted, high-impact messages without requiring complex coding. Whether you need to promote a limited-time sale, encourage newsletter sign-ups, facilitate a quick login, or present a mandatory legal notice (like cookie consent or age verification), a pop-up offers a direct line of communication. Customizable Content: Easily use the built-in editor for simple text and forms, or utilize the "custom" HTML block option for complete design freedom. Best Practice Ready: Abicart helps you implement pop-ups in a way that respects user experience and search engine optimization (SEO). You can avoid intrusive, screen-covering pop-ups on mobile and set up polite triggers like displaying the pop-up only after a user scrolls or attempts to exit the page ("exit intent" on desktop). Text Banner: A Constant Promotional Topline For promotions that need to be visible across your entire site, the customizable Text Banner is the ideal tool. This subtle but effective bar sits at the top of your shop, ensuring visitors immediately see urgent news like free shipping offers or seasonal sales. Persistent Visibility: The banner remains visible on every page, offering continuous reinforcement of your key offer. Call-to-Action: You can include optional button text and link the banner directly to a relevant product, product group, or custom page, driving traffic immediately to the promoted items. The banner is dismissible by the user, and that choice is remembered for a smooth shopping experience. Klarna On-site Messaging: Boost Average Order Value If you use Klarna Checkout V3, you gain access to the powerful Klarna On-site Messaging integration. This tool is a dynamic conversion booster that seamlessly integrates payment information into your product pages, cart, and throughout your site. Payment Transparency: Inform customers about flexible payment options—like installment plans or "pay later" choices—at the crucial moment they are considering a purchase, before they even reach the checkout. Dynamic Messaging: Messages are automatically tailored based on the specific product price or total cart value, helping shoppers understand their buying power and potentially increasing both conversion rates and average order values. Flexible Placements: Choose to display these informative messages in high-visibility areas such as the header, footer, product pages, and cart pages to maximize customer engagement. By thoughtfully combining pop-ups, text banners, and advanced on-site messaging, you can ensure your promotions are noticed, make key information accessible, and guide customers efficiently toward completing a purchase.

Product monitoring

28 Nov 2025

Avoid missed sales opportunities when popular products are temporarily out of stock. With Abicart’s Product Monitoring feature, you can easily keep customers engaged and informed when their favorite products are back in stock. A smooth and customer-friendly feature that makes your online store more attractive and encourages repeat visits.With Abicart’s Product Monitoring feature, you give your customers a simple reason to return to your online store. When a product is out of stock, customers can choose to watch it and automatically receive an email as soon as the item is available again. This reduces the risk of lost sales and increases the chances of turning interest into completed purchases. The feature is activated in your Abicart admin and replaces the buy button with a “Watch” button when a product is out of stock. Customers simply enter their email address and receive an automatic notification once the product is back in stock. The feature is included at no extra cost in the Abicart Plus and Pro plans—an easy way to improve the customer experience and boost sales.

Maximize sales in your webshop with Abicart's multi-store and multi-shop system

28 Nov 2025

One click away from becoming the e-commerce king of your industry? Time to put the spotlight on your success with Abicart's multi-store system! Dream big, aim high and let your online empire expand to new horizons. Plunge into the digital landscape with our cost-effective, flexible and powerful platform that allows you to successfully navigate multiple online stores under the same umbrella. Imagine a centralized administration, tailored branding and a world of opportunities for both consumers and retailers. Get on the e-commerce throne and start building webshops with Abicart!Do you dream of expanding your online business, reaching multiple audiences and optimizing your business processes? Abicart's multi-store system is the perfect solution for you! With this powerful and flexible tool, you can easily run multiple online stores under one roof, while streamlining administration and minimizing costs.Click here and start your webshop - Free demo! Abicart's multi-store system / multi-shop is included in Abicart PRO and each subshop costs as Plus. Read more about Abicart PRO Why choose Abicart's multi-shop system? Cost efficiency: Run multiple online stores within the same system, reducing costs compared to having separate PRO subscriptions for each store. Centralized administration: By using the multi-store system, you can easily manage all orders from your different online stores in one place. This saves you time and effort, as you don't have to manage multiple separate systems. Flexibility and customization: The multi-store system allows you to choose whether a sub-store uses all or part of the range, as well as customize payment and delivery methods for each individual sub-store. This gives you full control over the products and services offered in each store and how they are presented to customers. International sales: If you sell to several different countries, you can create a sub-store for each country to customize the range, languages and currencies according to their specific needs. This makes it easier to offer a localized shopping experience for your international customers. Retailers and private customers: The multi-store system is great for businesses that sell to both private individuals and retailers. You can create your own sub-store for retailers with customized prices, offers and terms. Personalized branding and design: Each sub-store can have its own unique look, theme, and domain name, giving you the ability to create a tailored and professional presence for each store and brand. Scalability: Abicart's multi-store system is designed to grow with your business. As your business expands and evolves, you can easily add more sub-stores to reach new markets and target groups. Click here to start your online shop - Free demo! Note that the multi-store system is designed for a business that wants to have several different stores under the same organization. If you have several separate companies and want to have different stores for each company, it is not recommended to use the multi-store system. Instead, you should consider creating individual stores for each company. Things to consider before activating the multi-store system: Revocation: once the multi-store system is activated, there is no way to undo it and revert to a single store. Make sure you are absolutely sure that you want to use the multi-store system before activating it. If you are unsure, you can create a demo shop and test the multi-store system first, at no extra cost. Merging existing stores: Please note that you cannot merge existing stores into a multi-store system. You need to activate the feature in one store and then create all new stores in this multi-store system. You can hide sub-stores that should no longer be active, but you cannot delete them. To activate the multi-store system, contact Abicart support and we will help you with the activation.With Abicart's multi-store system, you get a powerful, flexible and cost-effective solution that allows you to run multiple online stores simultaneously and effectively manage your online business. It gives you full control over your business and the ability to customize each store to your specific needs and target audiences. Invest in Abicart's multi-store system today and take your online business to the next level!Read more in the multi-store system manual:https:// www.abicart.se/om-abicart/manual/flerbutikssystem/flerbutikssystem-oversikt Example:Merch-Ants Sthlm AB (same backend and multiple stores) PC Gamer Hellacopters Backyard Babies Erik Grönwall Super 8 Skid Row - Official European Store Apocalypse Orchestra The Unguided Hardcore Superstar True Metal Merch Multiple online stores under one roof - Try it for free!If you haven't started an online store with Abicart yet, it's time to discover the amazing possibilities that await you. With Abicart's user-friendly and powerful platform, it's easy to get started and create a successful online business. You can start by trying Abicart for free and exploring the various features, including our unique multi-store system that allows you to run multiple online stores under one roof. Don't hesitate - take the plunge today and experience how Abicart can help you reach new heights in your online sales and grow your business. Remember, trying Abicart is completely free and there is no risk in testing. We are confident that you will love our platform and the opportunities it gives you to create a successful online store. Click here and start your webshop - Free demo!

Integration with Mailchimp

28 Nov 2025

The Mailchimp integration simplifies your email marketing efforts by synchronizing essential store data directly from Abicart.This feature is a valuable tool for effective customer relationship management and promotion, included at no extra cost in the Abicart Plus and Pro subscriptions. What Synchronizes with Mailchimp? The connection ensures that your Mailchimp lists and campaigns are always working with the most current data from your webshop: Customer Data: New customer registrations and updates to existing customer cards in your Abicart customer register are automatically exported to Mailchimp. Product List: New products and updates to existing items are sent to Mailchimp, ensuring your campaigns feature the correct product information. Order Data: New, completed orders and changes to orders (such as being marked as shipped or paid, or if they are canceled) are transferred. This allows for targeted campaigns like abandoned cart recovery, purchase follow-ups, and segmentation based on buying behavior. Getting Started To establish the connection, you must first have an account with Mailchimp and ensure that your store information (email, address, country, postal code) is correctly filled out in the Abicart admin under Settings > Store information, as this is required for secure mailings. The setup involves linking your Mailchimp account in Abicart under Settings > External Connections > Mailchimp and configuring which data events (customers, products, orders) should trigger an immediate update to Mailchimp. You can then begin leveraging Mailchimp's campaign tools using your synced data.

Gift card

28 Nov 2025

Sell digital gift cards that can be used to shop in your online store.With Abicart, you can easily offer digital gift cards that are delivered automatically by email. A perfect way to boost sales, attract new customers, and make it easy for shoppers to give a appreciated gift that can be used immediately in your online store.

Meta Pixel (Facebook)

28 Nov 2025

The Facebook pixel helps you measure customer actions, create audiences and unlock optimisation tools.

No transaction fees

28 Nov 2025

You only pay for your chosen shop package. Abicart does not charge any transaction fees. (Transaction fees for payment solutions may apply, depending on which ones you choose) Read more about versions and prices

Connect Abicart's product feed to Google Merchant Center

27 Nov 2025

Connect Abicart's product feed to Google Merchant Center so that Google can automatically fetch product information, prices, and stock status. You prepare the products in Abicart, copy the feed's URL, and add it as a product source in Merchant Center. This guide also helps you find the cause when a product is missing or disapproved. Subscriptions and prerequisites The product feed is included in all standard subscriptions: Abicart Go, Plus, and Pro, with no extra charge for the feed itself. Google Merchant Center is free. Paid advertising via Google Ads is a separate option with its own costs. You need access to the store's administration panel and the correct Google Merchant Center account. The store must use HTTPS. Also, complete Google's account settings, verify and claim your store's website, and provide the shipping and return information that Google requires. The products and their images must be accessible without a customer login. The information in the feed must match what the customer sees on the product page and at checkout. The feed contains main products. Options under Customer’s choices are not sent as separate product lines. Therefore, the number of options in the store is not the same as the number of products in the feed. Do you already have an Abicart source in Merchant Center? Start by opening the existing source and checking the URL and the latest update. Only create a new source if it's really necessary. Multiple sources for the same products can make it difficult to see which source controls the data. How to connect the product feed 1. Prepare the products in Abicart Open Catalogue → Products and check a product you want to send to Google: It has a unique Product number and is available in the correct store. It has a product name and descriptive text in the language to be used in the feed, the correct price, and a main image of the item. It has a Google Taxonomy, either directly on the product or inherited from the product category. Also, check that the product is not set to be hidden from Google Shopping. The Brand and product identifiers are correctly filled in for the item. GTIN (Global Trade Item Number) is not required for every type of product. If the manufacturer has assigned a GTIN to the item, you must use the correct number. Never invent a GTIN. Need help with categories, brand, or identifiers? See Product data and Google Taxonomy below. 2. Select the language, currency, and country for the feed Go to Settings → Apps → Product Feeds in Abicart and find Google Merchant Center. Check the setting for which text is used as the product description: Description, Introductory text or both. Choose an option that your products actually have text for and save if you change the setting. Select Language and Currency. Select Country if Abicart should calculate and send shipping information for that delivery country. The country selection also affects the VAT handling of prices. Copy the entire URL from Generated URL or URL. If your view has a format option, use the standard tab-delimited format for Google's product feed. Example: for a Swedish store selling to Sweden in Swedish kronor, you select Swedish, SEK, and Sweden. Check that the price and shipping in the final file are correct for a typical customer in Sweden. Product Feeds is located under Apps. The choice of text field for the product description is also here. Language, currency, and country determine which version of the feed you copy. If you select “No country”: the feed will not contain calculated shipping information for a delivery country. You will then need to specify the shipping in Merchant Center. Even when a country is selected, you should check that Google's shipping details match your store's terms. Multi-store systems: ensure you are working in the store that the feed is supposed to represent. The correct language and currency are not enough if the URL refers to the wrong store or product selection. 3. Check the feed URL before adding it to Google Open the copied feed URL. It should provide a product file, sometimes as a download, and not a login page or an error message. Open the file as text or in a spreadsheet program. The standard feed is tab-delimited. Select tab as the delimiter if everything ends up in a single column. Keep product numbers and GTINs as text so that leading zeros are not lost. Search for the test product's product number in column id. Check the name, description, price, currency, stock status, image link, and product link. If there is an active campaign, the regular price may be in price and the sale price in sale_price. Is the product already missing from the file? Start with Abicart's product settings in the troubleshooting. Recreating the source in Google will not solve a product being missing from the source file. 4. Open Data sources in Merchant Center Open Google Merchant Center and select the correct account. Go to Settings → Data sources. In some views, you can also go via Products → Manage product sources. Open the existing Abicart source if you are updating a connection. For a new connection, select Add product source. Open Data sources via the settings menu. The menu's location may vary between Merchant Center views. Add product source is used for a new connection. You open an existing connection from the list. Looking for “Feeds” or “Scheduled fetch”? In Merchant Center, use Data sources and Enter a link to your file. Follow these choices in the next step. 5. Add the link and select automatic fetching Existing file source: check or change the file URL and fetch schedule in the source's settings. Then go to step 6. Use the following choices when adding a new source. Select Add products from a file and then Enter a link to your file. Paste the entire feed URL from Abicart. Use the link to the product file, not the store's homepage or the URL of an individual product. Check the fetch schedule. Google defaults to fetching every 24 hours. Adjust the time and time zone if needed. Leave the authentication details blank for Abicart's standard feed URL, which should be accessible without a login. Check the country of sale and language to ensure they match the feed. Give the source a clear name if Google offers the option, for example, “Abicart – Swedish – SEK”. Select Continue and complete the steps shown in your account. Choose file via link for automatic fetching. A one-time upload from your computer does not provide the same continuous updates. Check the country of sale and language before you continue. The entire generated Abicart URL should be in the link box. Continue once the details are checked. 6. Check that the connection is working Open the product source under Data sources. Check the Latest update, that the fetch was successful, and that the file contains products. Use Update when you need to request a new fetch. Search for the test product in Merchant Center. Check that its product ID, price, currency, image, and link match the feed. Open the product link from the feed. Check that the correct item, currency, and price are displayed without a customer login. Also, test the image link separately. Go to Products → Needs attention and check if the product or account has issues that need to be fixed. The connection is working when Google has fetched the correct file and the test product's data has been processed correctly. After that, check the product's approval status. A successful file fetch does not mean that all products are approved or that they will appear in every search. Google's processing and review happen separately. Troubleshoot from the right place Select an affected product and follow it through Abicart → product file → Merchant Center → product's page. This will show you where the data disappears or becomes incorrect. The product is missing from the Abicart product file Check that you are using the correct store's feed and the correct language version. Open the product in Abicart. Check the product number, that the product is available in the store, and that it is not hidden. Check the Google Taxonomy on the product and in its primary product category. A category on another group is not necessarily the one the product inherits. Also, check the option to hide the product from Google Shopping. Save changes and check an updated product file. If your administration panel has daily generation of product files, also check when the file was last created. A product may need to be corrected in Abicart before it is included in the feed. Google's general rules and Abicart's selection criteria are different things: Google can categorize products automatically, whereas Abicart's standard Google feed, in its current implementation, uses a specified or inherited Google Taxonomy to include the product. Do you expect a row for each color or size under Customer’s choices? Those options are not separate product lines in this feed. If the count is still incorrect, contact support with a specific product number and the feed URL. The product is in the file but is missing or disapproved by Google Check which file URL the current product source is fetching and when it was last processed. Open Products → Needs attention, select the error, and read which products and fields it applies to. For processing errors, you can open Data sources → Product sources → Primary sources → source name → Latest update → Your product file → What needs attention. Download the report if Google offers it. Correct the information in Abicart if it comes from the Abicart feed. Check the new file and then request a new fetch in Google. Do not create multiple new sources to test the same URL. First, check if the same product is already handled by another source. Description or brand is missing Empty description: check both the product's text in the selected language and which text field the product feed uses. Text in “Introductory text” won't help if the feed is only set to read “Description”. Empty brand: activate the correct global attribute and fill in the value on the product according to Brand, GTIN, and MPN. Then check the column brand in the file. A custom attribute that happens to be called 'Brand' is not automatically the same as the global attribute that the feed uses. Google says the image is too small, invalid, or cannot be retrieved Copy the address from the product's image_link in the feed and open that specific image. Check the original file's dimensions and format; the size of the image as displayed in the store is not sufficient. Use a clear image of the actual item. For example, avoid promotional text, watermarks, and placeholder images. Google has special exceptions for certain product categories. Google supports formats such as JPEG, WebP, and PNG. The file type must match the actual image format. The current limit is a maximum of 16 MB and 64 megapixels. Preferably, choose original images of at least 1,500 × 1,500 pixels, which Google recommends. Google has announced that the minimum requirement of 500 × 500 pixels for all product images will be enforced starting January 31, 2027. Check the specific error message and Google's current image requirements. If you can open the image but Google still can't retrieve it, send the image link, the product number, and Google's exact error message to support. The fact that it works in your browser does not prove that Google's fetch will succeed. Google cannot read the product's page Open the exact address listed in the feed's link, including any parameters. Verify that the page displays the correct product without requiring a login and does not produce an error or redirect the visitor to another item. Do not remove twsCurrency or twsShipmentCountry as a general troubleshooting measure. Abicart may add them to select the currency and delivery country. They are not, in themselves, proof that the link is incorrect. If the error persists, especially for many products, contact Abicart support with the error message and the time of Google's last attempt. Access or response time issues need to be investigated even if the page works for regular visitors. Do not recreate the product source solely because of this error. Price, currency, shipping, or stock status is incorrect Verify that the feed's language, currency, country, and store are the intended ones. Compare the values in the file with the same product link and the same delivery country in the store. For promotions, also verify that sale_price shows the correct sale price. Check the product's stock settings, for example, if purchases are allowed when the stock is depleted. The feed's availability is not necessarily the same as a numerical stock balance. Check the shipping settings in both the store and Merchant Center. A selected country in the feed does not replace checking what the customer actually pays at checkout. I have changed information, but Google shows the old data First, check if the change is present in the product file. If it's missing, Abicart's file needs to be updated before a new Google fetch can help. If your view has daily file generation, check its status and the latest generation time. Use the function to regenerate the file if available and wait for it to complete. Once the file is correct, open the source in Merchant Center and select Update or wait for the next scheduled fetch. Check the latest update and product status after processing. Google's check of the product page itself is an additional step. Abicart's file generation and Google's fetch schedule are two separate stages. Therefore, there is no general guarantee that a change will be visible on Google immediately after you save it. Product data and Google Taxonomy What needs to be filled in? Product number: a unique and stable number for each main product. It is sent as id. Name and description: relevant text in the feed's language. Check which description field has been selected under Product Feeds. Price, image, and product link: the correct currency, a current product image, and an accessible page for the same item. Also, check stock status and shipping. Product category and Google Taxonomy: the store's own product category organizes the catalogue. The Google Taxonomy is Google's separate categorization, which can be set or inherited in Abicart. Identifiers and other attributes: depends on the item and Google's rules for its category. Brand, GTIN, MPN, color, size, or certification may be required; do not fill all fields with guessed values. This is a check of the data quality, not a promise that a product will be approved just because the fields are filled in. Read the product's specific issues in Merchant Center. The column names in Google's standard file are in English. Use this translation when checking a product: Column in fileWhat you are checking idThe product number in Abicart. titleThe product name in the feed's language. descriptionThe text from the description field you have selected. price and sale_priceRegular price and any sale price. The currency code is included in the price value. availabilityAvailability, for example in_stock or out_of_stock. linkThe link to the item in the store, with any currency and country parameters. image_linkThe address of the product's main image. brandThe value in the global Brand attribute. gtin and mpnGTIN/EAN and the manufacturer's part number from MPN/SKU, respectively. google_product_categoryThe product's specified or inherited Google category. What is Google Taxonomy? Google Product Taxonomy is Google's predefined list of product categories. The categories have both names and numeric IDs. Choose the most specific category that actually describes the item, for example, a category for USB hubs instead of just electronics. A correct category helps Google understand and classify the item and can be used for grouping and reporting in advertising. It does not guarantee visibility, approval, or correct tax calculation. Check taxes, VAT, and prices separately. Google product category (google_product_category) must come from Google's list. Product type (product_type) instead describes the store's own categorization. They are not interchangeable. See Google's guidelines for product category. Set taxonomy for a product category Go to Catalogue → Product category and open the category. Find Google Taxonomy and select the pencil icon to edit. Choose a category that fits the category's products. Try searching for the plural form, for example, 'shirts', if a search yields no results. If the category should have its own category instead of inheriting, change the inheritance setting and select the category. Save in the dialog box and save the product category. A common category on the product category reduces the work for products that should inherit the same taxonomy. Set or change taxonomy for an individual product Go to Catalogue → Products and open the product. Under Categorization open Google Taxonomy with the pencil icon. Choose whether the product should inherit from its primary product category or have its own category. A product's own category takes precedence over the one set for its product category. Verify that the product is not marked to be hidden from Google Shopping. Save the dialog box and the product. Also check the product's primary product category when using inherited taxonomy. Update Google Taxonomy for many products Prepare a CSV or text file with two columns: product number and the numeric Google Taxonomy ID to be set for each product. Keep the exact product number values. Go to Catalogue → Import, select the file, and choose to update the information for existing products. In the column mapping, select the field for product number for the first column and Google Taxonomy ID for the category column. This mapping determines how the columns are used; a custom column header is not sufficient. Check if the first row contains headers. Check the preview and first try with a small sample. Start the import when the mapping is correct. Read the import result and check an updated product and its row in the feed. Select Google Taxonomy ID in the import's column mapping. Use the category ID, not a made-up category name. Follow the product import guide for file format, header row, and column mapping. Brand, GTIN, and MPN Brand: go to Catalogue → Settings → Product attributes → Identifier and open Brand. Activate it for the product feed, or as public if it should also be displayed in the store. Save and then enter the correct brand on the affected products. Simply activating the field does not populate the values for the products. The global product attributes are found under Catalogue → Settings. Open Identifier to manage Brand. The screenshot shows the Swedish interface. GTIN: use the number that the manufacturer has assigned to the exact item. EAN is a common type of GTIN. Do not use the store's internal product number as a substitute. For products that have not been assigned a GTIN, other identification rules apply; inventing a number or borrowing another item's number will be incorrect. MPN: the manufacturer's part number is entered in the product's field MPN/SKU. It needs to be the manufacturer's actual designation when sent as mpn. Which combinations of brand, GTIN, and MPN are needed depends on the product. See Google's GTIN requirements. More attributes: under Product attributes, you can also find certification, target audience, and store information. Activate and fill in what is relevant for your product category and use case. Store code and store address apply to special needs and are not general requirements for all standard web products. Read more about product properties and attributes. Three different addresses – use the right one at the right step The store's web address is the website associated with the Merchant Center account and verified with Google. The feed address is copied from Product Feeds in Abicart and entered as the link to the product file in Merchant Center. It may start with https://admin.abicart.se/pricefile/ without being a login address. The product link is found in the file's link and leads to a specific item. Parameters like twsCurrency=SEK and twsShipmentCountry=SE may be needed for the correct currency and delivery country. When you need help from support Send the following via your store's regular support channel so we can start investigating the right part immediately: Store ID and which store it concerns if you have a multi-store system. The feed address and the selected language, currency, and country. One or two affected product numbers and whether they are in the product file itself. Google's exact error message, preferably a screenshot, and the date/time of the last fetch or error. The affected product or image link with the parameters intact, as well as what you have already checked. Do not send passwords or login credentials. With this information, support can distinguish between product data, file fetching, and problems with Google's access to product or image pages.

Set up enhanced conversions for Google Ads

27 Nov 2025

Connect consented, hashed email data to the correct Google Ads conversion and verify that a purchase is counted once. This guide is for store administrators and those responsible for Google Ads and Google Tag Manager. It applies to Diversity themes that have the setting Enhanced Conversion in the Google add-on. Go, Plus, and Pro can use the theme's Google settings; Google accounts, permissions, and Google's terms are required separately. If the setting is missing, you should first identify the active theme and version, not randomly add a second measurement solution. 1. Check existing measurement and consent Identify the correct Google Ads account, conversion action, and GTM web container. Ensure you have permission to modify them.Check if purchases are already being sent directly from the theme, via GTM, or through another integration. The same Ads conversion should not be sent twice.Check the store's consent choices and the tags' settings. Hashing does not replace consent and does not mean that the personal data has become anonymous. 2. Activate the feature in the correct theme Open Appearance → Themes and identify the theme that is actually used in the current store or sub-store.Select Edit → Add-ons → Google → Google Tag Manager.Check the container ID and activate Enhanced Conversion. Save the setting. The setting provides user data for measurement; it does not automatically create a correct conversion action in your Google Ads account. 3. Map the correct value in Google Tag Manager This connection adds sha256_email_address to the data layer when the feature is activated, an email address is available, and the visitor has given marketing consent. For purchases, the order's email address is used. The value is already normalized and SHA-256-hashed. Send it as a pre-hashed email value according to Google's current instructions; do not re-hash the same value. The hashing applies to sha256_email_address, not automatically to other customer fields in the data layer. Raw email addresses and phone numbers may also be present. Review the tags' field mapping and actual requests; do not send those contact details to standard Analytics parameters. Open the existing Google Ads conversion tag in the correct GTM container and check the Conversion ID and Conversion Label against the intended Ads conversion.Configure user-provided data according to the tag template and fields that Google shows for that specific tag. Use a data layer variable with the exact name sha256_email_address for the pre-hashed email address.Check the trigger in GTM Preview. In the current Diversity flow, the purchase event is called purchase_GA4. Older flows may also have purchase; select the observed, intended purchase flow and do not let both trigger the same conversion.Check the transaction ID, currency, and order value separately. Enhanced conversions supplement a conversion and do not replace this data. Do not assume that this setting also delivers hashed phone number, name, and address. Only map values that are actually present in the current event. Do not send raw email or phone numbers to standard Analytics parameters. Google sometimes changes how the settings are displayed. Follow Google's current instructions for enhanced conversions with Tag Manager for the relevant tag fields. 4. Test before applying the change Use GTM Preview and Google Tag Assistant in the correct store and on the correct domain.Check visits without a choice, denied marketing consent, and given consent. The hashed email field should not be sent from this feature without marketing consent.Check an eligible test purchase: the correct purchase event, an intended Ads tag, a transaction ID, and the correct value/currency. A page reload should not be counted as a new purchase.Review Google's diagnostics for the user data and the conversion action. Then publish the intended GTM version if the checks are correct. Specifically check Google's ad_user_data signal in Tag Assistant. The hashed field being present in the data layer does not show that this signal is granted. Only grant it when valid consent covers the use; do not override a denied choice to make diagnostics pass. If the field is missing: check the active theme, the setting, the consent, and that an email exists in the current event. If the field is present but Ads is missing enhanced conversions: check the mapping, tag type, consent signals, and the correct conversion action. A fired tag does not prove that Google has approved or been able to match the data. Reporting may be delayed. Quick startCheck the correct theme, container, Ads conversion, and consent.Enable Enhanced Conversion in the theme.Map pre-hashed sha256_email_address to the correct tag field.Test the consent cases and a single purchase before the GTM version is published. Subscription and prerequisitesThe theme's Google features can be used in Go, Plus, and Pro when the current theme version supports them. In addition, permissions, accepted Google terms, and correct consent management are needed. An older or custom theme must be assessed based on its actual settings.

Exporting product URLs

27 Nov 2025

Product URLs can be exported via product feed.Here's how to do it1. Go to Settings in the left menu2 Click on Apps3. Click on Product feed4. Select the country (and the language you want to export the URLs in).5. Copy the URL as in the box below6. Paste the URL in your browser's search bar/URL field.Now a price flow file in .tsv format will be downloaded and saved on your computer.7. Open the file in e.g. "LibreOffice Calc" which can be downloaded here.*.tsv = tab separated file8. You can now see the URLs of the products in the column titled "link".

Mailchimp newsletter signup form

27 Nov 2025

How to Add a Mailchimp Subscription Form to Your Abicart Website Newsletter pop-up subscription forms are a great way to grow your email list and reach more customers. By adding a Mailchimp subscription form to your Abicart website, you can easily collect email addresses from your site visitors.Follow Mailchimp's guide below to create and publish a sign-up form. Then come back here and follow the steps for Abicart: Mailchimp's guide:https://mailchimp.com/help/add-a-signup-form-to-your-website/ How to put the form in Abicart Once you have created your form in Mailchimp and received your code (embed code or pop-up code), insert it into your store as follows: Log in to your Abicart administration. Go to Appearance → Themes → Edit → Add-ons. Paste the code in the Custom Content field in HEAD (if Mailchimp specifies that the code should be placed in the section). Save the changes. Note! Always check in Mailchimp's guide where the code should be placed (e.g. in or in the page content), as this may vary depending on the type of form you choose. Once the code is saved and published, the form should appear in your store according to the settings you made in Mailchimp.

Edit "My profile" in admin

27 Nov 2025

Update your contact and identity information in the admin and check the correct details before a subscription payment.This guide applies to the administrator who is logged into Abicart. My profile is available in the admin for Go, Plus, and Pro. It is not a customer card in the store's customer registry, and another employee's profile does not replace the store's owner information.1. Open and update your own profileLog in to the admin and check that you are using the correct administrator account.Click your name in the upper right and select My profile.Edit the intended contact and address details.Check the customer type and identity fields according to the next section, and then select Save.2. Check customer type and identity informationFirst, check that you are editing the correct administrator profile. For subscription payments, the store's owner and invoice details should be checked in My subscription; another administrator's profile does not replace them. Do not change the customer type just to try to bypass a payment error. A type change alters which identity fields are used and can clear previous company or personal information. Check all visible identity and address fields after an intentional change and before you save.The screenshot below shows the profile's personal data fields. A selection in the profile's form does not in itself change the business's legal form.3. Distinguish your profile from the subscription's payment detailsMy profile applies to the administrator who is logged in. The guide does not apply to customer cards in the store's customer registry. If you are correcting information for a subscription payment, the store's owner information and the invoice details in My subscription need to be correct; another employee's profile does not replace them. Check the recipient and address in the payment step before you continue.4. Troubleshoot postal code or payment errorsIn case of a postal code or payment error: first check the country, postal code, address, and who is listed as the payer. Read the entire error message and check if the payment has already been registered before trying again. If the error persists, provide the store, time, payment method, and error message to support. Do not send card details or login credentials.Quick startOpen My profile for the correct administrator.Check contact details, customer type, and associated identity fields before saving.For subscription payments, check the correct owner, recipient, and invoice address in My subscription.Check the payment outcome before a new attempt if an error is displayed.Subscription and accessMy profile is part of the admin in Go, Plus, and Pro. Profile details, the store's owner information, the store's customer registry, and the payment provider's verification are separate parts. Use the correct part for the information you need to change.

Edit the organization number in your webshop

27 Nov 2025

Here you can read about which places in the admin you should check if you want to edit/change the organization number (org.nr.) in your webshop.Edit the org. number here:1. my profileThe shop administrators need to log in and update "my profile". It is important that the owner has the correct org.no. as that admin account extends the shop's subscription.Log in >> Click on your name in the top right corner >> My profile >> Edit the data >> Save.2. settings >> Store informationGo to Settings >> Store Information >> Edit Company Information >> Save3. payment & delivery methodsContact your payment and delivery methods and update/renew your agreement with the correct org.no. Also find out if you need to update your contact details in the respective platform - e.g. Klarna merchant portal.*If you get a new username & password (API keys) for your payment method, they need to be entered in Abicart (Settings>>Payment methods>>Respective payment method).4. Other free textReview other text fields where you may have entered the organization number manually.For example.- Own pages such as Terms & Info - link to manual: Create own pages- Product groups used as custom pages - link to manual: Create "Custom pages" with product groups and subgroups.- Settings >> Document and email content Tip: In the shop's theme, there is a setting to show the organization number at the bottom left of the footer (Content >> Footer).Link to manual: Footer

Klarna Payments: connection, terms, and testing

27 Nov 2025

Klarna Payments is a separate payment method for purchases in your online store. It is not the same product as Kustom Checkout and does not change how you pay for your own Abicart subscription. You need a Klarna Payments agreement and an activated Abicart connection. Ask support to confirm the subscription and add-ons for your store before you begin. Verify that the task concerns separate Klarna Payments, not the Klarna that is already in the Kustom checkout.Get the correct agreement and integration credentials from Klarna and add the method in the Admin.Set the customer type, countries, currencies, and amount limits to match your agreement.Test in the designated test environment and check the order and payment reference before using the method for real purchases. An active checkbox does not prove that a purchase works. Choose the right guide and prepare the connectionIf you have Klarna as part of Kustom, use the Kustom Checkout guide. If you need to change your store's own subscription payment, use subscription renewal and payment. Do not install an extra payment product to solve any of these needs. For separate Klarna Payments: contact Klarna for an agreement and ask for integration credentials for the correct store and environment. Store them securely. Test credentials are not live credentials. Get started step-by-stepOpen Settings > Payment methods > Add new payment method and select Klarna Payments. If the option is missing, contact support to check its activation.Fill in the account/integration credentials for the intended environment. See the fields and images below.Select the name, customer types/groups, countries, currencies, and amount limits. A setting in Abicart does not automatically extend what your Klarna agreement supports.Save and check the method in a designated test checkout for the correct customer type, country, currency, and order amount. Follow Klarna's test instructions; do not try an unplanned real purchase.Verify that both the Abicart order and the corresponding Klarna payment reference exist and have the expected status. Plan the transition to live separately and check the correct live credentials. Settings and imagesAdd Klarna Payments to the storeGo to Settings -> Payment methods -> Add new payment method. Select "Klarna Payments" from the list and then click "Add". If Klarna Payments is missing from the list, ask support to confirm the activation and terms for your subscription and Klarna agreement.The payment method's settings are now displayed. StatusActiveCheck the box to activate the payment method. It will only be displayed when the customer, country, currency, and amount conditions, as well as the provider's availability, are met.DefaultA setting to make the payment method the default in the checkout.Make available only for the customers or customer groups I specify.If you do not want all customers to be able to use this payment method, you can disable it for non-logged-in customers with this setting. You then go to each customer group to activate the payment method there. Available for customer typeYou can set the payment method to be available only for one customer type or for all. Require the buyer to enter their personal/organization numberCheck the box to make the personal/organization number mandatory in the checkout.Send confirmation of payment status to the store ownerA setting to enable a separate email about the payment status for this payment method to be sent to the store owner.Disable purchase of gift card products with this payment methodEnable the setting if the customer should not be able to purchase gift card products with this payment method.AccountThe next block contains fields for Klarna's details, which are provided by Klarna.Username - Details you receive from Klarna.Password - Details you receive from Klarna.Color border - Setting to affect the color in Klarna's payment window.Color selected- Setting to affect the color in Klarna's payment window.Color bullet points - Setting to affect the color in Klarna's payment window.Color texts - Setting to affect the color in Klarna's payment window.Test mode – Use only with the designated Playground/test credentials and Klarna's test data. Test and live credentials belong to different environments and should not be mixed. Verify that your test setup is supported before the method is shown to real customers.Allow gift certificates - Check the box if customers should be able to combine payment with gift cards with this payment method.Name and DescriptionNameEnter a different name if you want to change how the payment method is displayed in the checkout. The field is optional and can be left blank.Detailed descriptionA field for entering a text that informs the buyer about how the payment method works. Can be left blank.CurrenciesIf you have several active currencies in the store, you can restrict them for each payment method. The default setting is “All of the store's activated currencies,” but if you check “Specific currencies,” all active currencies are displayed, and you can choose to disable those that should not apply to this payment method.CountriesThe default setting for the payment method is that it applies to all countries to which the store offers delivery (Settings -> Shipping). If you want to restrict a payment method to only certain countries, you can check “Specific countries” and then specify the countries that can use this payment method.Order statusIf you want orders placed via this payment method to receive a specific order status, you can specify it here. Select the status from the list.Restriction based on order totalA setting to limit the amount that a payment method can handle. If you choose to limit the amount between two intervals, it always refers to the total order value, including shipping and other fees.Fee added at checkout when orderingA function to add an extra fee to the purchase, for example, a handling fee.Gift cards: purchase and redemption are different optionsDisable purchase of gift card products prevents the customer from buying a new gift card with Klarna Payments. Allow gift certificates applies to using an existing gift card as partial payment with the method. Check both settings based on how your checkout should work. Troubleshoot in the correct orderSymptomCheck and next stepMethod is missing in AdminAsk support to check the activation and correct connection for your subscription. Do not create Kustom as a replacement if your agreement is for KP.The method is active but not visible in the checkoutCheck the customer type, customer group/login, country, currency, and the entire order amount including shipping and fees. Compare with your agreement and the correct environment.Authentication or test failsVerify that the account, keys, and test mode belong to the same environment. Use Klarna's Playground/test data. Never send passwords in a regular support chat.Reservation exists but no Abicart order is foundDo not ask the customer to pay repeatedly. Note the time, secure payment reference, and any order number. Let support reconcile the payment and order status before a new attempt.The order needs to be changed or money refundedCheck if the amount is reserved or charged. Use the correct order management/provider portal; a changed Abicart order is not proof of a completed refund. When contacting support: specify the store, environment, customer type, country/currency, amount, time, error text, and order/payment reference. Do not send full card details or API passwords. See Klarna's instructions before testing.

Integration with Fiken

27 Nov 2025

Mamut in Sweden: secure existing data before switching

27 Nov 2025

Identify what exists in an older Mamut integration and plan a controlled switch without starting a new, uncontrolled sync. This guide is for existing Swedish Mamut users and their administrators/integrators. It is historical guidance, not a recommendation to reinstall a supported Mamut product. A current Abicart package does not make a discontinued vendor product supported. 1. Read the discontinuation notice According to Visma's announcement about Mamut in Sweden maintenance/support ended on December 31, 2024. Registration of new data in the system was closed on August 1, 2025, when the license/support agreements were terminated. Any access to existing data is not the same as ongoing vendor support. Older system requirement lists, Windows installation programs, and integration materials do not prove a currently supported product pair. Do not run an old installation archive as a first step. 2. Understand the historical connection The older Windows application between Textalk Webshop/Abicart and Mamut could:retrieve new customers and transfer them to Mamut,retrieve new orders and transfer them to Mamut,transfer inventory and prices from Mamut to the store,transfer product registers in both directions and an existing customer register to the store. A record being retrieved by the integration program is not the same as it being transferred to or posted in Mamut. Check where the data actually is before making migration selections or retrying. 3. Take inventory before changing anything Identify the correct store/sub-store, Mamut company database, and any local integration installation.Document the last known retrieval/transfer and where remaining orders, customer cards, and products are located.Map out product/variant numbers, customer numbers, order number series, and any prefixes so that a new system does not create collisions.Document fee products for shipping, payment fees, and discounts, as well as relevant currency/VAT connections.Determine which source contains the correct prices, inventory, products, and customers for the migration.Secure approved backups/exports and necessary archival records according to the company's legal requirements. Do not put passwords or customer exports in an open planning document. 4. Plan the new integration pathWhen switching systems, one person needs to be responsible for ensuring that the last transferred orders and customer/product changes are reconciled in both systems. Pause old scheduled transfers in the integration program before a new connection starts writing. Do not restart old transfers to fill a gap without first checking what has already been transferred. Preserve the old database and archival material; a paused sync is not a deletion. Choose a currently supported accounting system and check its integration access, company, data mapping, and Abicart's package/add-on terms. Pro has an included ERP choice, but it is not a promise of unlimited connections or vendor licenses. Plan a limited, permitted migration test and verify the correct quantities, numbers, balances, prices, and document references in the destination system before a larger transfer. A discontinued integration should not be subjected to a new resync to try to prove it is free of duplicates. Also document how old orders and archival data can be tracked without creating new accounting events. Quick startAssume that Mamut is a discontinued Swedish product.Take inventory of the existing database, store, and transfer statuses.Secure data and map out numbers, fees, and data sources.Choose a current integration path and check the migration result before a major switch. Subscription and accessThis guide is for historical Mamut data. A new Abicart package does not restore the provider's discontinued support or license. A replacement integration has its own package, agreement, and permission requirements.

Tip: Recalculate currencies in Google Sheets with the GOOGLEFINANCE function

27 Nov 2025

Abicart supports automatic currency conversion via the European Central Bank (ECB). This means that when a customer makes a purchase on the platform, the price of the product can be automatically converted from the currency used by the seller to the currency in which the customer wishes to pay. Exchange rates are taken directly from the ECB and are updated regularly to ensure that prices are up-to-date. Although this feature is available, it is sometimes necessary to recalculate currencies in your own files before importing. The quickest way is probably to use Google Sheets and the GOOGLEFINANCE function: GOOGLEFINANCE can be used to convert currencies in csv files. To do this you can use the formula GOOGLEFINANCE together with the parameter "price" and specify the currency you want to convert from and to.This is what the formula looks like:=GOOGLEFINANCE("CURRENCY:" + from_currency + to_currency, "price")Where "from_currency" is the currency you want to convert from (e.g. "USD" for US dollars) and "to_currency" is the currency you want to convert to (e.g. "EUR" for Euros).Here is an example of how you can use GOOGLEFINANCE to convert a currency in a csv file:Open a new Google Sheet and import your csv file with the currencies you want to convert.Add a new column in the worksheet where you want to display the converted currency.Type the formula =GOOGLEFINANCE("CURRENCY:" + A2 + B2, "price") in the first cell of the new column, where A2 and B2 are the cells that contain the currency you want to convert from and to.Press Enter to see the result of the conversion.Drag the lower right corner of the cell to fill the formula in the rest of the column.Please note that GOOGLEFINANCE can only retrieve financial information in English and may be limited to certain financial information depending on your location. It is also important to remember that financial information may be subject to delays and may be inaccurate or incomplete, so it is important to verify the information before making decisions based on it.Read more about GOOGLEFINANCE here https://support.google.com/docs/answer/3093281?hl=en

Editing unique selling points (USPs)

27 Nov 2025

Unique Selling Points (USP) can be found in several places in your theme and can be easily customized.Unique Selling Points (USP) available:Home pageHeaderProduct pageCheckoutHere's how you do it:Go to Design >> Themes >> Edit active theme >> Click on any of the above headings, e.g. Product Page >> Locate Unique Selling Points on the page >> Edit symbol, text & placement >> Save at the top of the page.Then you can click "View Store" and see how your changes look in the store.See image of how USPs are edited under "4. Checkout" further down this page.Take the opportunity to edit/delete the example text in the "Disclaimer" field while you're here editing. This example text is available on the product page and in the checkout.Example of USP on the product page:Yellow = USPGreen = DisclaimerScreenshots from adminHome pageHeaderProduct pageCheckout1. Start page2. Heading3. The product page4. Checkout1) Change symbol2) Edit text3) Add to add new + repeat steps 1-2.4) Save with the green button on the top rightTake the opportunity to edit/delete the example text in the "Freewriting" field while you're here editing.

Add new product group to be displayed in the sub-store (Multi-store system)

27 Nov 2025

When you create a new product group at the top level of your multi-store system, you need to choose to include it in the product selection of your sub-store. If you do not check the product group in the sub-store product selection, it will not be visible to the customer.This is how you do it:First create the new product group (Link to the product group manual)1) Go to Store System >> 2) Stores >> Properties of the sub-store you want to display the product group in 3)4) Click on Product selection5) Check that the product group should be visible in the store6) SaveNote! If you have a customer login in any of the stores, you also need to edit product selections for the customer groups that should have access to the product group.Link to the manual for multi-store systems.

Some tips on the road to your successful webshop

27 Nov 2025

Want to start a webshop? Here we go through some things you need to consider about your new online store and e-commerce. If you're involved in sales in any way, starting a webshop is probably your first choice today. With a professional online store, you can always sell, no matter what time of day, and to entirely new markets. Here are some tips to consider when starting an e-commerce business.  Your webshop is more than an ordering function! It is one of the most important meeting places for you and your existing and new customers. It is becoming more and more popular to use your physical shop as a showroom or shop window and let customers order from your online store. This allows your customers to feel and touch, try and see, and then order from home at their leisure.It may be easy to think that setting up an online store costs a lot and requires a lot of investment. But if you use Abicart to start your webshop, it's actually the other way around! An online shop with us only costs a few hundred euros a month. Check our prices here.Things to consider when choosing a domain:You've probably spent a lot of time thinking about domain names for your online store. It's wise to choose a domain name that is the same as your business name. This will make it easy for your customers to recognise your web shop. It's also good if the name is easy to remember and easy to spell and pronounce. Always use Google and check if there are competitors or similar companies using the same or similar domains. Thinking of selling in different markets with different languages? Check what your company name and domain name mean in different languages, it can save you some trouble. Another line you can take is to use a domain name that contains important keywords for your e-commerce business. For example, mopedrenovering.se if you sell parts for renovating mopeds.Google Ads Keyword Planner and Google Trends are two really good tools that you can use to check which keywords your customers are googling for when they are looking for products or services that you offer in your webshop. Maybe you need multiple domain names? Maybe a shorter one that you want to use for promotions or on social media?  Also check if there are similar domain names that might be worth buying to protect you from competition or misspellings. Also consider buying domains on several different top-level domains. If you have a .se domain, a competitor might register a .com domain. The most common domains in Sweden are .se, .com, .nu - but there are lots of different top level domains. I usually use Webb.se to search for domains.What do you want your webshop to look like?Under the hood, many online stores are quite advanced with integrations to business systems, payment solutions, advertising tools and social media. This makes it extra important to use a simple design that is easy to use for everyone who visits your online store. If you choose Abicart as your e-commerce platform, there are several ready-made themes that are stylish and super easy to use. You can easily be tempted to equip your webshop with lots of smart functions and features, as there are so many functions that are easy to connect to. But the most important thing is that your online store is easy to use and clear. A successful webshop attracts with its products and offers rather than with technical solutions. But of course it's good to use all the smart features if you need them. An example might be a feature that allows visitors to save products in a favourites list. Another good feature might be to save abandoned shopping baskets that you can use in promotions to your visitors. Of course, your online store should always be up to date and current. An effective way to keep your stock balance and other details up to date, is to connect your webshop with your other systems, such as warehouse systems and business systems.Abicart offers ready-made integrations to leading business systems. You can read more about it here.How will you get your visitors to stay on your webshop?Your prospective customers don't just come to your online store to shop. Often they are looking for information, checking availability and prices of goods and services they are interested in. This pattern is particularly evident around so-called lifestyle products that attract customers who identify with certain brands or products. Here you have good opportunities to promote new products and services, using those you already have and sell a lot of. Making your webshop interesting is the key to driving additional sales and attracting repeat visits. Be generous with information and stories about your products. For example, if you sell moped parts, feel free to blog about your and your customers' mopeds and refurbishment projects or why not make a film. An active and interesting online store also needs to be visible on your social media channels, such as Facebook and Instagram. If you are active on social media, you can attract more visitors to your online shop. Use Google's toolsIf you want to rank high on Google with your webshop, it is important that you actively work with keywords and content that make your webshop interesting for the search engines. To measure and analyse this, Google has great tools that are completely free to use. With Google Ads Keyword Planner you can see what your customers are searching for. Customize the texts and information on in your online store to cover your important keywords.Another really great tool is Google Trends, which I mentioned above. With Trends you can check which keywords are popular. For example; how many people are searching for "eggnog" at the end of December? Are people more likely to search for "summer dress" around Midsummer or around Easter?It can be super effective to keep up with words that are trending in searches on Google. But you have to keep up, because trends come and go. Be clear with important information about your companyFor your webshop to sell well, it is important that it is perceived as safe and serious. Be clear with information about your company, how to contact you and what to do with any complaints. In Abicart's themes, it is very easy to create a clear footer that contains all the important information about your business. When you run an online shop, you also need to inform your visitors about cookies - such a function is built into Abicart, so it's easy for you to comply with data protection laws and GDPR if you use Abicart as your e-commerce solution! An important thing to remember is to be clear about the payment and shipping options you offer. You can read more about the payment solutions available in Abicart here. Being clear about the shipping method, shipping cost and inventory is also important to create a trustworthy webshop. Here you can read about Abicart's solutions for shipping, warehousing & logistics.Of course, there are some rules you need to adhere to when conducting e-commerce. The most important ones are the E-Commerce Act and the Act on Distance Contracts and Contracts Away from Business Premises.Good luck with your online shop!Rikard Sigvardsson, Textalk (we who run Abicart)Ps. And you... if you don't already have an account in Abicart, it's free to start a webshop with us. The first 30 days you don't pay a penny. And after that, it's also incredibly private. Give it a try! - It's both free and fun :-) Try it for free here

The law on distance and off-premises contracts

27 Nov 2025

When your business sells goods or services at a distance, for example over the internet or at a location outside your business premises, the law on distance contracts and off-premises contracts applies. Among other things, the law requires your business to give the consumer certain information before you sell something. It also gives consumers the right to cancel their purchase without giving a reason. Read more at konsumentverket.se

Video guide: delivery methods - managing shipping and delivery in your Abicart webshop

27 Nov 2025

Create Custom pages with product groups and subgroups

27 Nov 2025

A creative way to use Abicart as a CMS tool is to build content pages as product groups. As an e-commerce platform, Abicart is of course optimized for building product structures with assortments, but with a little imagination you can actually use Abicart to build any web. A good example is this website - abicart.se is built entirely with Abicart - and only with standard components. If you want to set up your own pages as a menu item with multiple subpages, you use product groups.Custom pages and product groups work almost exactly the same way. The differences are that product groups can be set up as a main group with subgroups, and custom pages can only be standalone.So it can be useful to put your custom pages as product groups if you want to have custom pages under one menu item:Here's what you do:1) Go to Assortment >> Product groups2) Click on New product group & give the group the name you want as a menu item >> Save by clicking on Add.This will be your "main group" - Now you just have to create the subgroups! 3) Click on the main group >> Then click on New subgroup in the box on the right.4) Name the subgroup >> Save.5) Type the information into your "custom page" or copy the existing custom page and paste its content into the new subgroup.You can enter the text in the field for "Image and text in product group table" or under Optional text/image "Custom look" for a more customized page. Learn more about, custom look here: Link to the manual - Product groups6) Now you just have to add the menu item - Link to the manual: Add a menu item 

Sendify

27 Nov 2025

Cooperation with the transport service SendifyWhat is Sendify?We have no integration with Sendify, but you use the service independently from Abicart.Sendify is a logistics tech company that offers small business owners a simple and cost-effective shipping solution - so less time and money can be spent on logistics and more on driving business. Uniting technology with logistics, Sendify offers, since 2015, a TransportManagement System (TMS) that brings together business-critical logistics functions on a single web-based platform. The aggregated buying power of over 6,000 companies allows Sendify to offer competitive pricing, a free TMS, access to competitive contracting, and small business owners only pay for what they ship. With Sendify, business shipping simply doesn't have to be that difficult.You can then use Sendify to compare the costs of different transport companies.For more information about Sendify and our partnership, click here.   Set up an API connection to Sendify To connect your shop to Sendify, create an auth token in the Abicart admin panel. The token is the API key that you use in Sendify. 1. Open Settings >> External integrations >> Abicart API >> 2. Click on ‘Select auth tokens’ >> Add3. Give your auth token a name, for example ‘Sendify’. You can also add a description.4. Click on ‘Create auth token’ to generate the key.5. Copy the value under “Token”. This is your API key. Enter it and your shop ID in Sendify. Your shop ID is displayed at the top left of the Abicart admin panel.

Verify your store in Google Search Console

27 Nov 2025

Verify that you own the store's website and then monitor search traffic and indexing issues in Google Search Console. Before you beginSearch Console is a free Google tool. It is used for Google's organic search results and is not the same as Google Analytics, Google Ads, or Merchant Center.The guide applies to Abicart stores on all plans. For the theme field below, the active theme needs to have the setting for Google Search Console. The menu path applies to themes with this field; TPL and other theme variants may require a different placement for the verification.Use the company's designated Google account and check that you are working with the correct store, domain, and any sub-store. If the property already exists, you should ask the owner for access instead of trying to replace their verification. 1. Choose the right property typeOpen Google Search Console and add or select the website's property.Domain property: covers the domain with its protocols and subdomains. It is verified with DNS at the domain's DNS provider. The theme's HTML field is not a DNS verification.URL prefix: applies to the address prefix you enter, for example https://www.dinbutik.se/. HTTPS/HTTP and with/without www are different prefixes. For this method, Google may offer an HTML tag.Do not choose a different property type just to get a field to accept a code. Follow Google's ownership verification for the method you have chosen. 2. Get the HTML tag's verification valueFor a URL prefix, select HTML tag from the available verification methods. The example might look like this:<meta name="google-site-verification" content="VERIFICATION_TOKEN" />Copy only VERIFICATION_TOKEN, which is the value between the quotation marks after content=.An HTML file is a different method. A file name like google123456.html is not the code for the theme field. Do not just remove .html and use the rest as the verification value. 3. Save the value in the active themeOpen the store's administration in another tab.Go to Appearance → Themes and identify which theme is actually active for the current store.Edit that theme and open Add-ons → Google → Google Search Console.Paste only the verification value into the field and save.The images show a previous interface. The field's function is the same even if the layout is different.If the field is already in use, first check which account needs the existing code. Do not overwrite a working verification without arranging continued verification for that account. 4. Verify and maintain the verificationOpen the public address that the property refers to and check that the correct theme and code are being used. Then go back to Search Console and select Verify. Google needs to be able to read the page; removed tags, the wrong domain, or changes that only exist in an inactive theme will not work.No fixed waiting time is guaranteed. In case of an error: read Google's message and check the address prefix, active theme, published code, any cache, and if the page can be read without logging in.Keep the verification even after a successful result. When changing themes or sub-stores/domains, you need to check that it remains on the correct website. DNS verification is handled by the DNS provider and follows different rules than a theme field. 5. Use the correct report after verificationSuccessful ownership verification does not mean that all pages will be indexed or achieve a certain position. Check a specific page with URL inspection and use the reports for indexing and search results. A sitemap can help Google find pages, but does not guarantee indexing.Submit the store's sitemap and read the fetch errorThe store's sitemap is located on the store's public domain with the path /sitemap.xml, for example https://www.dinbutik.se/sitemap.xml. Use the final domain that the store actually uses, not the administration address. If the file is a sitemap index, Google will follow the links to the parts.Open the address without an administrator login and check that it displays XML instead of a login or error page.Select the correct property in Search Console and open Sitemaps. You need owner permissions to submit a sitemap in the report.Enter the sitemap address in the form for a new sitemap and submit it.Open the report's row and read the latest fetch/parse status. In case of a fetch error: check the exact domain, any redirects, and if Google can reach the address. If Abicart shows that the sitemap is not yet available, wait for it to be generated and check again; do not create your own replacement file randomly.The fact that the file can be read is not the same as all its pages being indexed. Follow the status of the pages with URL inspection and the indexing reports. For product display in Merchant Center, you also need to check Merchant Center's website claim and product data. The fact that Search Console is verified does not mean that all products are approved there. Quick startChoose the correct Google account, domain, and property type.Use DNS for a domain property or a provided HTML tag for a URL prefix.For the theme field: save only the tag's content value in the active theme.Verify in Google and maintain the verification during future theme changes. Subscription: the guide applies to all Abicart subscriptions. The theme's verification field must exist in the active theme variant; DNS is managed separately with the domain's DNS provider.

How does the buy x, pay for y discount work?

27 Nov 2025

Buy 3, pay for 2, etc.Discounts work by deducting the value of one or more products at checkout. The discount only appears at checkout for the buyer. If you want to show a discount directly on the product page, you should enter the extra price of the product instead. If you want to discount the total at checkout, use gift cards instead. If there are several active discounts, the system will select the best discount for each product. You can only get one discount per product. Discounts are included in the Abicart Plus and Pro subscriptions. Create a "Buy X, Pay for Y" discount Click on Discounts -> New Discount -> “Buy X, Pay for Y” discount. Name Enter a name for the discount. This name will appear in the admin panel, at checkout, and on the order confirmation. In our example, we’ll enter “Buy 3, pay for 2.” Discount Settings There are two options here. "Buy (quantity):" is the number of items the customer must have in their cart for the discount to be applied. In our example, we’ll enter "3" in this field.  In the “Pay for (quantity):” field, we’ll enter the number of items the buyer will pay for. In our example, we’ll enter “2” here.  This discount applies to all products within the discount’s product selection. This means you can mix different products as long as the “Allow mixing of products within the product selection” setting is checked. If you do not want to mix products, uncheck the setting. Scheduling If you want the discount to apply only during a specific time period, you can specify a start and end date. Keep in mind that a day begins at 12:00 a.m. and ends at 11:59 p.m.For example, if you want a discount to be valid for one day, enter January 1, 2022, at 12:00 AM as the start time and January 1, 2022, at 11:59 PM as the end time. Codes If you want customers to enter a discount code to activate the discount, check the "Use codes" box. Existing codes for the discount are displayed at the bottom of the box. To create a new code, click “Add Code.”  In the “Code” field, you can enter your own discount code. If you click the “Generate” button, a code will be created automatically.  Number of times the code can be used If you want to limit the code to a specific number of purchases, enter a number in the field. Otherwise, the code is unlimited. Product selection Here, you can specify which product(s) the discount applies to. If the discount should apply to all products, check the box to the right of "Entire assortment." You can also search for a specific product by entering the name or item number. It’s also possible to select entire product groups.  NOTE:If a product belongs to multiple product groups, you can now choose whether the discount should apply only to the product’s primary product group—which is the default setting—or to all product groups to which it belongs. You can configure this setting under Product Range -> Settings -> Product Group Settings. Customer Selection Here you can control which customers have access to the discount. You can choose between “All customers,” “All customers who are not logged in,” “All logged-in customers,” or a specific customer group.   

Sell downloadable files

27 Nov 2025

Sell PDFs, music, or software files, for example, and let the buyer download the files after payment. Before you beginThis guide covers the store's feature for downloadable product files. The feature is included in the current Go, Plus and Pro plans and needs to be enabled for your store. If the tab Downloadable files is missing, ask support to check the store's activation and contract version. Customer login is a separate feature available in Plus and Pro. Additional upload space may have different terms.This provides access to files for purchased products. It is not a membership with automatic renewal or a shared folder that a customer group automatically gets access to. 1. Create and save the productGo to Products → New product, enter the product details, and save. The product must exist before you can add its files. 2. Add one or more filesOpen the product's tab Downloadable files and select New file. Repeat if the purchase should provide access to multiple files, for example, a PDF and its accompanying exercise material. Upload from your computerSelect the file and confirm the upload. The file will be linked to the current product. Make sure the upload completes successfully and that the correct file name is displayed. Also, check the option to sell the product without a shipping fee. A digital file doesn't require physical delivery, but a mixed cart with physical products still needs the correct shipping terms.The upload space depends on the limit enabled for the store. Do not rely on older information about 10, 20, 50, or 100 MB as a guarantee for your store. Contact support before uploading larger files to find out your store's limit and what expansions your subscription allows. Use an external file addressEnter the file's full URL, preferably with HTTPS. The address must lead to the file itself and work without a login or password. A shared folder, a login page, or a web page with a download button is not the same as a direct file address.Open the address in a private browser window before adding it. Verify that the correct file can be downloaded. The external server must continue to allow access when the customer later downloads the file.The store's download link can hide the original address, but this does not mean the file itself is encrypted or that the customer is prevented from sharing a downloaded copy. Do not place secret or personal material at an unprotected external address. No general limit of 300 MB is guaranteed for external files. 3. Set how long the file can be downloadedIf you want to limit access, enter a whole number of days from 1 and up. The time is counted from when the file access is created when the order is paid, not from the customer's first download.A time limit restricts how long the link can be used. It does not remove a copy that the customer has already downloaded and does not start a subscription. 4. Check the delivery after paymentFile access is created when the order is marked as paid. The customer gets access to the download through the order's message/link; do not assume that a large file will be attached directly to the email. Therefore, check both the payment status and that the store's payment confirmation message reaches the customer.If the customer has a login account, they can also open their previous orders in the store and download the purchased files for which access is still valid. A customer account does not automatically grant access to all files or products in the store. If the customer can't downloadNo link: check that the correct product has the file, that the order is paid, and that the customer's email address and order message are correct.The link has expired: check the time limit specified for the file and when the order was paid. Ask support to help with the specific order issue; do not mark the order as paid again just to test.External file doesn't work: try the direct file address without logging in and check that the file has not been moved or had its sharing conditions changed.Many PDFs: link the files to the products to be sold. A customer group or an account is not in itself a permission-controlled document portal. Quick startCheck that the feature is enabled and save the product.Add the file or a working direct URL.Set any time limit and check the saved link.Check file access and the message for a correctly paid order before you start selling widely. Subscription: downloadable product files are included in the current Go, Plus and Pro plans; the feature needs to be enabled. The upload space is store-specific. Customer login in Plus and Pro is a separate feature.

Product export

27 Nov 2025

You can export all your products, and their properties, in your store to a text file. This is useful if, for example, you want to update several products at the same time, or if you just want to have a backup of all products.Product export is a function to save all products in a text file. You can choose to export all properties, or just selected ones.How do I use product export?Go to Products -> Export. Here you can choose which properties you want to export. Once you have made your selections, press the "Export" button located in the top right corner.Now you have a text file with the properties you selected, which you can use for whatever you want. The file can be opened in spreadsheet programs such as Excel, Numbers, LibreOffice Calc, etc.NOTE! Remember to always export the art.nr property. It is the primary key used to identify each item. The item number must be present in order to import the file again.A more detailed instruction on this can be found further down in the article.You can generate art.nr automatically using the setting under Catalogue >> Settings >> Product numberThings to keep in mindBefore exporting, you should review the store's export settings. These can be found under Settings -> General -> Export settings.Here you can choose how the file will be saved, you can choose for example "Delimiters" and "Character encoding". DelimiterThere are three different "Delimiters" to choose from: commasemicolontabIf you choose "comma", the file will be saved with the extension .CSV.If you choose "semicolon", the file will be saved with the extension .SKV. If you choose "tabulator" the file will be saved with the extension .TAB. All these three formats can be opened in any spreadsheet program. The most common way is to save the file with "comma" and get a text file with a .CSV extension.Character encodingA character encoding is a way of representing, encoding, a selected set of characters, of binary digital encoding used in communication and data storage in computers. There are two character encodings to choose from:ISO-8859-1 (Latin 1, Western European)UTF-8 (universal)Most commonly, Windows uses "ISO-8859-1 (Latin 1, Western European)" and Mac and other operating systems use UTF-8. Exporting a fileGo to Assortment -> Export.This displays all properties that can currently be exported. Select the properties to be exported, and also tick the box "Include column headings in first row" at the bottom left. Then click on the export button in the top right corner. Then you just have to wait a bit. Normally it takes 5-10 seconds for the file to generate if you have 500-1000 products. If you have more products, it may take much longer. Open the file in the spreadsheet programOnce the file is exported, we open it in our spreadsheet program. Remember to open the file after the export settings we made above. If we saved the file with file extension CSV and character encoding UTF-8, the file must be opened this way in the spreadsheet program for it to be correct. Once the file has been opened, check it quickly and make sure the contents are in their columns. Also check that special characters such as å, ä, ö are correct.If something is not right, do not save the file now. It will not be possible to use it again. In that case, close the file without saving. Tips and troubleshootingBelow are examples of common errors that can occur if you have opened the file with the wrong delimiter and/or the wrong character encoding.The examples shown below are made in the free program "LibreOffice Calc" which can be downloaded here.File opens incorrectlyIf everything is "all over the place" and not column by column when you open the export file, you have chosen the wrong delimiter. If å,ä,ö and other letters have been replaced by "strange" characters and symbols, the wrong character encoding has also been chosen. In the example below, both the delimiter and the character encoding are wrong.There are two ways to solve this:- Review the export settings (settings > general) and change the delimiter and character encoding. Then re-export the file. Now it should open correctly.- Choose how the spreadsheet should open the file. In Calc you will always be asked how to open the file.Choose the character encoding.Select delimiter.Preview what the file will look like when opened.In this case, you can already see in the third box that the information is not in columns and that the text "Purchase price" in the first line contains incorrect characters.To open the file correctly in this example, we need to change:character encoding to "UTF-8"the delimiter to comma.Now we see in the preview that it looks correct.Then when we open the file, it looks good:Price with decimal point instead of commaFor the Swedish language, commas are used as decimal separators in prices. In English, for example, it is a period instead.If you open the export file and the decimal separator of the prices is a dot instead of a comma, you need to change the separator in the export settings. If you use a semicolon as the delimiter, the comma will be used as the decimal separator. If you use a comma as a delimiter, the decimal separator will be a dot.In the example below, "comma" is selected as the delimiter.In the example below, "semicolon" is chosen as delimiter.First zero disappears in some columnsSometimes item numbers and/or other fields start with a zero followed by other numbers. Some spreadsheet programs automatically interpret fields containing only numbers as numbers and the leading zero disappears when the file is opened. To prevent this from happening, we need to tell the program to interpret the columns as text and then the zero will remain. We do this before opening the file in Calc.1. Click on the column heading containing leading zeros to select the column.2. Then select "Text" from the drop-down list.When the file is opened, the leading zeros will remain. 

Image import

27 Nov 2025

If you have a lot of products, and don't want to manually add images to each product, you can use image import. Images can be imported at the same time as other product properties (price, description, product group, etc.).Video guideHow does the image import work?You cannot add an image directly to the import file, instead you must enter a file name or URL for the image. The image must be available on a server at the time of import and it works to import images from an FTP server or a web server. The images will be downloaded and placed on the respective product at import time.After the image import is complete, the images can be deleted from the server.Web serverFor imports where the images are on a web server, enter the full URL of the image in the image column of the import file.FTP serverFor imports where the images are on an FTP server, you need to enter the login details (server, username and password) for the server in step 1 of the import (Products -> Product import).In the import file, enter the file name of the image in the image column.To import the file into Abicart, fill in the fields for FTP settings.Go to Products -> Import. Enter the server, username, password and directory.Importing multiple images on the same productIf you are adding multiple images to a product, you must create a new line in the import file for each new image.The product number (Column A) is repeated for each new image and then you place the new images in the correct row in the image column (Column C).In the example below, the soccer ball will have two images and the lego will have three images.

Import customers with the correct file format and update options

27 Nov 2025

Import many customers with a correct CSV file and consciously choose which existing data may be changed. This guide is for store administrators with customer import and customer login in Plus or Pro. In multi-store systems, the import is done in the main store. The import uses fixed columns and applies regardless of the store's theme. Customer registry, login account, purchasing rights, and newsletter permission are different things. 1. Check personal data and update risksRemove duplicate rows and check for unique identifiers in the file before importing. Start with a small, reconciled sample and save the result. In case of an interruption: first check which customer cards have already been created or changed; do not re-run the entire file on the assumption that nothing was saved. The backup should also include groups and store access if these need to be restorable. Only import personal data that you have a legal basis and a clear purpose for processing. Consent is not the only possible basis for a customer registry; for example, a contract may be relevant for necessary customer administration. A registry import does not in itself grant the right to send marketing. Read the Swedish Authority for Privacy Protection's guidance on contracts and check your basis for newsletters separately. Back up the data before updating existing customers.Empty fields do not generally mean “keep previous value.” Data other than passwords can be cleared. An empty custom customer number can remove the old number.An empty password keeps an existing password; a filled-in password replaces it. Never use the customer's email address or a common example password as the password.In a multi-store setup, the customer's store access is rebuilt upon update: the main store plus the sub-store codes specified in the file. Omitted previous sub-stores can therefore lose their customer connection. Specify all sub-store codes that the customer should retain and check the actual store access after the import.An empty customer group keeps existing groups. Specified group names replace the customer's group membership; unknown names can create new groups. 2. Build the file with the correct columns Open Customers → Import and compare it with the property list in your specific store. A standard store has 20 columns; a multi-store has 21. All column positions must be present even when a value is left empty. The Store Codes column only exists in a multi-store setup and shifts the last three columns one step to the right. OrderPropertyValue and meaning 1–3First name, Last name, EmailThe customer's details; only one email address per customer card. 4–5Company/organization, Personal/Org. no.Company name for a business customer. Leave the personal/organization number empty if it is not needed. 6–9Address, Postal code, City, CountrySpecify the correct country explicitly, for example, Sweden or the ISO country code SE. An empty country uses the administration language's default country, not always Sweden. 10–11Phone day, Phone eveningCan be left empty. 12Customer groupGroup name; multiple names are separated by commas in the same field. 13UsernameUnique username for login; the email address can be used. A record card without a username is not a functional login account. 14PasswordLeave empty to keep the existing password. The import does not send an automatic account invitation. For new accounts, use the store's regular registration or password reset flow and check the result. 15Approved buyer1 for yes, 0 for no. A one does not replace the requirement for a functional login. 16Preferred supplierThe supplier's name for the Partner feature; otherwise, leave empty. 17Customer typeperson or company, exactly in lowercase. Do not use private. If the type is missing or not recognized, the import view's selection of private/business customer is used. 18, multi-store onlyStore codesThe sub-stores' codes, comma-separated in one field. Remove this entire column in a regular store. 18 / 19Custom customer numberA specified number must be unique. Pay special attention to empty values when updating. 19 / 20Wants newsletter1 for yes, 0 for no, based on the customer's actual permission and your right to send. 20 / 21LanguageFor example, sv/swe or en/eng. The full list of languages is in the import view. Two CSV examples The examples below are fictitious records without login, purchasing rights, or newsletters. They are examples of column placement, not accounts to be reused. Change the values and check the identities against your store before importing. Regular store, 20 columns:Amina;Exempel;amina@example.invalid;;;;;;Sweden;;;;;;0;;person;EX1001;0;sv Multi-store, 21 columns. Replace BUTIK_A and BUTIK_B with actual sub-store codes:Amina;Exempel;amina@example.invalid;;;;;;Sweden;;;;;;0;;person;BUTIK_A,BUTIK_B;EX1001;0;sv You can also start from the spreadsheet template, but always check against the current column list. Remove the header row before importing. 3. Save as semicolon-separated CSV Open the file in a spreadsheet program. Check the columns as well as å, ä, ö, and other special characters. If the text is incorrectly encoded: close without saving and open with the correct character encoding. See Microsoft's instructions for text files.Remove any header row and empty rows. The first row must be a customer.In LibreOffice Calc: select File → Save As → Text CSV (.csv). Check Edit filter settings and save. Select Unicode (UTF-8), field delimiter semicolon (;) and text delimiter quotation mark ("). Click OK. Commas inside the customer group or store code field should not create more columns. 4. Select import settings and review the resultBefore importing, check that the username, email, and customer number on each row belong to the same customer card. An existing username is prioritized; a deviating email address is not reliably stopped as an identity conflict. Without a username match, the email or customer number may instead select an existing card. Therefore, do not leave identifiers empty in an attempt to create a new customer. Stop and correct the file if the identifiers do not point to the same person or company.Check each sub-store code against the actual store's code before importing. Specify all sub-stores that the customer should retain. An unknown code might be skipped without a clear row error while previous store connections are removed. Therefore, check the updated customers' actual store access after the import, even if the summary shows that the rows were updated. Go to Customers → Import in the main store and select the file.Select Update the information or Ignore for existing customers. Check the priority of the identifiers and that they belong to the same customer card as per the check above. Correct any conflicts before importing.Select private person or business customer as a fallback value if the file's customer type does not specify a valid type.First, test a small, limited file in an environment where you are allowed to modify the customer registry. Click the import button once the file and update choices have been reviewed.Read the result and open the affected customer cards. Check identity, groups, sub-store access, purchasing rights, and newsletter selections before proceeding with a larger import. A successful result is displayed as a summary: In case of validation errors, the row and property are displayed. Pay special attention to any remaining header row, the number of columns, person/company, and identity conflicts. Correct the file before trying again. Read the result before rerunning after an interruption or operational error; a general promise that all types of errors will leave the registry untouched should not be assumed. If you only have email addresses All columns are still needed. Do not put the email address in the password field and do not create made-up customer details to get an account. A registry entry and a login account have different requirements. Check the mandatory values that your import view displays and whether the customer's own newsletter registration is the right way to go. Do not import purchased or collected address lists without the right to process the data and send to the recipients. Older spreadsheet images below show the column layout. Follow the corrected rules above: using an email as a password is not appropriate, person is the customer type for a private person, and a newsletter entry should not automatically get purchasing rights. Quick start Check the legal basis, package, and main store.Build 20 or 21 fixed columns and review empty fields and update risks.Save as UTF-8 CSV with semicolons, without a header row.Select import settings and check a limited result before a larger import. Subscription and access Customer import and customer login apply to Plus/Pro in the current package. Multi-store import is done from the main store and requires the correct sub-store codes. Check your actual feature access if you have an older or special agreement.

Customer groups

27 Nov 2025

Customer groups is a feature to give logged-in customers different prices and/or access to a different product range. What are customer groups? A customer group is a container for customers, customer-specific product selection and customer-specific prices. Customer groups are included at no extra cost in Abicart Plus and Pro subscriptions.How to create a customer groupGo to Customers -> Customer groups -> + New customer groupWhen you create a new customer group, you go directly to the "Properties" tab. Here you give the customer group a name. You also choose which payment methods will be available at checkout when customers in this customer group are logged in. NameName the customer group, for example "Retailer". Payment methodsThis lists all available payment methods for the store. If you want to restrict a payment method to one or more customer groups, select the payment method here and make sure that the setting "Make available only to those customers or customer groups where I specify it."PricingIf you use the new price list feature, you will also see a block where you can select price lists for "Regular price" as well as "Extra price". The price lists are created under Products - Pricing. You can also select price lists for the customer groups under Products -> Pricing -> tab "Usage". Select product selection on a customer groupWhen editing a customer group, two tabs appear at the top, "Properties" and "Product selection and prices". Under the tab "Product selection and prices" you select which products will be displayed for logged in customers belonging to the selected customer group. If you are using the old system for prices, you will also be able to set a different price for the products in the selected customer group here.In the "Product selection" field, the product range selected for the customer group is displayed. "All products in the store" is selected by default and below it all product groups in the store are displayed at the top level.To customize the selection you can check in and out the product groups. To select individual products in a customer group, click on the arrow in front of the product group name, which will then drop down. Then tick "Customize by product within the group" and then select the products to be displayed to logged-in customers belonging to the selected customer group. Products belonging to multiple product groups will only be displayed in their primary product group. Adding customers to a customer groupWhen you create a customer group, it is empty.Customers are placed in a customer group in two ways:You create a customer yourself and choose that the customer should be in a certain customer groupThe customer creates an account and is placed in a customer group.Create a customerGo to Customers -> Customer Register -> Click on "+ New Customer" in the top right cornerYou fill in the customer details yourself and then give the customer a username and password.Customer creates account yourselfHere's how to set up your customers to create an account:Go to Customers -> Customer settings -> New customersYou need to choose a customer group that all new customers will fall into. One tip is to create a customer group called "Unapproved Customers". Then select it here.Create a customer group for unauthorized customersNow we will create a customer group called "Unapproved customers".Go to Customers -> Customer groups -> + New customer groupName the customer group as "Unapproved customers". If you want them to be able to shop, choose which payment methods they see in the checkout:Once saved, click on the "Product selection and prices" tab:If you want the unauthorized customers to see all items, tick it off. Save.

Hygglig Checkout

27 Nov 2025

Here you will find information about the payment solution Hygglig Checkout from Marginalen Bank.Hygglig Checkout is a checkout solution where the customer can choose how to pay for the purchase. The payment methods the customer can choose from are:CardSwishPartial paymentInvoiceDirect bank paymentThe ability to choose the payment method that the customer wants increases the likelihood that your customers will complete their purchase and return to your online shop. With Hygglig Checkout, all payment methods are included at no extra cost.What does it cost to use Hygglig Checkout?You only pay a transaction fee when a purchase is made in your webshop. No other costs are added. How much you pay in transaction fees depends on how much your e-commerce turnover is.Price plan, cost per orderStartup: 2.25%Pro, for those with a turnover of at least 1 MSEK/month: 1.95%.Corporate, for those with a turnover of at least 5 MSEK/month. Price on request.How do I apply for Nice Checkout?You apply for Hygglig Checkout via a form on their website. They will contact you within 24 hours with more information.Add Hygglig Checkout to your shopGo to Settings -> Payment methods -> Add new payment method.Select "Hygglig" in the list and then click "Add". (If Hygglig is not available in the list, contact support and we will activate it for you. )You will then be taken to the settings page.StatusActiveCheck the box to activate and make the payment method visible in the store.DefaultA setting to make the payment method default in the checkout.Make available only to those customers or customer groups where I specify it.If you do not want all customers to be able to use this payment method, you can disable it for non-logged-in customers through this setting. You then go to the respective customer group to activate the payment method there. Available for customer typeYou can set the payment method to be available only for one customer type or all. Require buyer to enter personal/organization numberCheck to make the personal/organization number mandatory at checkout.Send payment status confirmation to store ownerA setting to enable a separate payment status email for this payment method to be sent to the shop owner.Turn off the purchase of gift card products with this payment methodEnable a setting to prevent the gift card product type from being purchased with this payment method.AccountThe next block contains fields for Hyggligs data found in the Hyggligs portal.Merchant key - Your ID given to you by Hygglig.Checkout secret - Information provided to you by Hygglig.Use sandbox environment - Enable test modeName and DescriptionNameEach payment method has a name that will be displayed in the checkout but if you want to modify this, you can enter a new name in this field. An optional field that can be left blank.Detailed descriptionA field to enter a text that informs the buyer about how the payment method works. Can be left empty.CurrenciesIf you have several active currencies in your shop, you can limit these for each payment method. The default setting is "All active currencies in the shop", but if you check "Specific currencies", all active currencies are displayed and you can choose to disable those that should not apply to this payment method.CountriesThe default setting of the payment method is that it applies to all countries to which the shop offers delivery (Settings -> Shipping). If you want to limit a payment method to only certain countries, you can check "Specific countries" and then specify the countries that can use this payment method. Order statusIf you want orders placed via this payment method to have a specific order status, you can enter it here. Select the status from the list. Restriction on the order totalA setting to limit the amount that a payment method can handle. If you choose to limit the amount between two intervals, it is always the total order value including shipping and other fees. Fee added at checkout when placing an orderA function to add an additional fee to the purchase, such as a handling fee.Order managementEvery time you receive an order via Hygglig Checkout, you need to activate the order when you send it to the customer. Go to the order in the store's order list, in the "Perform actions" box, make sure the "Charge (Hygglig Checkout)" checkbox is selected and then click on the "Perform selected actions" button.When this is done, the order is activated at Hygglig and the customer is charged.It is also possible to activate the order in the order list. To do so, click on the icon with a lightning bolt on the far right.

Add a new administrator

27 Nov 2025

If there are several of you working with the shop, you will need several admin accounts. The owner of a shop can add an account for a new user.Adding an account for a new userClick on Settings -> AdministratorsEnter the new administrator's email address, then click Submit. 

Lock payment method to currency and country of delivery

27 Nov 2025

In this manual, we'll walk you through how to lock a payment method to currency and country of delivery. This allows you to control which payment method is available to customers from other countries.In the following example, we will add that customers from abroad cannot shop in SEK when they choose Klarna V3 at checkout.Here's what you do:1) Click on Settings2) Click on Payment methods3) Klicka Välj betalningsmetod välj betalningsmetoden i listan - här väljer vi Klarna Checkout V3.4) Click Save5) Go through the payment method settings and fill in the API keys you received from the payment method. Link to manual: 9 easy steps to get your store up and running! >> Add payment methods6) Save7) Select the currency for which the payment method should be available, in this case SEK8) Select the country for which the payment method should be available, in this case Sweden9) Save again10) Repeat steps 3) to 9) and create a delivery method for each currency/country restriction you want in the store.You use the same API keys for each payment method you recreate. The example shows 5 pcs of Klarna Checkout V3 with exactly the same keys. Only the currency/country separates them. If you have different payment methods against different countries, add currency + country to each payment method. For example, you might want Klarna for Sweden & Europe, Nets Easy for Denmark and Paypal for the US.Payment methods that can be set up multiple times with the same API keys are e.g. Klarna Checkout V3, Nets Easy & Svea Checkout. If you want to use e.g. Swedbank Checkout or you need to sign an agreement for each country.Example:Here you can see that we have locked different Klarna Checkout V3 to the target groups Sweden, Denmark, Norway, USA & Europe:When a customer selects the USA as the delivery country, only Klarna checkout - USA will appear at checkout. The customer can therefore only shop in USD.

How does the audience selector work?

27 Nov 2025

You can create target groups for different languages, currencies and delivery countries for visitors to choose from. Previously there were different language and currency options in the stores, but now we've built a new updated version. This means that as a store owner you can create different target groups and pre-define language, currency, price display with or without VAT and delivery country, and for example customers can see how much they have left for free shipping regardless of which delivery country they are shipping to.Why should I use the audience selector?There are many ways to use this function.If your store delivers to different parts of the world, you can create different audiences for different countries, for example. For example, you can create a target group for the USA where you set English as the language, USD as the currency, display the price excluding VAT and the country of delivery USA.If you only sell within Sweden, you can create two target groups, for example, one for private customers showing prices incl. VAT and one for business customers showing prices excl. VAT.Example of how the target group selector can look like in minimized mode. Only language and currency are shown here.Example of how the target selector can look in unfolded mode. When the customer clicks on the targeting selector, it unfolds and they can modify the settings for language, country of delivery, currency and VAT as they wish.Settings in the themeUnder Appearance -> Themes -> select theme, edit -> Content -> Audiences.There are two buttons, Add External Link and Add Audience, and two blocks, Button Options and Show Selection.Button optionsChoose what information to display in the audience selector. Current target group name, Language, Use the full name of the language instead of the 2-character code, Show currency name and Show VAT. You simply choose which options to display. In the picture above, only Language and Show Currency Name are selected.Show optionsYou can choose whether customers should only see your predefined target groups or whether they can change individual settings themselves.Create a target groupGo to Design -> Themes -> select theme, edit -> Content -> Audiences and click on the Add new audience button. There are several different fields here:NameEnter a name for the target group, for example "Sweden", "Private person - Sweden" or similar.IconSelect an image/icon of a flag or motif. If you want to use your own icon, you can upload the image to the file archive (Appearance -> File archive) and then link to the image by entering the image's URL.LanguageSelect the language to be used by the target audience. All active languages of the shop are displayed in the list. If you want to activate more than one language, go to Settings -> Languages.Country of deliverySelect a delivery country to be managed for the target group. The store's delivery countries are shown in the list. If you want to deliver to more countries, activate this under Settings -> Delivery methods.CurrencySelect the currency to be pre-selected for the target group. All active currencies of the store are shown in the list. If you want to activate multiple currencies, do so under Settings -> Currencies.VAT selectionSelect whether the prices should be displayed including or excluding VAT.Then repeat this step to create different target groups, for example for different countries and or individuals/businesses.

Preview themes in mobile view

27 Nov 2025

Here we go through how to preview themes in mobile view for different browsers. Most browsers have tools that resize the window to mimic the look of a mobile or tablet. Since many end customers make purchases on mobile and tablet, it can be interesting to preview a new theme you've created, for example, so that you also know how the look of the store will look to those customers.Previewing with Firefox, Google Chrome and EdgeWhen previewing an active or inactive theme under Appearance>Themes, do the following to open the inspection tool in the browser:Firefox: Ctrl + shift + MGoogle Chrome: F12 and then Ctrl + shift + MEdge: F12 and then Ctrl + shift + MNow the inspection tool is running, you can then choose to widen the height or width of the view itself , or choose one of the preset sizes to mimic how it would look for a number of different devices.Previewing with SafariWhen previewing an active or inactive theme under Appearance>Themes, do the following to open the inspection tool in your browser:1. Safari menu> Preferences> Advanced2. Tick the box for "Show develop menu in menu bar"3. "Develop" is now an option in the menu bar in Safari. Click on Develop-> "Responsive design mode"Now the inspection tool is running, you can then choose to widen the height or width of the view itself, or choose one of the pre-set sizes to mimic how it would look for a number of different devices.To preview with Safari you need to go through a few more steps, so we recommend using a Firefox, Chrome or Edge in the first instance for mobile view previews.

Product templates / article templates

27 Nov 2025

Create a product template with sizes and colours and then link the template to multiple productsWhat is a product template?If you have many products that have the same options (for example, trousers that have the same sizes and colors) and you don't want to specify this manually, one by one on each product, you can create an article template. Product templates are only available in Webshop Plus and Webshop Pro subscriptions.What settings are available on a product template?There are three different properties that can be activated on a template and they are:Properties (attributes)Customer choice (sizes/colors)Related productsCreate a product templateGo to Products -> Product Templates -> Click on + New Product TemplateEnter a name and then click on "Add". Once the template has been created, four tabs are now displayed, template properties, properties, customer choice, and related products. Properties (attributes)For example, if you sell DVD movies and want to list the genre, director, and actor of the movies, product properties are an excellent feature to use. All directors and actors are entered into the template and once you have linked the template, you then select the specific director and actor on each product.For instructions on how to create attributes, go to the "Product Properties (Attributes)" manual page.Customer choice (sizes/colors)Create various choices that customers must then select on the products before they can add it to the shopping cart, such as sizes, colors, materials, options, etc. For instructions on how to create customer choices, go to the "Customer choices (sizes and colors)" manual page.Related productsOn each product page in the store, you can choose to display a list of other products at the bottom of the page, called related products. In the theme, you can choose to activate a feature that automatically displays related products based on what other customers have purchased in combination with the current product and/or product pages they have visited before.This feature allows you to manually create a relationship list, for example for "Accessories" or similar. If the relationship list is created on a product template, this list can easily be applied to multiple products. For instructions on how to create relationship lists, go to the "Related Products" manual page.Adding a product template to a productGo to Products -> select product, properties. Scroll down to the block called "Properties".At the product template, a list of all created templates will be displayed. Select the one you want and don't forget to save it. Sure. Each product can have a product template activated.

Shopping lists / Purchase lists

27 Nov 2025

Allow logged-in visitors to save products in different shopping lists.What are shopping lists?It is a feature where logged-in visitors can save one or more products in different lists, which can then be easily added to the shopping basket and checked out.This function is only available in Webshop Plus and Pro. Visitors must be logged in to be able to save products and create and save shopping lists. Enable shopping lists in the themeGo to Appearance -> Themes -> select theme, edit -> Content -> Product page -> Favorites & shopping lists. At "Shopping lists" select "Enabled" and save. How does it work in the shop?Once a visitor has logged in with their customer account, an icon with the text "Add to list" will appear below the buy button on each product page.The first time a visitor clicks on the icon, a box will appear that says "My Lists" and a button to create the first list. Click on the "New List" button and enter a name, for example "Christmas Gifts" and click on the "Create List" button. Then click on the newly created list and the "Add product" button will appear. The product will then be saved in the list. All saved lists are then available under the customer's "My pages".

How do I choose the order in which my products appear on product group pages?

27 Nov 2025

Set up automatic or manual sorting on your product group pagesAutomatic sorting on all product group pagesBy default, all product group pages are linked to the sorting selected in the theme (Appearance -> Themes -> select theme, edit -> Content -> Product group page -> scroll down to the section for "Articles" and then Sorting). You can choose from seven different sorting options: name, price, latest, most popular, stock, product number and weight. All items on all product group pages will then be sorted according to the selected sorting above.Change sorting on a specific product group pageIf you want to change sorting on a specific product group page, you can do so. You then have to go to the product group through Assortment -> Productgroups -> select product group, edit -> the tab "Appearance" and click in "Custom appearance". You then get to add a product table and in the product table settings on the right, you choose it to be "Linked" and then a block with "Sorting" appears a little further down. This sorting is a bit different from the theme's sorting but you can choose from the following sorting orders: last modified, last added, cheapest first, product number ascending, product number descending, product name and most sold. The articles on this product group page will then be sorted according to the selected sorting and will ignore the sorting from the theme.Manual sortingIf none of the automatic sorting fits, you can choose to place the items one-by-one in a specific order.Assortment -> Product groups -> select product group, edit -> the "Appearance" tab and click in "Custom Appearance". You then get to add a product table and in the product table settings on the right, you choose it to be "Manual" (instead of "Linked").Now you can select items in each box in any order you like. Move your mouse cursor over one of the boxes in the product table and then press the button with the tick (Select product). Select a product by searching on the name, or by browsing product groups. Click on add and save.One thing to keep in mind when making a product table manually is that new items added to the product group will not be displayed automatically, but you need to go to the product group page and add each new product to the product table manually each time.Note also that a product can only be displayed once on each page. So you cannot add the same product several times in a product table and any duplicates will disappear when you save.

Shipping and delivery: how do I create my delivery methods?

27 Nov 2025

Here we explain how to create, set up and edit your shipping and delivery methods. We explain the shipping cost, VAT rate, charge per weight and how to differentiate between shipping countries etc.Video guide (in swedish)Create a delivery methodGo to Settings -> Shipping -> the "New delivery method" button in the top right corner.First choose under "Properties" to name the method, e.g. "Standard delivery" or "Postnord" and then add a descriptive text around the method (optional to do). There are also some settings to go through, such as "Disable for bulky items", "Available for customer type" and "Free shipping over certain purchase amount". Then you save the delivery method.Note that the delivery method becomes active, even if you don't tick the box, and then you need to untick the box and save again if you don't want customers to see it (assuming you've already activated their shop, otherwise it won't matter).First after saving, you can also choose to set that particular method as the default for the customer - so it appears immediately when the customer is about to check out. Freight ratesA freight rate is required if you want to charge a fee for the freight. Under the "Freight tariff" tab, select "Insert new tariff" in the right-hand corner, then enter a name for the tariff (not shown to the customer), e.g. "Sweden". Then you can enter a minimum weight in grams and a fee. A minimum weight is what makes the delivery method kick in at checkout - so if you set 1000 grams, the order must exceed this to appear in your checkout - then you save. Next, the "Set weight range" button appears where you can select different shipping charges for different weight ranges. For example:1-1000 grams = 49 kr1001-2000 grams = 69 kr2001-5000 grams = 99 kr5001... and so on. You can create as many tariffs as you want.Connect tariffs to shipping addressAfter your tariffs are created, it's time to connect them to different countries. There you will first see "Default tariff" where it says "No delivery" as default. You use this only if you want to use the same tariff worldwide, alternatively the same to the few countries/parts of the world and a single country with a different tariff. Under the standard tariff block there are different blocks for different continents, as well as "EU countries" and "European non-EU countries". If you only want to ship to single countries, click on the arrow on the right and set the tariff of the countries to which delivery can be made. You can also see how many individual tariffs are available under each block. It says 0 if you have chosen a Standard tariff. For each country there is also an "Add" link where you can choose to filter by postcode. Connect to customer groupsUnder the tab "Connect to customer groups" you can choose that the created delivery method will only be shown for customer groups that you choose yourself. There you are greeted by "Allow delivery method for" and in the dropdown menu "All customers" is the default. You can instead select "Specific customer groups" and then tick the customer groups to which the delivery method applies. If a customer comes to the checkout and is not in the selected customer group, the delivery method will not be displayed at checkout either. Bulky itemsUnder "Properties" you can click "Disable for bulky items", which means that the delivery method cannot be used by customers who want to order a bulky item. Each item has a checkbox that determines that it is bulky. If you choose to disable a delivery method for bulky items and at the same time sell items that are not bulky, you must also create another delivery method that is displayed to customers who come to checkout without bulky items. Advance by mailAdvance by mail is a shipping method within the Post Office. The "Allow payment by postal advance" option is checked if the customer must pay a fee before the shipment is delivered to the customer. The amount can be the value of the contents and often often the Post Office charges. If you tick Cash on Delivery, you will then be presented with some settings that need to be filled in, as well as the country in which Cash on Delivery will apply. Parcel TemplateThere is a tab under "Delivery Methods" called "Parcel Template". Here you can create different package templates where you enter a packaging weight and can then link a template to a delivery method.Click here to read more about parcel templates.Please note that the shipping fee does not apply......for those items where you have specifically chosen that the item should have free shipping. You do this on the article page under "Assortment". If the customer only comes to the checkout with items where you have clicked on "Free shipping", then no shipping fee will be charged via the delivery method. If the customer comes to the checkout with several items, one of which is set to free shipping but the others are not, the shipping fee will still be charged via the delivery method. 

Add a logo to your webshop

27 Nov 2025

One of the easiest ways to make your shop more personal is to add your own logo that is visible in the shop. The logo is added to the theme that you use in the shop, go to: Appearance->Themes->Click on "edit" on the active theme->Click on the "Style" tab. Upload your logo here or add your shop name in text if you don't have a logo: You have the possibility to adjust the proportions based on the logo you upload, if you have a square image you choose 1:1 in proportion while for a more rectangular image you need e.g. 5:1. Click here for more information about proportions.You can set the maximum width of your logo to prevent it from being too large or too small: Under Appearance->Logo you can also add a logo. The logo you add there is only visible in documents you can extract from your orders, such as receipts and packing slips. 

Selling products without price

27 Nov 2025

To enable the sale of products without price:Go to Assortment >> Settings >> Products without price >> check "Products entered without price are available in the store for viewing and ordering" >> Save.Next, enter a price of 0 for the products that should be able to be sold without a price. When the product's price is 0 instead of "no price", the product will be available for ordering in the store: